Brandwave

Autoglym vs Gyeon:Which is more popular by branded search in New Zealand?

In August 2026, Autoglym had more branded searches than Gyeon among car care brands in New Zealand. Autoglym was estimated to have 560 branded searches compared to Gyeon’s 180, and held a 6.1% Share of Search versus Gyeon’s 2%.

Share of Search among car care brands in New Zealand in August 2026Which is more popular in search, Autoglym or Gyeon?
Autoglym6.1%560 searches
vs
Gyeon2%180 searches

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Which is more popular in search, Autoglym or Gyeon?

Compare the car wash, polish and detailing brands New Zealand drivers buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Autoglym and Gyeon among car care brands in New Zealand, by month

Share of Search by month for Autoglym, Gyeon. The figures are in the table below the chart.

View monthly share of search table
MonthMeguiar'sTurtle WaxChemical GuysArmor AllAutoglymGyeon
Oct 202539%16.9%20.3%12.9%7.6%3.4%
Nov 202543.9%15.3%18.5%12%7.3%3%
Dec 202540%17.9%17.4%13.8%8.3%2.6%
Jan 202637.3%19.9%17.9%13.3%8.6%2.9%
Feb 202639.5%19.7%17.6%12.6%8%2.6%
Mar 202637.6%18.7%19.8%11.9%8.8%3.2%
Apr 202638.9%18.6%20.8%10.8%8.2%2.7%
May 202644.6%19.6%17.5%10.7%5.8%1.7%
Jun 202646.7%20%16.8%10.7%3.9%1.9%
Jul 202643.3%23.5%13.9%12.4%4.2%2.6%
Aug 202640.1%24.7%14.3%12.8%6.1%2%
Sep 2026——————

How has the Autoglym and Gyeon comparison changed over the last 12 months?

  • Autoglym was ahead of Gyeon in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Autoglym’s estimated Share of Search among car care brands in New Zealand moved from 7.6% to 6.1%, and its estimated monthly branded searches moved from 530 to 560.
  • Across the 11 months ending August 2026, Gyeon’s estimated Share of Search among car care brands in New Zealand moved from 3.4% to 2%, and its estimated monthly branded searches moved from 240 to 180.

How did search popularity change for New Zealand car care brands in August 2026?

  1. In August 2026, Autoglym gained estimated Share of Search among car care brands in New Zealand, from 4.2% to 6.1%.

  2. In August 2026, Gyeon lost estimated Share of Search among car care brands in New Zealand, from 2.6% to 2%.

How each brand is measured

Brandwave collects information about searches that people make online using Autoglym’s and Gyeon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Autoglym

12 branded search terms

  • autoglym
  • autoglym bumper & trim gel
  • autoglym car wash
  • autoglym ceramic coating
  • autoglym com
  • autoglym detailing
  • autoglym magma
  • autoglym near me
  • autoglym nz
  • autoglym polish
  • autoglym super resin polish
  • autoglym wax

Gyeon

9 branded search terms

  • ceramic coating gyeon
  • gyeon
  • gyeon detailing
  • gyeon near me
  • gyeon nz
  • gyeon polish
  • gyeon quartz
  • gyeon wax
  • gyeon wetcoat

How the Brand Demand Index is measured

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