Babolat vs Head:Which is more popular by branded search in New Zealand?
In August 2026, Babolat had more branded searches than Head among tennis and racquet brands in New Zealand. Babolat was estimated to have 1.6K branded searches compared to Head’s 370, and held a 19.8% Share of Search versus Head’s 4.6%.
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Which is more popular in search, Babolat or Head?
Compare the tennis, squash, badminton and padel racquet brands New Zealand players buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Babolat, Head. The figures are in the table below the chart.
View monthly share of search table
| Month | Yonex | Babolat | Wilson | Head | Dunlop Sport |
|---|---|---|---|---|---|
| Oct 2025 | 51.3% | 26.2% | 18.8% | 2.2% | 1.5% |
| Nov 2025 | 46.7% | 26.2% | 23.6% | 2.1% | 1.4% |
| Dec 2025 | 50.2% | 27.9% | 18.2% | 2.7% | 1.1% |
| Jan 2026 | 49.7% | 26.9% | 19.7% | 2.4% | 1.4% |
| Feb 2026 | 48.6% | 27.8% | 20.5% | 2.2% | 0.95% |
| Mar 2026 | 52.8% | 18.8% | 25.4% | 2.2% | 0.86% |
| Apr 2026 | 61% | 16.7% | 20% | 1.6% | 0.62% |
| May 2026 | 62.9% | 14.6% | 19.8% | 2.2% | 0.48% |
| Jun 2026 | 59.9% | 18.5% | 18.3% | 2.6% | 0.63% |
| Jul 2026 | 53.6% | 19.4% | 22.3% | 4.1% | 0.57% |
| Aug 2026 | 57% | 19.8% | 17.7% | 4.6% | 0.87% |
| Sep 2026 | — | — | — | — | — |
How has the Babolat and Head comparison changed over the last 12 months?
3 findings
- Babolat was ahead of Head in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Babolat’s estimated Share of Search among tennis and racquet brands in New Zealand moved from 26.2% to 19.8%, and its estimated monthly branded searches moved from 1.8K to 1.6K.
- Across the 11 months ending August 2026, Head’s estimated Share of Search among tennis and racquet brands in New Zealand moved from 2.2% to 4.6%, and its estimated monthly branded searches moved from 150 to 370.
How did search popularity change for New Zealand tennis and racquet brands in August 2026?
2 changes
Babolat’s estimated Share of Search among tennis and racquet brands in New Zealand has gained ground for 3 months in a row, from 14.6% to 19.8% in August 2026.
Head’s estimated Share of Search among tennis and racquet brands in New Zealand has gained ground for 3 months in a row, from 2.2% to 4.6% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Babolat’s and Head’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Babolat
17 branded search terms
- babolat
- babolat badminton
- babolat bags tennis
- babolat boost drive
- babolat com
- babolat near me
- babolat nz
- babolat padel
- babolat pure aero
- babolat pure aero 98
- babolat pure aero racquet
- babolat pure drive
- babolat pure drive racket
- babolat pure strike
- babolat racquet
- babolat sneakers
- babolat tennis racket
Head
6 branded search terms
- head badminton
- head padel
- head racquet
- head si6 tennis racquet
- head speed tennis racquet
- head tennis racquet
Put your own brand in this comparison
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