Brandwave

Bremworth vs Feltex:Which is more popular by branded search in New Zealand?

In August 2026, Bremworth had more branded searches than Feltex among carpet brands in New Zealand. Bremworth was estimated to have 3.4K branded searches compared to Feltex’s 380, and held a 43.8% Share of Search versus Feltex’s 5%.

Share of Search among carpet brands in New Zealand in August 2026Which is more popular in search, Bremworth or Feltex?
Bremworth43.8%3.4K searches
vs
Feltex5%380 searches

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Which is more popular in search, Bremworth or Feltex?

Compare the carpet brands New Zealand homes lay. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bremworth and Feltex among carpet brands in New Zealand, by month

Share of Search by month for Bremworth, Feltex. The figures are in the table below the chart.

View monthly share of search table
MonthBremworthGodfrey HirstBelgotexFeltex
Oct 202547.7%28.6%19.5%4.3%
Nov 202542.3%28.4%23.5%5.8%
Dec 202544.4%27.3%22.5%5.8%
Jan 202643.7%29%21.6%5.8%
Feb 202645.5%27.6%21%5.9%
Mar 202643.5%29%21.5%6%
Apr 202643.6%27.2%23%6.2%
May 202640.3%32.8%21.5%5.4%
Jun 202643.6%31.1%20%5.2%
Jul 202651.3%26.4%18.1%4.2%
Aug 202643.8%30.8%20.4%5%
Sep 2026————

How has the Bremworth and Feltex comparison changed over the last 12 months?

  • Bremworth was ahead of Feltex in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Bremworth’s estimated Share of Search among carpet brands in New Zealand moved from 47.7% to 43.8%, and its estimated monthly branded searches moved from 4.1K to 3.4K.
  • Across the 11 months ending August 2026, Feltex’s estimated Share of Search among carpet brands in New Zealand moved from 4.3% to 5%, and its estimated monthly branded searches moved from 370 to 380.

How did search popularity change for New Zealand carpet brands in August 2026?

  1. In August 2026, Feltex gained estimated Share of Search among carpet brands in New Zealand, from 4.2% to 5%.

  2. In August 2026, Bremworth lost estimated Share of Search among carpet brands in New Zealand, from 51.3% to 43.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Bremworth’s and Feltex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bremworth

15 branded search terms

  • bremworth
  • bremworth b2b
  • bremworth carpet
  • bremworth carpet cleaner
  • bremworth co nz
  • bremworth near me
  • bremworth new zealand
  • bremworth news
  • bremworth nz
  • bremworth rugs
  • bremworth wool carpet
  • cav bremworth
  • cavalier bremworth carpet
  • cavalier bremworth carpet cleaner
  • cavalier bremworth carpet stain remover

Feltex

3 branded search terms

  • feltex carpet
  • feltex carpet tiles
  • feltex wool carpet

How the Brand Demand Index is measured

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