B:HIVE vs Precinct Flex:Which is more popular in New Zealand?
In October 2026, Precinct Flex had more branded searches than B:HIVE among coworking spaces in New Zealand. Precinct Flex had about 720 branded searches, while B:HIVE had 220. Precinct Flex made up 33.6% of all coworking space searches we track, and B:HIVE accounted for 10.3%. When we asked ChatGPT and Google AI Overviews about coworking spaces, B:HIVE and Precinct Flex each appeared in two of the four answers. Precinct Flex was mentioned before B:HIVE in every answer that named either.
Who do people search for more?
Precinct Flex, about 3 searches for every 1 for B:HIVE
Who does AI mention more?
Both were mentioned in 2 of 4 answers.
Who does AI recommend more?
Precinct Flex, named ahead of B:HIVE in 2 of 2 answers
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Top coworking spaces in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, B:HIVE and Precinct Flex were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Precinct Flex was listed before B:HIVE in every answer that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
The Workshop3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Precinct Flex2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
GridAKL2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
B:HIVE2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Spaces1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Regus0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
BizDojo0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Generator0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about coworking spaces
4 answers
Asked ChatGPT
“Which coworking space should I join in New Zealand?”
Asked ChatGPT
“What are the best coworking spaces in New Zealand?”
Asked ChatGPT
“What's the best coworking space in New Zealand for a flexible office?”
Searched Google, AI Overview
“best coworking space”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“flexible office space”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is B:HIVE or Precinct Flex more popular in search?
This chart shows how often people search Google for B:HIVE and Precinct Flex by name. Each line represents a brand's share of searches for all eight coworking spaces we track, month by month, from searches in New Zealand.
Share of searches by month for Precinct Flex, B:HIVE. The figures are in the table below the chart.
View monthly share of searches table
| Month | Regus | Precinct Flex | GridAKL | B:HIVE | BizDojo | The Workshop | Generator | Spaces |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 40.2% | 26.3% | 9.4% | 14.7% | 6.3% | 2.2% | 0.45% | 0.45% |
| Dec 2025 | 44.9% | 23.5% | 6.6% | 14% | 8.1% | 1.5% | 0.74% | 0.74% |
| Jan 2026 | 43.6% | 18.6% | 12.2% | 12.2% | 8.1% | 4.1% | 0.58% | 0.58% |
| Feb 2026 | 41.6% | 22.4% | 12.1% | 12.1% | 6.5% | 4.2% | 0.47% | 0.47% |
| Mar 2026 | 37.2% | 19.8% | 16.1% | 15.3% | 8.7% | 2.1% | 0.41% | 0.41% |
| Apr 2026 | 38.2% | 20.4% | 16.8% | 11% | 8.9% | 3.7% | 0.52% | 0.52% |
| May 2026 | 34.9% | 23% | 15.3% | 14.8% | 6.7% | 4.3% | 0.48% | 0.48% |
| Jun 2026 | 36.1% | 23.4% | 15.6% | 12.7% | 6.8% | 4.4% | 0.49% | 0.49% |
| Jul 2026 | 37.8% | 24.5% | 16.3% | 9.7% | 7.1% | 3.6% | 0.51% | 0.51% |
| Aug 2026 | 36.8% | 23.5% | 19.1% | 11.8% | 5.4% | 2.5% | 0.49% | 0.49% |
| Sep 2026 | 38.1% | 30.4% | 13.4% | 10.8% | 3.6% | 2.6% | 0.52% | 0.52% |
| Oct 2026 | 34.6% | 33.6% | 15% | 10.3% | 3.3% | 2.3% | 0.47% | 0.47% |
How has branded search for B:HIVE and Precinct Flex changed in New Zealand over the last 12 months?
3 findings
- Precinct Flex was ahead of B:HIVE in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, B:HIVE’s share of searches among coworking spaces in New Zealand moved from 14.7% to 10.3%, and its estimated monthly branded searches moved from 330 to 220.
- Across the 12 months ending October 2026, Precinct Flex’s share of searches among coworking spaces in New Zealand moved from 26.3% to 33.6%, and its estimated monthly branded searches moved from 590 to 720.
How did search popularity change for New Zealand coworking spaces in October 2026?
2 changes

In October 2026, Precinct Flex gained share of searches among coworking spaces in New Zealand, from 30.4% to 33.6%.

In October 2026, B:HIVE lost share of searches among coworking spaces in New Zealand, from 10.8% to 10.3%.
How are B:HIVE’s and Precinct Flex’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using B:HIVE’s and Precinct Flex’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
B:HIVE
2 branded search terms
- b hive smales farm
- bhive
Precinct Flex
1 branded search term
- precinct flex
Other head-to-heads among coworking spaces

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