Brandwave

Bürstner vs Hymer:Which is more popular by branded search in New Zealand?

In August 2026, Bürstner and Hymer were level on Share of Search among caravan and motorhome brands in New Zealand, with an estimated 140 versus 130 branded searches, at 2.2% and 2% estimated Share of Search.

Share of Search among caravan and motorhome brands in New Zealand in August 2026Which is more popular in search, Bürstner or Hymer?
Bürstner2.2%140 searches
vs
Hymer2%130 searches

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Which is more popular in search, Bürstner or Hymer?

Compare the caravan and motorhome brands New Zealand travellers buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bürstner and Hymer among caravan and motorhome brands in New Zealand, by month

Share of Search by month for Bürstner, Hymer. The figures are in the table below the chart.

View monthly share of search table
MonthJaycoTrailLiteBürstnerHymerAvanSunliner
Oct 202559.4%33.5%2.7%2.6%1.4%0.41%
Nov 202560.1%32.5%2.9%2.5%1.3%0.73%
Dec 202569%23.9%3%2.6%1%0.57%
Jan 202672.2%21.4%1.8%2.5%1.4%0.66%
Feb 202666.5%25.6%2.8%2.8%1.5%0.77%
Mar 202662.3%29.8%2.5%2.8%2.1%0.66%
Apr 202666.9%26%2.8%2.3%1.3%0.66%
May 202662.3%29%2.7%3.5%1.8%0.67%
Jun 202661.1%31.7%2.8%2.8%1.1%0.55%
Jul 202665.3%28.5%2%2.7%1%0.51%
Aug 202653.1%41%2.2%2%1.2%0.46%
Sep 2026——————

How has the Bürstner and Hymer comparison changed over the last 12 months?

  • The lead changed hands 4 times in the 11 months ending August 2026: Hymer took it in January 2026, Bürstner took it in April 2026, Hymer took it in May 2026, Bürstner took it in August 2026.
  • Across the 11 months ending August 2026, Bürstner’s estimated Share of Search among caravan and motorhome brands in New Zealand moved from 2.7% to 2.2%, and its estimated monthly branded searches moved from 200 to 140.
  • Across the 11 months ending August 2026, Hymer’s estimated Share of Search among caravan and motorhome brands in New Zealand moved from 2.6% to 2%, and its estimated monthly branded searches moved from 190 to 130.

How did search popularity change for New Zealand caravan and motorhome brands in August 2026?

  1. In August 2026, Hymer lost estimated Share of Search among caravan and motorhome brands in New Zealand, from 2.7% to 2%.

  2. In August 2026, Bürstner rose from 4th to 3rd among caravan and motorhome brands in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using Bürstner’s and Hymer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bürstner

8 branded search terms

  • burstner
  • burstner campervan
  • burstner caravan
  • burstner motorhome
  • burstner motorhomes for sale
  • burstner near me
  • burstner nz
  • burstner rv

Hymer

6 branded search terms

  • hymer
  • hymer campervan
  • hymer caravan
  • hymer com
  • hymer nz
  • hymer rv

How the Brand Demand Index is measured

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