Crewcut vs Jim's Mowing:Which is more popular by branded search in New Zealand?
In August 2026, Crewcut had more branded searches than Jim's Mowing among lawn and garden services in New Zealand. Crewcut was estimated to have 2.6K branded searches compared to Jim's Mowing’s 1.4K, and held a 63.8% Share of Search versus Jim's Mowing’s 34.2%.
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Which is more popular in search, Crewcut or Jim's Mowing?
Compare the lawn mowing and gardening franchises New Zealand homeowners hire. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Crewcut, Jim's Mowing. The figures are in the table below the chart.
View monthly share of search table
| Month | Crewcut | Jim's Mowing | Greenacres |
|---|---|---|---|
| Oct 2025 | 61.3% | 37.5% | 1.2% |
| Nov 2025 | 56.6% | 42% | 1.4% |
| Dec 2025 | 64.9% | 33.5% | 1.6% |
| Jan 2026 | 65.8% | 32.7% | 1.5% |
| Feb 2026 | 56.6% | 41.5% | 1.9% |
| Mar 2026 | 63.8% | 34.4% | 1.9% |
| Apr 2026 | 63.5% | 34% | 2.5% |
| May 2026 | 62.6% | 34.5% | 3% |
| Jun 2026 | 62.4% | 34.9% | 2.7% |
| Jul 2026 | 63.5% | 34.6% | 2% |
| Aug 2026 | 63.8% | 34.2% | 2% |
| Sep 2026 | — | — | — |
How has the Crewcut and Jim's Mowing comparison changed over the last 12 months?
3 findings
- Crewcut was ahead of Jim's Mowing in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Crewcut’s estimated Share of Search among lawn and garden services in New Zealand moved from 61.3% to 63.8%, and its estimated monthly branded searches moved from 4K to 2.6K.
- Across the 11 months ending August 2026, Jim's Mowing’s estimated Share of Search among lawn and garden services in New Zealand moved from 37.5% to 34.2%, and its estimated monthly branded searches moved from 2.4K to 1.4K.
How did search popularity change for New Zealand lawn and garden services in August 2026?
2 changes
Estimated monthly branded searches for Jim's Mowing in New Zealand fell 43.9% over 11 measured months, from 2.4K to 1.4K in August 2026.
Estimated monthly branded searches for Crewcut in New Zealand fell 35.8% over 11 measured months, from 4K to 2.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Crewcut’s and Jim's Mowing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Crewcut
5 branded search terms
- crewcut
- crewcut co nz
- crewcut lawn mowing
- crewcut near me
- crewcut nz
Jim's Mowing
8 branded search terms
- jims mowing
- jims mowing near me
- jims mowing new zealand
- jims mowing nz
- jimsmowing
- jimsmowing co nz
- jimsmowing near me
- jimsmowing nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.