Clean Planet vs Premium Clean:Which is more popular by branded search in New Zealand?
In August 2026, Premium Clean had more branded searches than Clean Planet among auckland commercial cleaning companies in New Zealand. Premium Clean was estimated to have 870 branded searches compared to Clean Planet’s 360, and held a 21.9% Share of Search versus Clean Planet’s 9%.
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Which is more popular in search, Clean Planet or Premium Clean?
Compare Auckland commercial cleaning companies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Premium Clean, Clean Planet. The figures are in the table below the chart.
View monthly share of search table
| Month | CrestClean | Premium Clean | Paramount Services | Cleancorp | Clean Planet | City Cleaning | Kiwi Commercial Cleaning |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 31% | 28% | 15.7% | 6.9% | 9.1% | 7.6% | 1.7% |
| Nov 2025 | 35.5% | 23.1% | 19.3% | 7.2% | 8.1% | 5.2% | 1.6% |
| Dec 2025 | 34.6% | 23.9% | 15.6% | 6.6% | 10.4% | 7.5% | 1.4% |
| Jan 2026 | 38% | 20% | 18.8% | 4.7% | 9.6% | 7.7% | 1.2% |
| Feb 2026 | 30.1% | 20.5% | 20.5% | 7.2% | 13.1% | 6.9% | 1.7% |
| Mar 2026 | 29.9% | 24.5% | 19.5% | 7.1% | 10.4% | 7.1% | 1.6% |
| Apr 2026 | 32.3% | 22.7% | 19.5% | 5.5% | 10.7% | 8.2% | 1.1% |
| May 2026 | 31.2% | 25% | 19.1% | 6.7% | 10.6% | 5.7% | 1.7% |
| Jun 2026 | 30.7% | 24.2% | 19.2% | 7.4% | 10.8% | 6.5% | 1.2% |
| Jul 2026 | 34.7% | 23.2% | 16.5% | 7.6% | 9.8% | 6.7% | 1.4% |
| Aug 2026 | 32.7% | 21.9% | 15.3% | 10.8% | 9% | 8% | 2.3% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Clean Planet and Premium Clean comparison changed over the last 12 months?
3 findings
- Premium Clean was ahead of Clean Planet in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Clean Planet’s estimated Share of Search among auckland commercial cleaning companies in New Zealand moved from 9.1% to 9%, and its estimated monthly branded searches moved from 370 to 360.
- Across the 11 months ending August 2026, Premium Clean’s estimated Share of Search among auckland commercial cleaning companies in New Zealand moved from 28% to 21.9%, and its estimated monthly branded searches moved from 1.1K to 870.
How did search popularity change for New Zealand auckland commercial cleaning companies in August 2026?
3 changes

In August 2026, Cleancorp overtook Clean Planet to rank 4th among auckland commercial cleaning companies in New Zealand, at 10.8%.

In August 2026, Premium Clean lost estimated Share of Search among auckland commercial cleaning companies in New Zealand, from 23.2% to 21.9%.

In August 2026, Clean Planet lost estimated Share of Search among auckland commercial cleaning companies in New Zealand, from 9.8% to 9%.
How each brand is measured
Brandwave collects information about searches that people make online using Clean Planet’s and Premium Clean’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Clean Planet
6 branded search terms
- clean planet
- clean planet auckland
- clean planet cleaning
- clean planet nz
- cleanplanet
- cleanplanet.co.nz
Premium Clean
6 branded search terms
- premium clean auckland
- premium clean commercial cleaning
- premium clean hamilton
- premium clean nz
- premium clean palmerston north
- premium cleaning

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