Brandwave

B:HIVE vs GridAKL:Which is more popular in New Zealand?

In October 2026, GridAKL had more branded searches than B:HIVE among coworking spaces in New Zealand. GridAKL had about 320 branded searches, while B:HIVE had 220. GridAKL made up 15% of all coworking space searches we track, and B:HIVE accounted for 10.3%. When we asked ChatGPT and Google AI Overviews about coworking spaces, B:HIVE and GridAKL each appeared in two of the four answers. GridAKL was mentioned before B:HIVE in two out of three answers.

Among coworking spaces in New Zealand in October 2026

Who do people search for more?

GridAKL, about 45% more searches than B:HIVE

GridAKL 320 searchesB:HIVE 220 searches

Who does AI mention more?

Both were mentioned in 2 of 4 answers.

B:HIVE in 2 of 4GridAKL in 2 of 4

Who does AI recommend more?

GridAKL, named ahead of B:HIVE in 2 of 3 answers

GridAKL first in 2B:HIVE first in 1

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Top coworking spaces in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, B:HIVE and GridAKL were each mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. GridAKL was listed before B:HIVE in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GridAKL1st
  2. The Workshop2nd
  3. Precinct Flex3rd
  4. B:HIVE4th
  5. Regus–
  6. BizDojo–
  7. Generator–
  8. Spaces–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • The Workshop3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Precinct Flex2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • GridAKL2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • B:HIVE2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Spaces1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Regus0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • BizDojo0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Generator0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about coworking spaces

4 answers
  • Asked ChatGPT

    “Which coworking space should I join in New Zealand?”

    1. 1GridAKL
    2. 2The Workshop
  • Asked ChatGPT

    “What are the best coworking spaces in New Zealand?”

    1. 1GridAKL
    2. 2The Workshop
    3. 3Precinct Flex
    4. 4B:HIVE
  • Asked ChatGPT

    “What's the best coworking space in New Zealand for a flexible office?”

    1. 1Precinct Flex
    2. 2The Workshop
    3. 3B:HIVE
  • Searched Google, AI Overview

    “best coworking space”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “flexible office space”

    1. 1Spaces

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is B:HIVE or GridAKL more popular in search?

This chart shows how often people search Google for B:HIVE and GridAKL by name. Each line represents a brand's share of searches for all eight coworking spaces we track, month by month, from searches in New Zealand.

B:HIVE and GridAKL among coworking spaces in New Zealand, by month

Share of searches by month for GridAKL, B:HIVE. The figures are in the table below the chart.

View monthly share of searches table
MonthRegusPrecinct FlexGridAKLB:HIVEBizDojoThe WorkshopGeneratorSpaces
Nov 202540.2%26.3%9.4%14.7%6.3%2.2%0.45%0.45%
Dec 202544.9%23.5%6.6%14%8.1%1.5%0.74%0.74%
Jan 202643.6%18.6%12.2%12.2%8.1%4.1%0.58%0.58%
Feb 202641.6%22.4%12.1%12.1%6.5%4.2%0.47%0.47%
Mar 202637.2%19.8%16.1%15.3%8.7%2.1%0.41%0.41%
Apr 202638.2%20.4%16.8%11%8.9%3.7%0.52%0.52%
May 202634.9%23%15.3%14.8%6.7%4.3%0.48%0.48%
Jun 202636.1%23.4%15.6%12.7%6.8%4.4%0.49%0.49%
Jul 202637.8%24.5%16.3%9.7%7.1%3.6%0.51%0.51%
Aug 202636.8%23.5%19.1%11.8%5.4%2.5%0.49%0.49%
Sep 202638.1%30.4%13.4%10.8%3.6%2.6%0.52%0.52%
Oct 202634.6%33.6%15%10.3%3.3%2.3%0.47%0.47%

How has branded search for B:HIVE and GridAKL changed in New Zealand over the last 12 months?

3 findings
  • The lead changed hands once in the 12 months ending October 2026: GridAKL took it in March 2026.
  • Across the 12 months ending October 2026, B:HIVE’s share of searches among coworking spaces in New Zealand moved from 14.7% to 10.3%, and its estimated monthly branded searches moved from 330 to 220.
  • Across the 12 months ending October 2026, GridAKL’s share of searches among coworking spaces in New Zealand moved from 9.4% to 15%, and its estimated monthly branded searches moved from 210 to 320.

How did search popularity change for New Zealand coworking spaces in October 2026?

2 changes
  1. In October 2026, GridAKL gained share of searches among coworking spaces in New Zealand, from 13.4% to 15%.

  2. In October 2026, B:HIVE lost share of searches among coworking spaces in New Zealand, from 10.8% to 10.3%.

How are B:HIVE’s and GridAKL’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using B:HIVE’s and GridAKL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

B:HIVE

2 branded search terms

  • b hive smales farm
  • bhive

GridAKL

1 branded search term

  • gridakl

How the Brand Demand Index is measured

Other head-to-heads among coworking spaces

Creator with pink hair and a pink jacket

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