Courtenay Orthodontics vs Ministry of Smile:Which is more popular by branded search in New Zealand?
In August 2026, Courtenay Orthodontics had more branded searches than Ministry of Smile among wellington orthodontic clinics in New Zealand. Courtenay Orthodontics was estimated to have 610 branded searches compared to Ministry of Smile’s 280, and held a 50.8% Share of Search versus Ministry of Smile’s 23.3%.
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Which is more popular in search, Courtenay Orthodontics or Ministry of Smile?
Compare Wellington orthodontic clinics using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Courtenay Orthodontics, Ministry of Smile. The figures are in the table below the chart.
View monthly share of search table
| Month | Courtenay Orthodontics | Matt Barker Orthodontist | Ministry of Smile | Thorndon Orthodontics |
|---|---|---|---|---|
| Oct 2025 | 41.2% | 27.8% | 19.6% | 11.3% |
| Nov 2025 | 41.7% | 28.1% | 15.6% | 14.6% |
| Dec 2025 | 44.9% | 24.7% | 14.6% | 15.7% |
| Jan 2026 | 48.2% | 27.7% | 20.5% | 3.6% |
| Feb 2026 | 50% | 27.6% | 20.4% | 2% |
| Mar 2026 | 50% | 28.6% | 19.4% | 2% |
| Apr 2026 | 51.6% | 24.2% | 22.1% | 2.1% |
| May 2026 | 44.5% | 37.3% | 15.5% | 2.7% |
| Jun 2026 | 47.6% | 27.2% | 22.3% | 2.9% |
| Jul 2026 | 51% | 24% | 24% | 1% |
| Aug 2026 | 50.8% | 23.3% | 23.3% | 2.5% |
| Sep 2026 | — | — | — | — |
How has the Courtenay Orthodontics and Ministry of Smile comparison changed over the last 12 months?
3 findings
- Courtenay Orthodontics was ahead of Ministry of Smile in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Courtenay Orthodontics’ estimated Share of Search among wellington orthodontic clinics in New Zealand moved from 41.2% to 50.8%, and its estimated monthly branded searches moved from 400 to 610.
- Across the 11 months ending August 2026, Ministry of Smile’s estimated Share of Search among wellington orthodontic clinics in New Zealand moved from 19.6% to 23.3%, and its estimated monthly branded searches moved from 190 to 280.
How did search popularity change for New Zealand wellington orthodontic clinics in August 2026?
2 changes
In August 2026, Ministry of Smile lost estimated Share of Search among wellington orthodontic clinics in New Zealand, from 24% to 23.3%.
Estimated monthly branded searches for Courtenay Orthodontics in New Zealand rose 52.5% over 11 measured months, from 400 to 610 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Courtenay Orthodontics’ and Ministry of Smile’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Courtenay Orthodontics
2 branded search terms
- courtenay orthodontics
- courtenay orthodontics wellington
Ministry of Smile
2 branded search terms
- ministry of smile
- ministry of smile wellington
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.