Brandwave

Acronis vs Carbonite:Which is more popular by branded search in New Zealand?

In August 2026, Acronis had more branded searches than Carbonite among backup software in New Zealand. Acronis was estimated to have 240 branded searches compared to Carbonite’s 80, and held a 12.6% Share of Search versus Carbonite’s 4.2%.

Share of Search among backup software in New Zealand in August 2026Which is more popular in search, Acronis or Carbonite?
Acronis12.6%240 searches
vs
Carbonite4.2%80 searches

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Which is more popular in search, Acronis or Carbonite?

Compare the cloud backup and recovery services New Zealand businesses and households protect files with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Acronis and Carbonite among backup software in New Zealand, by month

Share of Search by month for Acronis, Carbonite. The figures are in the table below the chart.

View monthly share of search table
MonthBackblazeVeeamDattoAcronisCarbonite
Oct 202537.9%24.7%12.8%20.4%4.3%
Nov 202534.6%24.3%16.8%20.6%3.7%
Dec 202545%23.1%10.7%16.6%4.7%
Jan 202641%25.5%11.7%15.4%6.4%
Feb 202635.8%24.7%15.4%17.3%6.8%
Mar 202632.3%31.2%16.7%15.6%4.3%
Apr 202637.7%24%17.4%16.2%4.8%
May 202632.3%26.9%18.6%16.2%6%
Jun 202639.6%28%14%12.6%5.8%
Jul 202638%27.8%14.4%14.4%5.3%
Aug 202637.7%27.7%17.8%12.6%4.2%
Sep 2026—————

How has the Acronis and Carbonite comparison changed over the last 12 months?

  • Acronis was ahead of Carbonite in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Acronis’ estimated Share of Search among backup software in New Zealand moved from 20.4% to 12.6%, and its estimated monthly branded searches moved from 480 to 240.
  • Across the 11 months ending August 2026, Carbonite’s estimated Share of Search among backup software in New Zealand moved from 4.3% to 4.2%, and its estimated monthly branded searches moved from 100 to 80.

How did search popularity change for New Zealand backup software in August 2026?

  1. In August 2026, Datto overtook Acronis to rank 3rd among backup software in New Zealand, at 17.8%.

  2. In August 2026, Acronis lost estimated Share of Search among backup software in New Zealand, from 14.4% to 12.6%.

  3. In August 2026, Carbonite lost estimated Share of Search among backup software in New Zealand, from 5.3% to 4.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Acronis’ and Carbonite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Acronis

8 branded search terms

  • acronis
  • acronis backup
  • acronis cloud backup
  • acronis com
  • acronis data recovery
  • acronis image true
  • acronis near me
  • acronis nz

Carbonite

4 branded search terms

  • carbonite
  • carbonite backup
  • carbonite cloud backup
  • carbonite com

How the Brand Demand Index is measured

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