Brave vs Firefox:Which is more popular by branded search in New Zealand?
In August 2026, Firefox had more branded searches than Brave among web browsers in New Zealand. Firefox was estimated to have 13.3K branded searches compared to Brave’s 7K, and held a 10.3% Share of Search versus Brave’s 5.4%.
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Which is more popular in search, Brave or Firefox?
Compare the web browsers New Zealanders browse with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Firefox, Brave. The figures are in the table below the chart.
View monthly share of search table
| Month | Google Chrome | Firefox | Brave | Microsoft Edge | Opera | Safari |
|---|---|---|---|---|---|---|
| Oct 2025 | 75.4% | 11.2% | 4.6% | 3.4% | 3% | 2.4% |
| Nov 2025 | 78.1% | 9.9% | 4.2% | 3.1% | 2.9% | 1.7% |
| Dec 2025 | 73.8% | 11.5% | 5.7% | 3% | 3.4% | 2.6% |
| Jan 2026 | 73.9% | 10.7% | 5.6% | 3.3% | 3.1% | 3.4% |
| Feb 2026 | 77.2% | 8.4% | 5.2% | 3.5% | 3% | 2.6% |
| Mar 2026 | 77.6% | 9% | 4.8% | 3.4% | 2.8% | 2.5% |
| Apr 2026 | 75.7% | 9.8% | 5.9% | 3.6% | 2.8% | 2.2% |
| May 2026 | 74.4% | 9.7% | 6.2% | 3.9% | 3.6% | 2.1% |
| Jun 2026 | 76.3% | 9.7% | 5.3% | 3.7% | 2.9% | 2.1% |
| Jul 2026 | 74.1% | 9.7% | 6.3% | 5% | 2.5% | 2.4% |
| Aug 2026 | 75.2% | 10.3% | 5.4% | 4.7% | 2.3% | 2.1% |
| Sep 2026 | — | — | — | — | — | — |
How has the Brave and Firefox comparison changed over the last 12 months?
3 findings
- Firefox was ahead of Brave in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Brave’s estimated Share of Search among web browsers in New Zealand moved from 4.6% to 5.4%, and its estimated monthly branded searches moved from 5.2K to 7K.
- Across the 11 months ending August 2026, Firefox’s estimated Share of Search among web browsers in New Zealand moved from 11.2% to 10.3%, and its estimated monthly branded searches moved from 12.6K to 13.3K.
How did search popularity change for New Zealand web browsers in August 2026?
2 changes
In August 2026, Firefox gained estimated Share of Search among web browsers in New Zealand, from 9.7% to 10.3%.
In August 2026, Brave lost estimated Share of Search among web browsers in New Zealand, from 6.3% to 5.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Brave’s and Firefox’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Brave
10 branded search terms
- brave browser
- brave browser android
- brave browser download
- brave browser download for windows
- brave browser ios
- brave browser linux
- brave browser mac
- brave download
- brave privacy browser
- brave web browser
Firefox
17 branded search terms
- adblock firefox
- firefox
- firefox com
- firefox dl
- firefox en
- firefox focus
- firefox for android
- firefox near me
- firefox nz
- firefox online
- firefox osx
- firefox private browsing
- firefox relay
- firefox ublock
- mozilla firefox
- mozilla firefox download
- mozilla firefox website
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.