Coronet Peak vs Mt Ruapehu:Which is more popular by branded search in New Zealand?
In August 2026, Mt Ruapehu had more branded searches than Coronet Peak among ski areas in New Zealand. Mt Ruapehu was estimated to have 280K branded searches compared to Coronet Peak’s 133K, and held a 28.6% Share of Search versus Coronet Peak’s 13.6%.
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Which is more popular in search, Coronet Peak or Mt Ruapehu?
Compare the New Zealand ski areas skiers and snowboarders choose between each winter. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mt Ruapehu, Coronet Peak. The figures are in the table below the chart.
View monthly share of search table
| Month | Mt Ruapehu | Mt Hutt | Cardrona | Coronet Peak | The Remarkables | Treble Cone | Roundhill | Porters | Mt Dobson | Mt Cheeseman |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 38.3% | 19.9% | 19.3% | 8.5% | 8.7% | 2.5% | 0.75% | 0.55% | 1.1% | 0.43% |
| Nov 2025 | 37.2% | 7.9% | 28.6% | 13.1% | 5.9% | 3.5% | 1.1% | 0.63% | 1.5% | 0.5% |
| Dec 2025 | 30.4% | 8.9% | 31.5% | 15.1% | 7.3% | 3.4% | 1% | 0.48% | 1.4% | 0.45% |
| Jan 2026 | 30.2% | 8.9% | 32.2% | 15.3% | 6.7% | 3.1% | 1.3% | 0.49% | 1.5% | 0.44% |
| Feb 2026 | 33.4% | 11.9% | 29.5% | 12.7% | 5.5% | 3.4% | 1.1% | 0.49% | 1.4% | 0.54% |
| Mar 2026 | 35.2% | 12.3% | 27.6% | 12% | 5.9% | 2.8% | 1.3% | 0.56% | 1.5% | 0.83% |
| Apr 2026 | 35.6% | 14.6% | 25.3% | 11% | 5.4% | 2.9% | 1.5% | 0.93% | 2.2% | 0.58% |
| May 2026 | 42.8% | 14% | 18.4% | 13.2% | 4.4% | 2.1% | 1.8% | 1.1% | 1.6% | 0.52% |
| Jun 2026 | 27.2% | 27.1% | 14.7% | 18.5% | 5% | 2% | 2% | 1.2% | 1.9% | 0.36% |
| Jul 2026 | 30% | 22.1% | 14% | 13.1% | 7% | 3.9% | 3.4% | 3.1% | 2.8% | 0.6% |
| Aug 2026 | 28.6% | 18.7% | 16.2% | 13.6% | 8.3% | 5.9% | 2.9% | 2.6% | 2.5% | 0.73% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — |
How has the Coronet Peak and Mt Ruapehu comparison changed over the last 12 months?
3 findings
- Mt Ruapehu was ahead of Coronet Peak in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Coronet Peak’s estimated Share of Search among ski areas in New Zealand moved from 8.5% to 13.6%, and its estimated monthly branded searches moved from 16.5K to 133K.
- Across the 11 months ending August 2026, Mt Ruapehu’s estimated Share of Search among ski areas in New Zealand moved from 38.3% to 28.6%, and its estimated monthly branded searches moved from 73.8K to 280K.
How did search popularity change for New Zealand ski areas in August 2026?
2 changes
In August 2026, Mt Ruapehu lost estimated Share of Search among ski areas in New Zealand, from 30% to 28.6%.

Estimated monthly branded searches for Coronet Peak in New Zealand rose 706.3% over 11 measured months, from 16.5K to 133K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Coronet Peak’s and Mt Ruapehu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Coronet Peak
18 branded search terms
- coronet peak
- coronet peak altitude
- coronet peak bus
- coronet peak lessons
- coronet peak near me
- coronet peak night skiing
- coronet peak resort
- coronet peak reviews
- coronet peak ski
- coronet peak ski bus
- coronet peak snow
- coronet peak snow report
- coronet peak weather
- coronetpeak
- coronetpeak co nz
- coronetpeak snow report
- coronetpeak weather
- metservice coronet peak
Mt Ruapehu
10 branded search terms
- mount ruapehu
- mount ruapehu weather
- mt ruapehu new zealand
- mt ruapehu ski field
- mt ruapehu snow report
- mtruapehu com
- mtruapehu snow report
- turoa
- whakapapa
- whakapapa ski field

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.