GoTo Webinar vs Zoom Webinars:Which is more popular in New Zealand?
In October 2026, Zoom Webinars had more branded searches than GoTo Webinar among webinar platforms in New Zealand. Zoom Webinars had about 110 branded searches, while GoTo Webinar had 50. Zoom Webinars made up 18.6% of all webinar platform searches we track, and GoTo Webinar accounted for 8.5%. When we asked ChatGPT and Google AI Overviews about webinar platforms, Zoom Webinars appeared in all five answers and GoTo Webinar in three. Zoom Webinars was mentioned before GoTo Webinar in every answer.
Who do people search for more?
Zoom Webinars, about 2 searches for every 1 for GoTo Webinar
Who does AI mention more?
Zoom Webinars, mentioned in every answer we collected
Who does AI recommend more?
Zoom Webinars, named ahead of GoTo Webinar in every answer
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Top webinar platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Zoom Webinars appeared in all five answers. GoTo Webinar was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Zoom Webinars was listed before GoTo Webinar in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Zoom Webinars1st
Livestorm2nd
GoTo Webinar3rd
StreamYard4th
ON24–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Zoom Webinars5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- GoTo Webinar3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Livestorm2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- StreamYard1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ON240 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about webinar platforms
5 answers
Asked ChatGPT
“Which webinar platform should I use in New Zealand?”
Asked ChatGPT
“What are the best webinar platforms in New Zealand?”
Asked ChatGPT
“What's the best webinar platform in New Zealand for live online events?”
Searched Google, AI Overview
“best webinar platform”
Searched Google, AI Overview
“virtual event platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is GoTo Webinar or Zoom Webinars more popular in search?
This chart shows how often people search Google for GoTo Webinar and Zoom Webinars by name. Each line represents a brand's share of searches for all five webinar platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Zoom Webinars, GoTo Webinar. The figures are in the table below the chart.
View monthly share of searches table
| Month | StreamYard | Zoom Webinars | GoTo Webinar | Livestorm | ON24 |
|---|---|---|---|---|---|
| Nov 2025 | 74.6% | 10.4% | 6% | 4.5% | 4.5% |
| Dec 2025 | 80.3% | 4.9% | 6.6% | 6.6% | 1.6% |
| Jan 2026 | 77.8% | 7.9% | 6.3% | 6.3% | 1.6% |
| Feb 2026 | 63.5% | 13.5% | 13.5% | 7.7% | 1.9% |
| Mar 2026 | 68.5% | 15.1% | 6.8% | 5.5% | 4.1% |
| Apr 2026 | 66.4% | 8.2% | 3.6% | 20% | 1.8% |
| May 2026 | 76.3% | 11.3% | 5% | 5% | 2.5% |
| Jun 2026 | 69.8% | 16.3% | 4.7% | 7% | 2.3% |
| Jul 2026 | 76.1% | 10.2% | 5.7% | 5.7% | 2.3% |
| Aug 2026 | 66.7% | 15% | 8.3% | 6.7% | 3.3% |
| Sep 2026 | 63.5% | 17.5% | 7.9% | 6.3% | 4.8% |
| Oct 2026 | 66.1% | 18.6% | 8.5% | 3.4% | 3.4% |
How has branded search for GoTo Webinar and Zoom Webinars changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending October 2026: GoTo Webinar took it in December 2025, Zoom Webinars took it in January 2026.
- Across the 12 months ending October 2026, GoTo Webinar’s share of searches among webinar platforms in New Zealand moved from 6% to 8.5%, and its estimated monthly branded searches moved from 40 to 50.
- Across the 12 months ending October 2026, Zoom Webinars’ share of searches among webinar platforms in New Zealand moved from 10.4% to 18.6%, and its estimated monthly branded searches moved from 70 to 110.
How did search popularity change for New Zealand webinar platforms in October 2026?
2 changes
In October 2026, Zoom Webinars gained share of searches among webinar platforms in New Zealand, from 17.5% to 18.6%.
In October 2026, GoTo Webinar gained share of searches among webinar platforms in New Zealand, from 7.9% to 8.5%.
How are GoTo Webinar’s and Zoom Webinars’ branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using GoTo Webinar’s and Zoom Webinars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
GoTo Webinar
1 branded search term
- goto webinar
Zoom Webinars
1 branded search term
- zoom webinar
Other head-to-heads among webinar platforms
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