Bookme vs GrabOne:Which is more popular by branded search in New Zealand?
In August 2026, GrabOne had more branded searches than Bookme among deal and voucher sites in New Zealand. GrabOne was estimated to have 50.6K branded searches compared to Bookme’s 33.3K, and held a 52.3% Share of Search versus Bookme’s 34.4%.
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Which is more popular in search, Bookme or GrabOne?
Compare the daily deal and voucher sites New Zealanders buy discounted experiences from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for GrabOne, Bookme. The figures are in the table below the chart.
View monthly share of search table
| Month | GrabOne | Bookme | CheapieDeals | Treatme | Groupon |
|---|---|---|---|---|---|
| Oct 2025 | 61% | 27.5% | 7.7% | 1.9% | 1.8% |
| Nov 2025 | 34.6% | 42.1% | 17.3% | 2.7% | 3.2% |
| Dec 2025 | 29.2% | 52.4% | 12.8% | 2.5% | 3.1% |
| Jan 2026 | 22.5% | 63.8% | 8.7% | 2.2% | 2.7% |
| Feb 2026 | 23.5% | 57.2% | 13.5% | 2.8% | 2.9% |
| Mar 2026 | 51.1% | 36% | 9.3% | 2.1% | 1.6% |
| Apr 2026 | 46.7% | 41.8% | 8.3% | 1.7% | 1.5% |
| May 2026 | 48.1% | 37.5% | 10.7% | 2.1% | 1.6% |
| Jun 2026 | 52% | 34.2% | 10.1% | 2.2% | 1.6% |
| Jul 2026 | 53.1% | 35.1% | 8.4% | 1.6% | 1.8% |
| Aug 2026 | 52.3% | 34.4% | 9.6% | 1.9% | 1.8% |
| Sep 2026 | — | — | — | — | — |
How has the Bookme and GrabOne comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Bookme took it in November 2025, GrabOne took it in March 2026.
- Across the 11 months ending August 2026, Bookme’s estimated Share of Search among deal and voucher sites in New Zealand moved from 27.5% to 34.4%, and its estimated monthly branded searches moved from 40.6K to 33.3K.
- Across the 11 months ending August 2026, GrabOne’s estimated Share of Search among deal and voucher sites in New Zealand moved from 61% to 52.3%, and its estimated monthly branded searches moved from 90K to 50.6K.
How did search popularity change for New Zealand deal and voucher sites in August 2026?
2 changes
In August 2026, GrabOne lost estimated Share of Search among deal and voucher sites in New Zealand, from 53.1% to 52.3%.
In August 2026, Bookme lost estimated Share of Search among deal and voucher sites in New Zealand, from 35.1% to 34.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Bookme’s and GrabOne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Bookme
19 branded search terms
- bookme
- bookme accommodation
- bookme butterfly creek
- bookme co nz
- bookme crystal mountain
- bookme deals
- bookme discount
- bookme doubtful sound
- bookme gift voucher
- bookme ice skating
- bookme mt cook
- bookme near me
- bookme nz
- bookme online
- bookme skydive
- bookme voucher
- butterfly creek bookme
- snowplanet bookme
- wai o tapu bookme
GrabOne
11 branded search terms
- butterfly creek grabone
- cordis grabone
- grabone
- grabone air nz
- grabone co nz
- grabone deals
- grabone dockside
- grabone ltd
- grabone near me
- grabone nz
- grabone voucher
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.