About Print vs Rieger's Print:Which is more popular in New Zealand?
In October 2026, Rieger's Print had more branded searches than About Print among Wellington printing companies in New Zealand. Rieger's Print had about 520 branded searches, while About Print had 80. Rieger's Print made up 49.5% of all Wellington printing company searches we track, and About Print accounted for 7.6%. When we asked ChatGPT and Google AI Overviews about Wellington printing companies, both About Print and Rieger's Print appeared in all three answers. Rieger's Print was mentioned before About Print in every answer.
Who do people search for more?
Rieger's Print, about 7 searches for every 1 for About Print
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Rieger's Print, named ahead of About Print in every answer
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Top Wellington printing companies in ChatGPT and Google AI Overviews
In three ChatGPT questions, both About Print and Rieger's Print showed up in all three answers. Rieger's Print was listed before About Print in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Rieger's Print3 of 3Named in 3 of 3 ChatGPT answers
About Print3 of 3Named in 3 of 3 ChatGPT answers- Hotprint2 of 3Named in 2 of 3 ChatGPT answers
MBS Digital2 of 3Named in 2 of 3 ChatGPT answers
Wakefields Digital2 of 3Named in 2 of 3 ChatGPT answers
Pivotal Print1 of 3Named in 1 of 3 ChatGPT answers
NZ Print0 of 3Named in 0 of 3 ChatGPT answers
City Print0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Wellington printing companies
3 answers
Asked ChatGPT
“Which printing company should I use in Wellington, New Zealand?”
Asked ChatGPT
“What are the best printing companies in Wellington, New Zealand?”
Asked ChatGPT
“What's the best printing company in Wellington, New Zealand for business cards?”
Searched Google, AI Overview
“wellington printing company”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“business card printing wellington”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is About Print or Rieger's Print more popular in search?
This chart shows how often people search Google for About Print and Rieger's Print by name. Each line represents a brand's share of searches for all eight Wellington printing companies we track, month by month, from searches in New Zealand.
Share of searches by month for Rieger's Print, About Print. The figures are in the table below the chart.
View monthly share of searches table
| Month | Rieger's Print | Hotprint | About Print | Pivotal Print | MBS Digital | NZ Print | Wakefields Digital | City Print |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 59.7% | 20.9% | 5.2% | 3.7% | 3% | 3% | 3% | 1.5% |
| Dec 2025 | 53.3% | 26.7% | 2.9% | 4.8% | 1.9% | 4.8% | 3.8% | 1.9% |
| Jan 2026 | 52.3% | 21.5% | 4.7% | 4.7% | 4.7% | 3.7% | 4.7% | 3.7% |
| Feb 2026 | 56.6% | 22.1% | 4.9% | 4.1% | 4.1% | 2.5% | 3.3% | 2.5% |
| Mar 2026 | 54.5% | 22.3% | 4.1% | 7.4% | 3.3% | 2.5% | 4.1% | 1.7% |
| Apr 2026 | 52.3% | 24.8% | 5.5% | 6.4% | 2.8% | 3.7% | 2.8% | 1.8% |
| May 2026 | 56.2% | 19% | 5.8% | 5.8% | 3.3% | 3.3% | 4.1% | 2.5% |
| Jun 2026 | 50.9% | 25.5% | 5.5% | 4.5% | 4.5% | 3.6% | 2.7% | 2.7% |
| Jul 2026 | 55.2% | 23.3% | 5.2% | 3.4% | 4.3% | 4.3% | 2.6% | 1.7% |
| Aug 2026 | 55.3% | 22% | 4.9% | 5.7% | 4.1% | 3.3% | 3.3% | 1.6% |
| Sep 2026 | 53.5% | 22.2% | 8.1% | 5.1% | 4% | 3% | 2% | 2% |
| Oct 2026 | 49.5% | 25.7% | 7.6% | 6.7% | 4.8% | 2.9% | 1.9% | 0.95% |
How has branded search for About Print and Rieger's Print changed in New Zealand over the last 12 months?
3 findings
- Rieger's Print was ahead of About Print in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, About Print’s share of searches among Wellington printing companies in New Zealand moved from 5.2% to 7.6%, and its estimated monthly branded searches moved from 70 to 80.
- Across the 12 months ending October 2026, Rieger's Print’s share of searches among Wellington printing companies in New Zealand moved from 59.7% to 49.5%, and its estimated monthly branded searches moved from 800 to 520.
How did search popularity change for New Zealand Wellington printing companies in October 2026?
2 changes

In October 2026, Rieger's Print lost share of searches among Wellington printing companies in New Zealand, from 53.5% to 49.5%.

Estimated monthly branded searches for About Print in New Zealand rose 14.3% over 12 measured months, from 70 to 80 in October 2026.
How are About Print’s and Rieger's Print’s branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using About Print’s and Rieger's Print’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
About Print
2 branded search terms
- about print
- about print wellington
Rieger's Print
5 branded search terms
- reigers
- reigers print
- rieger's print
- riegers
- riegers print
Other head-to-heads among Wellington printing companies

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