Acuvue vs Dailies:Which is more popular by branded search in New Zealand?
In August 2026, Acuvue had more branded searches than Dailies among contact lens brands in New Zealand. Acuvue was estimated to have 1K branded searches compared to Dailies’ 830, and held a 32.9% Share of Search versus Dailies’ 26.3%.
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Which is more popular in search, Acuvue or Dailies?
Compare the contact lens brands New Zealand wearers buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Acuvue, Dailies. The figures are in the table below the chart.
View monthly share of search table
| Month | Acuvue | Dailies | Biofinity | Air Optix | Bausch + Lomb |
|---|---|---|---|---|---|
| Oct 2025 | 36.1% | 29.5% | 10.5% | 17% | 6.8% |
| Nov 2025 | 29.9% | 29.6% | 13.2% | 18.2% | 9.1% |
| Dec 2025 | 28.8% | 32.1% | 11.7% | 17.9% | 9.5% |
| Jan 2026 | 36.7% | 24% | 14.3% | 17.9% | 7.1% |
| Feb 2026 | 36.3% | 26.5% | 14% | 14.8% | 8.4% |
| Mar 2026 | 45.5% | 27.5% | 10.3% | 11.9% | 4.9% |
| Apr 2026 | 36.4% | 24.8% | 14.1% | 16.6% | 8.2% |
| May 2026 | 48.5% | 21% | 9.1% | 12.5% | 8.9% |
| Jun 2026 | 41.1% | 23.7% | 12.5% | 13.3% | 9.4% |
| Jul 2026 | 34.6% | 25.6% | 13% | 14.6% | 12.1% |
| Aug 2026 | 32.9% | 26.3% | 15.8% | 15.2% | 9.8% |
| Sep 2026 | — | — | — | — | — |
How has the Acuvue and Dailies comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Dailies took it in December 2025, Acuvue took it in January 2026.
- Across the 11 months ending August 2026, Acuvue’s estimated Share of Search among contact lens brands in New Zealand moved from 36.1% to 32.9%, and its estimated monthly branded searches moved from 1.6K to 1K.
- Across the 11 months ending August 2026, Dailies’ estimated Share of Search among contact lens brands in New Zealand moved from 29.5% to 26.3%, and its estimated monthly branded searches moved from 1.3K to 830.
How did search popularity change for New Zealand contact lens brands in August 2026?
2 changes
In August 2026, Dailies gained estimated Share of Search among contact lens brands in New Zealand, from 25.6% to 26.3%.
In August 2026, Acuvue lost estimated Share of Search among contact lens brands in New Zealand, from 34.6% to 32.9%.
How each brand is measured
Brandwave collects information about searches that people make online using Acuvue’s and Dailies’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Acuvue
11 branded search terms
- 1 day acuvue moist
- acuvue
- acuvue contact lenses
- acuvue contacts
- acuvue lenses
- acuvue near me
- acuvue nz
- acuvue oasys
- acuvue oasys 1 day
- acuvue oasys for astigmatism
- acuvue online
Dailies
12 branded search terms
- alcon dailies total 1
- dailies 1 contacts
- dailies aquacomfort
- dailies aquacomfort plus
- dailies contact lenses
- dailies contacts
- dailies lenses
- dailies total 1
- dailies total 1 90
- dailies total 1 multifocal
- dailies total lenses
- focus dailies contact lenses
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