Brandwave

Cushman & Wakefield vs NPM Management:Which is more popular?

In September 2026, Cushman & Wakefield had more branded searches than NPM Management among facilities management companies in New Zealand. Cushman & Wakefield had about 110 branded searches, while NPM Management had 10. Cushman & Wakefield made up 1.4% of all facilities management company searches we track, and NPM Management accounted for 0.13%. When we asked ChatGPT and Google AI Overviews about facilities management companies, NPM Management appeared in two of the five answers and Cushman & Wakefield in none.

Among facilities management companies in New Zealand in September 2026

Who do people search for more?

Cushman & Wakefield, about 11 searches for every 1 for NPM Management

Cushman & Wakefield 110 searchesNPM Management 10 searches

Who does AI mention more?

NPM Management, mentioned in 2 of 5 answers, Cushman & Wakefield in 0

NPM Management in 2 of 5Cushman & Wakefield in 0 of 5

Who does AI recommend more?

NPM Management, the only one of the two named

NPM Management first in 2Cushman & Wakefield never named

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Top facilities management companies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, NPM Management was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Cushman & Wakefield did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OCS1st
  2. Downer2nd
  3. BGIS3rd
  4. Access4th
  5. NPM Management5th
  6. ISS6th
  7. Spotless7th
  8. Colliers–
  9. Cushman & Wakefield–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Access3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OCS3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Downer2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BGIS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NPM Management2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Colliers1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Spotless1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ISS1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cushman & Wakefield0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about facilities management companies

5 answers

  • Asked ChatGPT

    “Which facilities management company should I hire in New Zealand?”

    1. 1OCS
    2. 2Downer
    3. 3BGIS
    4. 4Access
    5. 5NPM Management

  • Asked ChatGPT

    “What are the best facilities management companies in New Zealand?”

    1. 1OCS
    2. 2Downer
    3. 3BGIS
    4. 4Access
    5. 5NPM Management
    6. 6ISS
    7. 7Spotless

  • Asked ChatGPT

    “What's the best facilities management company in New Zealand for building upkeep?”

    1. 1Access

  • Searched Google, AI Overview

    “facilities management nz”

    1. 1Colliers

  • Searched Google, AI Overview

    “best facilities management company”

    1. 1OCS

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Cushman & Wakefield or NPM Management more popular in search?

This chart shows how often people search Google for Cushman & Wakefield and NPM Management by name. Each line represents a brand's share of searches for all nine facilities management companies we track, month by month, from searches in New Zealand.

Cushman & Wakefield and NPM Management among facilities management companies in New Zealand, by month

Share of searches by month for Cushman & Wakefield, NPM Management. The figures are in the table below the chart.

View monthly share of searches table
MonthDownerColliersBGISAccessSpotlessOCSISSCushman & WakefieldNPM Management
Oct 202539%31.6%12.2%3.9%3.9%4%3.2%2.1%0.12%
Nov 202544.6%26.8%11.2%4.1%4.1%5.1%2.7%1.4%0.13%
Dec 202539.7%30.4%12.4%2.9%4.5%4.7%3.6%1.6%0.17%
Jan 202644.3%24.8%13.9%2.9%4.4%4.4%3.6%1.5%0.14%
Feb 202636.9%32.6%11.2%4.1%5%3.4%5%1.8%0.13%
Mar 202643.5%28.7%9.6%3.5%4.2%4.3%4.2%1.8%0.11%
Apr 202640.9%29.1%10.2%3.7%4.5%5.5%4.5%1.6%0.14%
May 202641.7%27.4%11.5%4.2%5.1%5.2%3.4%1.4%0.13%
Jun 202638.2%30.9%11.9%5.7%3.8%4.8%3.1%1.3%0.12%
Jul 202639.7%24.1%13.7%5.3%5.3%5.5%4.4%1.9%0.14%
Aug 202636.8%24%14.9%4.5%10.1%4.6%3.7%1.3%0.11%
Sep 202637%26.3%16.6%6.1%5%4.1%3.3%1.4%0.13%

How has the Cushman & Wakefield and NPM Management comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand facilities management companies in September 2026?

1 change

  1. Estimated monthly branded searches for Cushman & Wakefield in New Zealand fell 35.3% over 12 measured months, from 170 to 110 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Cushman & Wakefield’s and NPM Management’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cushman & Wakefield

1 branded search term

  • cushman wakefield

NPM Management

1 branded search term

  • npm management

How the Brand Demand Index is measured

Other head-to-heads among facilities management companies

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