Arvida vs Bupa NZ:Which is more popular by branded search in New Zealand?
In August 2026, Bupa NZ had more branded searches than Arvida among aged care providers in New Zealand. Bupa NZ was estimated to have 5.4K branded searches compared to Arvida’s 1.7K, and held a 40% Share of Search versus Arvida’s 12.9%.
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Which is more popular in search, Arvida or Bupa NZ?
Compare the rest home and aged care providers New Zealand families choose. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bupa NZ, Arvida. The figures are in the table below the chart.
View monthly share of search table
| Month | Bupa NZ | Oceania Healthcare | Radius Care | Arvida | Heritage Lifecare |
|---|---|---|---|---|---|
| Oct 2025 | 38.3% | 23.8% | 14.7% | 13.2% | 9.9% |
| Nov 2025 | 36.3% | 26% | 15.9% | 11.9% | 9.9% |
| Dec 2025 | 38.2% | 24.5% | 15.2% | 13.1% | 9% |
| Jan 2026 | 39.4% | 22% | 15.9% | 12.1% | 10.5% |
| Feb 2026 | 37.5% | 24.6% | 14.7% | 13.5% | 9.7% |
| Mar 2026 | 40.3% | 21.8% | 13.7% | 12.6% | 11.7% |
| Apr 2026 | 40% | 21.9% | 16.3% | 11.5% | 10.2% |
| May 2026 | 37.7% | 24.6% | 16.9% | 10.6% | 10.2% |
| Jun 2026 | 36% | 25.5% | 14.7% | 13.2% | 10.6% |
| Jul 2026 | 41.8% | 20.5% | 14.7% | 13% | 10% |
| Aug 2026 | 40% | 23.2% | 14.4% | 12.9% | 9.4% |
| Sep 2026 | — | — | — | — | — |
How has the Arvida and Bupa NZ comparison changed over the last 12 months?
3 findings
- Bupa NZ was ahead of Arvida in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Arvida’s estimated Share of Search among aged care providers in New Zealand moved from 13.2% to 12.9%, and its estimated monthly branded searches held steady at 1.7K.
- Across the 11 months ending August 2026, Bupa NZ’s estimated Share of Search among aged care providers in New Zealand moved from 38.3% to 40%, and its estimated monthly branded searches moved from 5K to 5.4K.
How did search popularity change for New Zealand aged care providers in August 2026?
1 change
In August 2026, Bupa NZ lost estimated Share of Search among aged care providers in New Zealand, from 41.8% to 40%.
How each brand is measured
Brandwave collects information about searches that people make online using Arvida’s and Bupa NZ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Arvida
10 branded search terms
- arvida
- arvida aged care
- arvida co nz
- arvida near me
- arvida new zealand
- arvida nz
- arvida rest home
- arvida retirement
- arvida retirement villages
- arvida villages
Bupa NZ
19 branded search terms
- bupa
- bupa auckland
- bupa ballarat rangiora
- bupa blockhouse bay
- bupa care services nz limited
- bupa co nz
- bupa eventhorpe care home firth street hamilton east hamilton
- bupa hamilton nz
- bupa new lynn
- bupa new zealand
- bupa palmerston north
- bupa papanui
- bupa porirua
- bupa rangiora
- bupa rotorua
- bupa tauranga
- bupa upper hutt
- bupa waikanae
- bupa whangarei
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.