Brandwave

Bickford's vs Schweppes:Which is more popular?

In September 2026, Schweppes had more branded searches than Bickford's among cordial and syrup brands in New Zealand. Schweppes had about 1,890 branded searches, while Bickford's had 770. Schweppes made up 14.7% of all cordial and syrup brand searches we track, and Bickford's accounted for 6%. When we asked ChatGPT and Google AI Overviews about cordial and syrup brands, Bickford's appeared in four of the five answers and Schweppes in two. Bickford's was mentioned before Schweppes in three out of four answers that named either.

Among cordial and syrup brands in New Zealand in September 2026

Who do people search for more?

Schweppes, about 2 searches for every 1 for Bickford's

Schweppes 1.9K searchesBickford's 770 searches

Who does AI mention more?

Bickford's, mentioned in 4 of 5 answers, Schweppes in 2

Bickford's in 4 of 5Schweppes in 2 of 5

Who does AI recommend more?

Bickford's, named ahead of Schweppes in 3 of 4 answers

Bickford's first in 3Schweppes first in 1

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Top cordial and syrup brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bickford's was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Schweppes was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Bickford's was listed before Schweppes in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Barker's of Geraldine1st
  2. Monin2nd
  3. Bickford's3rd
  4. Schweppes4th
  5. Six Barrel Soda Co5th
  6. Cottee's6th
  7. SodaStream–
  8. Robinsons–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Barker's of Geraldine5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bickford's4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Monin3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Schweppes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Six Barrel Soda Co2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cottee's1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • SodaStream0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Robinsons0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cordial and syrup brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Bickford's or Schweppes more popular in search?

This chart shows how often people search Google for Bickford's and Schweppes by name. Each line represents a brand's share of searches for all eight cordial and syrup brands we track, month by month, from searches in New Zealand.

Bickford's and Schweppes among cordial and syrup brands in New Zealand, by month

Share of searches by month for Schweppes, Bickford's. The figures are in the table below the chart.

View monthly share of searches table
MonthSodaStreamBarker's of GeraldineSchweppesBickford'sSix Barrel Soda CoMoninRobinsonsCottee's
Oct 202546.5%28.7%13.7%4.1%3.7%2%0.76%0.61%
Nov 202553.6%26.1%10.3%4%3.3%1.5%0.85%0.28%
Dec 202550.1%28.3%11.2%4.4%3.6%1.3%0.76%0.35%
Jan 202650.9%24.5%11.6%6.6%3.1%2.1%0.78%0.39%
Feb 202649.5%26.9%11.6%5.3%3.5%1.9%1.1%0.27%
Mar 202649.2%25.9%12.1%5.2%4.1%1.8%1.3%0.51%
Apr 202644.1%27.7%16.4%5.4%3.6%1.6%0.83%0.37%
May 202643.5%28.5%14%5.6%3.7%2.4%1.7%0.56%
Jun 202644.5%26.5%14.6%6.3%3.3%2.7%1.5%0.52%
Jul 202647.9%23.3%16.3%6%2.9%1.9%1.3%0.37%
Aug 202646%24.9%15.4%6.6%3.2%2.1%1.2%0.73%
Sep 202648.3%24.1%14.7%6%3%2%1.4%0.54%

How has the Bickford's and Schweppes comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand cordial and syrup brands in September 2026?

2 changes
  1. In September 2026, Schweppes lost share of searches among cordial and syrup brands in New Zealand, from 15.4% to 14.7%.

  2. In September 2026, Bickford's lost share of searches among cordial and syrup brands in New Zealand, from 6.6% to 6%.

How are branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Bickford's’ and Schweppes’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bickford's

8 branded search terms

  • bickfords
  • bickfords cherry juice
  • bickfords coffee syrup
  • bickfords cordial
  • bickfords drink
  • bickfords iced coffee
  • bickfords pomegranate juice
  • bickfords syrup

Schweppes

5 branded search terms

  • schweppes
  • schweppes bitter lemon
  • schweppes cordial
  • schweppes lemon
  • schweppes sodawasser

How the Brand Demand Index is measured

Other head-to-heads among cordial and syrup brands

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