Downer vs Spotless:Which is more popular?
In September 2026, Downer had more branded searches than Spotless among facilities management companies in New Zealand. Downer had about 2,900 branded searches, while Spotless had 390. Downer made up 37% of all facilities management company searches we track, and Spotless accounted for 5%. When we asked ChatGPT and Google AI Overviews about facilities management companies, Downer appeared in two of the five answers and Spotless in one. Downer was mentioned before Spotless in every answer.
Who do people search for more?
Downer, about 7 searches for every 1 for Spotless
Who does AI mention more?
Downer, mentioned in 2 of 5 answers, Spotless in 1
Who does AI recommend more?
Downer, named ahead of Spotless in every answer
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Top facilities management companies in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Downer was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Spotless was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Downer was listed before Spotless in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- OCS1st
- Downer2nd
BGIS3rd- Access4th
NPM Management5th
ISS6th
Spotless7th
Colliers–
Cushman & Wakefield–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Access3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- OCS3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Downer2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- BGIS2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- NPM Management2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Colliers1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Spotless1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ISS1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cushman & Wakefield0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about facilities management companies
5 answers
Asked ChatGPT
“Which facilities management company should I hire in New Zealand?”
Asked ChatGPT
“What are the best facilities management companies in New Zealand?”
Asked ChatGPT
“What's the best facilities management company in New Zealand for building upkeep?”
Searched Google, AI Overview
“facilities management nz”
Searched Google, AI Overview
“best facilities management company”
- 1OCS
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Downer or Spotless more popular in search?
This chart shows how often people search Google for Downer and Spotless by name. Each line represents a brand's share of searches for all nine facilities management companies we track, month by month, from searches in New Zealand.
Share of searches by month for Downer, Spotless. The figures are in the table below the chart.
View monthly share of searches table
| Month | Downer | Colliers | BGIS | Access | Spotless | OCS | ISS | Cushman & Wakefield | NPM Management |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39% | 31.6% | 12.2% | 3.9% | 3.9% | 4% | 3.2% | 2.1% | 0.12% |
| Nov 2025 | 44.6% | 26.8% | 11.2% | 4.1% | 4.1% | 5.1% | 2.7% | 1.4% | 0.13% |
| Dec 2025 | 39.7% | 30.4% | 12.4% | 2.9% | 4.5% | 4.7% | 3.6% | 1.6% | 0.17% |
| Jan 2026 | 44.3% | 24.8% | 13.9% | 2.9% | 4.4% | 4.4% | 3.6% | 1.5% | 0.14% |
| Feb 2026 | 36.9% | 32.6% | 11.2% | 4.1% | 5% | 3.4% | 5% | 1.8% | 0.13% |
| Mar 2026 | 43.5% | 28.7% | 9.6% | 3.5% | 4.2% | 4.3% | 4.2% | 1.8% | 0.11% |
| Apr 2026 | 40.9% | 29.1% | 10.2% | 3.7% | 4.5% | 5.5% | 4.5% | 1.6% | 0.14% |
| May 2026 | 41.7% | 27.4% | 11.5% | 4.2% | 5.1% | 5.2% | 3.4% | 1.4% | 0.13% |
| Jun 2026 | 38.2% | 30.9% | 11.9% | 5.7% | 3.8% | 4.8% | 3.1% | 1.3% | 0.12% |
| Jul 2026 | 39.7% | 24.1% | 13.7% | 5.3% | 5.3% | 5.5% | 4.4% | 1.9% | 0.14% |
| Aug 2026 | 36.8% | 24% | 14.9% | 4.5% | 10.1% | 4.6% | 3.7% | 1.3% | 0.11% |
| Sep 2026 | 37% | 26.3% | 16.6% | 6.1% | 5% | 4.1% | 3.3% | 1.4% | 0.13% |
How has the Downer and Spotless comparison changed over the last 12 months?
3 findings
- Downer was ahead of Spotless in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Downer’s share of searches among facilities management companies in New Zealand moved from 39% to 37%, and its estimated monthly branded searches moved from 3.2K to 2.9K.
- Across the 12 months ending September 2026, Spotless’ share of searches among facilities management companies in New Zealand moved from 3.9% to 5%, and its estimated monthly branded searches moved from 320 to 390.
How did search popularity change for New Zealand facilities management companies in September 2026?
2 changes
In September 2026, Access overtook Spotless and OCS to rank 4th among facilities management companies in New Zealand, with 6.1% of the searches.
In September 2026, Spotless lost share of searches among facilities management companies in New Zealand, from 10.1% to 5%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Downer’s and Spotless’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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