Cancer Society NZ vs Starship Foundation:Which is more popular by branded search in New Zealand?
In August 2026, Cancer Society NZ had more branded searches than Starship Foundation among national charities in New Zealand. Cancer Society NZ was estimated to have 2.9K branded searches compared to Starship Foundation’s 770, and held a 3.2% Share of Search versus Starship Foundation’s 0.85%.
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Which is more popular in search, Cancer Society NZ or Starship Foundation?
Compare the national charities New Zealanders donate to and volunteer with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Cancer Society NZ, Starship Foundation. The figures are in the table below the chart.
View monthly share of search table
| Month | SPCA | Salvation Army NZ | Red Cross NZ | Hospice NZ | World Vision NZ | Cancer Society NZ | Starship Foundation |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.4% | 36.1% | 11.3% | 3.7% | 2.8% | 1.9% | 0.88% |
| Nov 2025 | 43.8% | 35.8% | 11.1% | 3.6% | 2.8% | 1.9% | 1% |
| Dec 2025 | 38.4% | 45.4% | 8.8% | 3.2% | 2.2% | 1.1% | 0.78% |
| Jan 2026 | 41.5% | 40% | 10.8% | 3.8% | 1.8% | 1.4% | 0.69% |
| Feb 2026 | 37.7% | 41.8% | 11.2% | 3.5% | 2.9% | 1.9% | 0.92% |
| Mar 2026 | 43.4% | 34.8% | 11.1% | 3.5% | 3.8% | 2.3% | 1% |
| Apr 2026 | 46.8% | 32.9% | 10.2% | 3.9% | 3.7% | 1.7% | 0.8% |
| May 2026 | 46.7% | 31.6% | 10.2% | 3.8% | 4.7% | 2% | 1.1% |
| Jun 2026 | 45.3% | 30.7% | 10.6% | 3.3% | 7.5% | 1.7% | 0.95% |
| Jul 2026 | 50% | 29.3% | 11.5% | 3.5% | 3% | 1.8% | 0.85% |
| Aug 2026 | 48.4% | 28.8% | 11.5% | 3.7% | 3.5% | 3.2% | 0.85% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Cancer Society NZ and Starship Foundation comparison changed over the last 12 months?
3 findings
- Cancer Society NZ was ahead of Starship Foundation in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Cancer Society NZ’s estimated Share of Search among national charities in New Zealand moved from 1.9% to 3.2%, and its estimated monthly branded searches moved from 1.9K to 2.9K.
- Across the 11 months ending August 2026, Starship Foundation’s estimated Share of Search among national charities in New Zealand moved from 0.88% to 0.85%, and its estimated monthly branded searches moved from 900 to 770.
How did search popularity change for New Zealand national charities in August 2026?
2 changes
In August 2026, Cancer Society NZ gained estimated Share of Search among national charities in New Zealand, from 1.8% to 3.2%.

Estimated monthly branded searches for Starship Foundation in New Zealand fell 14.4% over 11 measured months, from 900 to 770 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Cancer Society NZ’s and Starship Foundation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Cancer Society NZ
3 branded search terms
- cancer society
- cancer society nz donate
- cancer society nz near me
Starship Foundation
4 branded search terms
- starship foundation
- starship foundation donate
- starship org nz
- starshipfoundation

Put your own brand in this comparison
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