BBC Good Food vs Food in a Minute:Which is more popular by branded search in New Zealand?
In August 2026, BBC Good Food had more branded searches than Food in a Minute among recipe websites in New Zealand. BBC Good Food was estimated to have 1.1K branded searches compared to Food in a Minute’s 600, and held a 3.6% Share of Search versus Food in a Minute’s 1.9%.
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Which is more popular in search, BBC Good Food or Food in a Minute?
Compare the recipe sites New Zealand cooks find dinner ideas on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for BBC Good Food, Food in a Minute. The figures are in the table below the chart.
View monthly share of search table
| Month | Recipe Tin Eats | Nadia Lim | BBC Good Food | Allrecipes | taste.com.au | Food in a Minute |
|---|---|---|---|---|---|---|
| Oct 2025 | 55% | 35.4% | 3.4% | 2.2% | 1.9% | 2.1% |
| Nov 2025 | 66.9% | 21.6% | 4% | 2.7% | 2.3% | 2.5% |
| Dec 2025 | 72.4% | 15.8% | 3.6% | 2.8% | 2.9% | 2.5% |
| Jan 2026 | 73.4% | 14% | 4.6% | 2.5% | 2.9% | 2.6% |
| Feb 2026 | 75.1% | 12.8% | 4.4% | 2.6% | 2.6% | 2.5% |
| Mar 2026 | 72.4% | 14.8% | 4.8% | 2.9% | 2.4% | 2.6% |
| Apr 2026 | 76.1% | 12.9% | 4.1% | 2.7% | 1.8% | 2.5% |
| May 2026 | 74.6% | 15.1% | 4.1% | 2.7% | 1.7% | 1.9% |
| Jun 2026 | 76.5% | 12.7% | 3.7% | 2.8% | 2.1% | 2.2% |
| Jul 2026 | 76.9% | 12.5% | 3.4% | 3% | 2.1% | 2.1% |
| Aug 2026 | 76.2% | 12.8% | 3.6% | 3.3% | 2.2% | 1.9% |
| Sep 2026 | — | — | — | — | — | — |
How has the BBC Good Food and Food in a Minute comparison changed over the last 12 months?
3 findings
- BBC Good Food was ahead of Food in a Minute in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, BBC Good Food’s estimated Share of Search among recipe websites in New Zealand moved from 3.4% to 3.6%, and its estimated monthly branded searches moved from 1.2K to 1.1K.
- Across the 11 months ending August 2026, Food in a Minute’s estimated Share of Search among recipe websites in New Zealand moved from 2.1% to 1.9%, and its estimated monthly branded searches moved from 760 to 600.
How did search popularity change for New Zealand recipe websites in August 2026?
1 change

In August 2026, Food in a Minute fell from 5th to 6th among recipe websites in New Zealand.
How each brand is measured
Brandwave collects information about searches that people make online using BBC Good Food’s and Food in a Minute’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BBC Good Food
11 branded search terms
- banana bread bbc good food
- banana bread recipe bbc good food
- bbc good food
- bbc good food brownie
- bbc good food cottage pie
- bbc good food lasagna
- bbc good food pancake
- bbc good food recipe
- bbcgoodfood
- bbcgoodfood com
- bbcgoodfood recipe
Food in a Minute
9 branded search terms
- food in a minute
- food in a minute dinner ideas
- food in a minute near me
- food in a minute nz
- food in a minute recipe
- foodinaminute
- foodinaminute co nz
- foodinaminute nz
- foodinaminute recipe

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.