Castle Parcels vs NZ Post:Which is more popular by branded search in New Zealand?
In August 2026, NZ Post had more branded searches than Castle Parcels among courier and parcel delivery companies in New Zealand. NZ Post was estimated to have 303K branded searches compared to Castle Parcels’ 1.3K, and held a 60.6% Share of Search versus Castle Parcels’ 0.27%.
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Which is more popular in search, Castle Parcels or NZ Post?
Compare courier, parcel, and freight delivery companies serving New Zealand senders, using branded searches made in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for NZ Post, Castle Parcels. The figures are in the table below the chart.
View monthly share of search table
| Month | NZ Post | NZ Couriers | DHL | Aramex | Mainfreight | Post Haste | CourierPost | Castle Parcels |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 57.1% | 9.7% | 9.4% | 11.8% | 6.1% | 2.9% | 2.7% | 0.32% |
| Nov 2025 | 58.5% | 9.8% | 8.7% | 10.1% | 6.9% | 3% | 2.7% | 0.32% |
| Dec 2025 | 60.6% | 10.2% | 8.7% | 9% | 5.2% | 3.1% | 2.8% | 0.32% |
| Jan 2026 | 61.7% | 8.4% | 8.9% | 9% | 5.9% | 3% | 2.8% | 0.33% |
| Feb 2026 | 62.3% | 8.8% | 9.3% | 7.7% | 6.5% | 2.7% | 2.4% | 0.28% |
| Mar 2026 | 59.4% | 10.1% | 10.2% | 8.4% | 6.1% | 3.1% | 2.4% | 0.26% |
| Apr 2026 | 59.7% | 10.3% | 10% | 8.7% | 5.7% | 3.2% | 2.3% | 0.27% |
| May 2026 | 58.8% | 9.9% | 10.4% | 8.4% | 6.3% | 3.2% | 2.7% | 0.31% |
| Jun 2026 | 58.7% | 10.2% | 9.8% | 10% | 5.6% | 3.1% | 2.3% | 0.26% |
| Jul 2026 | 56.5% | 11.4% | 10.8% | 9.7% | 5.9% | 3% | 2.4% | 0.3% |
| Aug 2026 | 60.6% | 10.4% | 9.8% | 8.7% | 5.4% | 2.7% | 2.2% | 0.27% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Castle Parcels and NZ Post comparison changed over the last 12 months?
3 findings
- NZ Post was ahead of Castle Parcels in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Castle Parcels’ estimated Share of Search among courier and parcel delivery companies in New Zealand moved from 0.32% to 0.27%, and its estimated monthly branded searches moved from 1.7K to 1.3K.
- Across the 11 months ending August 2026, NZ Post’s estimated Share of Search among courier and parcel delivery companies in New Zealand moved from 57.1% to 60.6%, and its estimated monthly branded searches moved from 304K to 303K.
How did search popularity change for New Zealand courier and parcel delivery companies in August 2026?
2 changes
In August 2026, NZ Post gained estimated Share of Search among courier and parcel delivery companies in New Zealand, from 56.5% to 60.6%.
Estimated monthly branded searches for Castle Parcels in New Zealand fell 20.2% over 11 measured months, from 1.7K to 1.3K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Castle Parcels’ and NZ Post’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Castle Parcels
4 branded search terms
- Castle Parcels
- Castle Parcels couriers
- Castle Parcels near me
- Castle Parcels NZ
NZ Post
35 branded search terms
- New Zealand Post
- New Zealand Post courier
- New Zealand Post courier service
- New Zealand Post Hamilton
- New Zealand Post near me
- NZ Post
- NZ Post Australia
- NZ Post business
- NZ Post co
- NZ Post cost
- NZ Post courier prices
- NZ Post courier service
- NZ Post Highbrook
- NZ Post international
- NZ Post international courier
- NZ Post international courier charges
- NZ Post near me
- NZ Post New Plymouth
- NZ Post New Zealand
- NZ Post NZ
- NZ Post office
- NZ Post office near me
- NZ Post overnight courier
- NZ Post parcel
- NZ Post prices
- NZ Post rural delivery
- NZ Post sending
- NZ Post sending a parcel
- NZ Post sending internationally
- NZ Post shipping
- NZ Post shop
- NZ Post shops
- NZ Post website
- NZ Post YouShop
- nzpost
Put your own brand in this comparison
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