Brandwave

Conservative Party NZ vs Opportunity Party:Which is more popular?

In September 2026, Opportunity Party had more branded searches than Conservative Party NZ among political parties in New Zealand. Opportunity Party had about 44,500 branded searches, while Conservative Party NZ had 780. Opportunity Party made up 34.8% of all political party searches we track, and Conservative Party NZ accounted for 0.61%. When we asked ChatGPT and Google AI Overviews about political parties, Conservative Party NZ and Opportunity Party each appeared in two of the five answers. Conservative Party NZ was mentioned before Opportunity Party in two out of three answers that named either.

Among political parties in New Zealand in September 2026

Who do people search for more?

Opportunity Party, about 57 searches for every 1 for Conservative Party NZ

Opportunity Party 44.5K searchesConservative Party NZ 780 searches

Who does AI mention more?

Both were mentioned in 2 of 5 answers.

Conservative Party NZ in 2 of 5Opportunity Party in 2 of 5

Who does AI recommend more?

Conservative Party NZ, named ahead of Opportunity Party in 2 of 3 answers

Conservative Party NZ first in 2Opportunity Party first in 1

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Top political parties in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Conservative Party NZ was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Opportunity Party was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Conservative Party NZ was listed before Opportunity Party in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. National Party1st
  2. Labour Party2nd
  3. Green Party3rd
  4. ACT New Zealand4th
  5. New Zealand First5th
  6. Te Pāti Māori6th
  7. Alliance Party7th
  8. Animal Justice Party8th
  9. The Cannabis Party9th
  10. +3 more
  11. Opportunity Party13th
  12. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • New Zealand First5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Green Party5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ACT New Zealand5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • National Party5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Te Pāti Māori5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Labour Party5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Opportunity Party2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Free Palestine2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Conservative Party NZ2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Alliance Party2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers

+5 more

See every answer about political parties

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Conservative Party NZ or Opportunity Party more popular in search?

This chart shows how often people search Google for Conservative Party NZ and Opportunity Party by name. Each line represents a brand's share of searches for all 17 political parties we track, month by month, from searches in New Zealand.

Conservative Party NZ and Opportunity Party among political parties in New Zealand, by month

Share of searches by month for Opportunity Party, Conservative Party NZ. The figures are in the table below the chart.

View monthly share of searches table
MonthOpportunity PartyNew Zealand FirstGreen PartyACT New ZealandNational PartyTe Pāti MāoriLabour PartyFree PalestineConservative Party NZAlliance PartyTe Tai Tokerau PartyThe Cannabis PartyAnimal Justice PartyWomen's Rights PartyNZ Outdoors & Freedom Party
Oct 20253.9%11.5%15.2%5.9%10.9%45.5%5.4%—0.51%——0.34%0.31%0.34%0.17%
Nov 202522.9%6.6%8.1%3%7.4%47.7%3.4%—0.25%——0.17%0.11%0.25%0.11%
Dec 202513%11.3%15.7%5.8%10.1%37.9%4.7%—0.54%——0.16%0.11%0.43%0.16%
Jan 202618.6%16.9%16.7%5.6%13.2%20.5%6.6%—0.61%——0.36%0.25%0.36%0.2%
Feb 202623.4%15.8%16.8%7%11.4%17.1%6.3%—0.71%——0.47%0.35%0.35%0.27%
Mar 202632.4%16.4%16%5.7%13%8.2%6.5%—0.49%——0.46%0.14%0.3%0.27%
Apr 202635.2%19.2%13.2%5.3%14.9%6.1%4.7%—0.45%——0.27%0.17%0.2%0.27%
May 202638.1%15.4%13.6%6.3%9.2%9.3%5.6%—0.78%——0.46%0.75%0.27%0.36%
Jun 202662.1%8.9%10.2%3.8%5.5%4%4.1%—0.56%——0.24%0.16%0.18%0.23%
Jul 202649.9%16.9%11.6%6.9%6%4.1%3.2%—0.55%——0.25%0.23%0.2%0.12%
Aug 202655.2%9.6%7.4%5%12%5%3.4%0.54%0.47%0.37%0.24%0.27%0.16%0.16%0.11%
Sep 202634.8%19.9%12.8%8.4%8%6.6%5.2%1.2%0.61%0.56%0.56%0.41%0.25%0.24%0.23%

How has the Conservative Party NZ and Opportunity Party comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand political parties in September 2026?

2 changes

  1. In September 2026, Opportunity Party lost share of searches among political parties in New Zealand, from 55.2% to 34.8%.

  2. Estimated monthly branded searches for Conservative Party NZ in New Zealand rose 333.3% over 12 measured months, from 180 to 780 in September 2026.

How are branded searches counted?

12 search terms

Brandwave collects information about searches that people make online using Conservative Party NZ’s and Opportunity Party’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Conservative Party NZ

3 branded search terms

  • conservative party nz
  • conservative party nz candidates
  • conservative party nz policies

Opportunity Party

9 branded search terms

  • opportunities party nz
  • opportunity party
  • opportunity party candidates
  • opportunity party manifesto
  • opportunity party nz
  • opportunity party policies
  • the opportunities party
  • the opportunity party
  • top party

How the Brand Demand Index is measured

Other head-to-heads among political parties

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