Brandwave

Comvita vs Steens:Which is more popular by branded search in New Zealand?

In August 2026, Comvita had more branded searches than Steens among manuka honey brands in New Zealand. Comvita was estimated to have 4.8K branded searches compared to Steens’ 240, and held a 33.4% Share of Search versus Steens’ 1.7%.

Share of Search among manuka honey brands in New Zealand in August 2026Which is more popular in search, Comvita or Steens?
Comvita33.4%4.8K searches
vs
Steens1.7%240 searches

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Which is more popular in search, Comvita or Steens?

Compare the manuka honey brands New Zealanders and visitors buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Comvita and Steens among manuka honey brands in New Zealand, by month

Share of Search by month for Comvita, Steens. The figures are in the table below the chart.

View monthly share of search table
MonthComvitaArataki HoneyManuka DoctorEgmont HoneyManuka HealthAirborne HoneySteens
Oct 202535.9%19.5%16.5%10%10.2%6.2%1.7%
Nov 202540.7%18.3%14.5%11.6%8.5%4.9%1.4%
Dec 202529.6%22.6%20.6%10.4%10.1%4.7%1.9%
Jan 202625.3%22.1%27.1%10%8.1%5.9%1.6%
Feb 202632.7%17.7%21.9%9.8%11.1%4.8%2%
Mar 202632.9%16.3%22.8%9.4%9.9%6.7%2%
Apr 202632.2%20%13.8%15.5%10.8%5.4%2.5%
May 202634.8%18.6%17.1%9.9%11%6.2%2.3%
Jun 202632%20%18%10.4%11.8%5.6%2.3%
Jul 202632.4%21.5%15.8%10.5%11%7.1%1.7%
Aug 202633.4%22.3%14%11.8%11.1%5.7%1.7%
Sep 2026———————

How has the Comvita and Steens comparison changed over the last 12 months?

  • Comvita was ahead of Steens in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Comvita’s estimated Share of Search among manuka honey brands in New Zealand moved from 35.9% to 33.4%, and its estimated monthly branded searches moved from 4.7K to 4.8K.
  • Across the 11 months ending August 2026, Steens’ estimated Share of Search among manuka honey brands in New Zealand held steady at 1.7%, and its estimated monthly branded searches moved from 220 to 240.

How did search popularity change for New Zealand manuka honey brands in August 2026?

  1. In August 2026, Comvita gained estimated Share of Search among manuka honey brands in New Zealand, from 32.4% to 33.4%.

  2. Steens’ estimated Share of Search among manuka honey brands in New Zealand has lost ground for 3 months in a row, from 2.3% to 1.7% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Comvita’s and Steens’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Comvita

18 branded search terms

  • comvita
  • comvita honey
  • comvita honey new zealand
  • comvita lozenges
  • comvita ltd
  • comvita manuka
  • comvita manuka honey lozenges 500g
  • comvita manuka lozenges
  • comvita medihoney wound gel
  • comvita near me
  • comvita nz
  • comvita olive leaf extract
  • comvita propolis
  • comvita propolis herbal elixir
  • comvita umf
  • comvita wellness lab
  • comvita winter wellness
  • comvita wound gel

Steens

6 branded search terms

  • steens
  • steens honey
  • steens manuka honey
  • steens near me
  • steens nz
  • steenshoney com

How the Brand Demand Index is measured

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