Brandwave

3M Peltor vs Bolle:Which is more popular?

In September 2026, Bolle had more branded searches than 3M Peltor among safety glasses brands in New Zealand. Bolle had about 830 branded searches, while 3M Peltor had 110. Bolle made up 61.9% of all safety glasses brand searches we track, and 3M Peltor accounted for 8.2%. When we asked ChatGPT and Google AI Overviews about safety glasses brands, Bolle appeared in all five answers and 3M Peltor in two. Bolle was mentioned before 3M Peltor in every answer.

Among safety glasses brands in New Zealand in September 2026

Who do people search for more?

Bolle, about 8 searches for every 1 for 3M Peltor

Bolle 830 searches3M Peltor 110 searches

Who does AI mention more?

Bolle, mentioned in every answer we collected

Bolle in 5 of 53M Peltor in 2 of 5

Who does AI recommend more?

Bolle, named ahead of 3M Peltor in every answer

Bolle first in 33M Peltor never first

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Top safety glasses brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bolle appeared in all five answers. 3M Peltor was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Bolle was listed before 3M Peltor in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Uvex1st
  2. Bolle2nd
  3. 3M Peltor3rd
  4. Radians–
  5. ProChoice–
  6. Honeywell–
  7. Pyramex–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bolle5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Uvex4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • 3M Peltor2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • ProChoice1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Radians0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honeywell0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pyramex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about safety glasses brands

5 answers
  • Asked ChatGPT

    “Which safety glasses brand should I buy in New Zealand?”

    1. 1Uvex
    2. 2Bolle
  • Asked ChatGPT

    “What are the best safety glasses brands in New Zealand?”

    1. 1Bolle
    2. 2Uvex
    3. 33M Peltor
  • Asked ChatGPT

    “What's the best safety glasses brand in New Zealand for workplace eye protection?”

    1. 1Uvex
    2. 2Bolle
    3. 33M Peltor
  • Searched Google, AI Overview

    “best safety glasses”

    1. 1Bolle
    2. 2Uvex
  • Searched Google, AI Overview

    “work safety glasses”

    1. 1ProChoice
    2. 2Bolle

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is 3M Peltor or Bolle more popular in search?

This chart shows how often people search Google for 3M Peltor and Bolle by name. Each line represents a brand's share of searches for all seven safety glasses brands we track, month by month, from searches in New Zealand.

3M Peltor and Bolle among safety glasses brands in New Zealand, by month

Share of searches by month for Bolle, 3M Peltor. The figures are in the table below the chart.

View monthly share of searches table
MonthBolleRadians3M PeltorUvexProChoiceHoneywellPyramex
Oct 202556.8%24.3%6.3%9%0.9%1.8%0.9%
Nov 202565.7%19%6.6%6.6%0.73%0.73%0.73%
Dec 202570.9%12.7%6.4%7.3%0.91%0.91%0.91%
Jan 202664.8%17.6%7.2%8%0.8%0.8%0.8%
Feb 202645%32.2%9.4%10.7%0.67%1.3%0.67%
Mar 202648.7%31.6%11.2%5.9%1.3%0.66%0.66%
Apr 202649.1%30.2%10.4%7.5%0.94%0.94%0.94%
May 202648.8%30.7%11%7.1%0.79%0.79%0.79%
Jun 202652.6%23.7%7.9%12.3%0.88%1.8%0.88%
Jul 202659.1%18.3%7.8%12.2%0.87%0.87%0.87%
Aug 202659.2%22.5%7.7%7.7%1.4%0.7%0.7%
Sep 202661.9%19.4%8.2%7.5%1.5%0.75%0.75%

How has the 3M Peltor and Bolle comparison changed over the last 12 months?

3 findings
  • Bolle was ahead of 3M Peltor in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, 3M Peltor’s share of searches among safety glasses brands in New Zealand moved from 6.3% to 8.2%, and its estimated monthly branded searches moved from 70 to 110.
  • Across the 12 months ending September 2026, Bolle’s share of searches among safety glasses brands in New Zealand moved from 56.8% to 61.9%, and its estimated monthly branded searches moved from 630 to 830.

How did search popularity change for New Zealand safety glasses brands in September 2026?

2 changes
  1. In September 2026, Bolle gained share of searches among safety glasses brands in New Zealand, from 59.2% to 61.9%.

  2. Estimated monthly branded searches for 3M Peltor in New Zealand rose 57.1% over 12 measured months, from 70 to 110 in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using 3M Peltor’s and Bolle’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

3M Peltor

1 branded search term

  • 3m peltor

Bolle

4 branded search terms

  • bolle
  • bolle eyewear
  • bolle safety frames
  • bolle shades

How the Brand Demand Index is measured

Other head-to-heads among safety glasses brands

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