Boulder Co vs Hangdog:Which is more popular by branded search in New Zealand?

Name: Boulder Co vs Hangdog: Which is more popular by branded search in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In August 2026, Boulder Co had more branded searches than Hangdog among climbing and bouldering gyms in New Zealand. Boulder Co was estimated to have 5.1K branded searches compared to Hangdog’s 180, and held a 22.5% Share of Search versus Hangdog’s 0.79%.

Share of Search among climbing and bouldering gyms in New Zealand in August 2026Which is more popular in search, Boulder Co or Hangdog?

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Which is more popular in search, Boulder Co or Hangdog?

Compare the climbing and bouldering gyms New Zealanders train and play at. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Boulder Co and Hangdog among climbing and bouldering gyms in New Zealand, by month

Month	Extreme Edge	Boulder Co	Clip 'n Climb	Uprising Bouldering	Hangdog
Oct 2025	47.1%	20.7%	26.3%	5.3%	0.63%
Nov 2025	52.4%	23%	19.7%	4.4%	0.5%
Dec 2025	49.7%	20.9%	23.2%	5.5%	0.71%
Jan 2026	48.3%	20.1%	26.5%	4.6%	0.53%
Feb 2026	52.5%	22.5%	19%	5.2%	0.75%
Mar 2026	56.9%	20.8%	17.9%	3.9%	0.59%
Apr 2026	51.4%	21.2%	23.4%	3.4%	0.56%
May 2026	52.8%	22.8%	20.1%	3.7%	0.67%
Jun 2026	51.3%	22.1%	19.6%	6.2%	0.8%
Jul 2026	49.6%	21.2%	23.4%	5%	0.74%
Aug 2026	52.6%	22.5%	18.9%	5.2%	0.79%
Sep 2026	—	—	—	—	—

How has the Boulder Co and Hangdog comparison changed over the last 12 months?

3 findings

Boulder Co was ahead of Hangdog in every measured month of the 11 months ending August 2026.
Across the 11 months ending August 2026, Boulder Co’s estimated Share of Search among climbing and bouldering gyms in New Zealand moved from 20.7% to 22.5%, and its estimated monthly branded searches moved from 4.3K to 5.1K.
Across the 11 months ending August 2026, Hangdog’s estimated Share of Search among climbing and bouldering gyms in New Zealand moved from 0.63% to 0.79%, and its estimated monthly branded searches moved from 130 to 180.

How did search popularity change for New Zealand climbing and bouldering gyms in August 2026?

2 changes

In August 2026, Boulder Co overtook Clip 'n Climb to rank 2nd among climbing and bouldering gyms in New Zealand, at 22.5%.
Estimated monthly branded searches for Hangdog in New Zealand rose 38.5% over 11 measured months, from 130 to 180 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Boulder Co’s and Hangdog’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.