Shoppable video platforms in New Zealand:Which are most popular?
In September 2026, Quinn was the most searched shoppable video platform in New Zealand, accounting for 54.5% of all searches among the seven platforms we track. When we checked with ChatGPT and Google AI Overviews, Videowise showed up in every answer. Videowise was recommended most often, coming first in one out of four responses.
QuinnShare of searches 54.5%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
TolstoyShare of searches 36.4%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
WhatmoreShare of searches 6.8%Mentioned in 2 of 4 AI answersPlace in AI recommendations 5th
BambuserShare of searches 0.76%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th- MoastShare of searches 0.76%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
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Top shoppable video platforms in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Videowise appeared every time. Videowise was recommended most often, coming first in one out of four answers. Tolstoy was second, and Moast was third. Quinn, which ranked first in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Videowise4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers- Tolstoy3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Bambuser3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Whatmore2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Moast2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Quinn0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
eStreamly0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about shoppable video platforms
4 answers
Asked ChatGPT
“Which shoppable video platform should I use in New Zealand?”
Asked ChatGPT
“What are the best shoppable video platforms in New Zealand?”
Asked ChatGPT
“What's the best shoppable video platform in New Zealand for product videos?”
Searched Google, AI Overview
“interactive shopping videos”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“shoppable video platform”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which shoppable video platforms do people search for most?
This chart shows how often people search Google for each shoppable video platform by name. Each line represents a brand's share of searches for all seven shoppable video platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Quinn, Tolstoy, Whatmore. The figures are in the table below the chart.
View monthly share of searches table
| Month | Quinn | Tolstoy | Whatmore | Bambuser | Moast | Videowise | eStreamly |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 61.1% | 33.3% | 3.5% | 0.69% | 0.69% | 0.69% | 0% |
| Nov 2025 | 61.5% | 33.3% | 2.6% | 0.85% | 0.85% | 0.85% | 0% |
| Dec 2025 | 69.9% | 25.8% | 2.7% | 0.54% | 0.54% | 0.54% | 0% |
| Jan 2026 | 66.3% | 30.1% | 2% | 0.51% | 0.51% | 0.51% | 0% |
| Feb 2026 | 61.5% | 33.3% | 2.6% | 0.85% | 0.85% | 0.85% | 0% |
| Mar 2026 | 59.5% | 32.2% | 5.8% | 0.83% | 0.83% | 0.83% | 0% |
| Apr 2026 | 63.3% | 30.4% | 4.4% | 0.63% | 0.63% | 0.63% | 0% |
| May 2026 | 69.9% | 25.8% | 2.2% | 0.54% | 0.54% | 0.54% | 0.54% |
| Jun 2026 | 65.2% | 28.9% | 3.7% | 0.74% | 0.74% | 0.74% | 0% |
| Jul 2026 | 56.3% | 37.5% | 3.9% | 0.78% | 0.78% | 0.78% | 0% |
| Aug 2026 | 56.7% | 37.8% | 3.1% | 0.79% | 0.79% | 0.79% | 0% |
| Sep 2026 | 54.5% | 36.4% | 6.8% | 0.76% | 0.76% | 0.76% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 54.5% | 720 | 0% | -2.1 points | |
| 2, held 2nd | 36.4% | 480 | 0% | -1.4 points | |
| 3, held 3rd | 6.8% | 90 | +125% | +3.7 points | |
| 4, held 4th | 0.76% | 10 | 0% | 0 points | |
| 5, held 5th | 0.76% | 10 | 0% | 0 points | |
| 6, held 6th | 0.76% | 10 | 0% | 0 points | |
| 7, held 7th | 0% | 0 | — | 0 points |
1.
Quinn54.5%
Held 1st. 720 estimated branded searches, 0% vs prior month. Share -2.1 points.
2.
Tolstoy36.4%
Held 2nd. 480 estimated branded searches, 0% vs prior month. Share -1.4 points.
3.
Whatmore6.8%
Held 3rd. 90 estimated branded searches, +125% vs prior month. Share +3.7 points.
4.
Bambuser0.76%
Held 4th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
5.Moast
0.76%
Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
0.76%
Held 6th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
0%
Held 7th. 0 estimated branded searches, — vs prior month. Share 0 points.
Which brand is most popular in search among shoppable video platforms in New Zealand?
7 brands
In September 2026, Quinn was the most searched among shoppable video platforms in New Zealand, with an estimated 720 branded searches, 54.5% of all searches for the seven we track. Tolstoy is in 2nd place, 18.2 percentage points behind at 36.4%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Quinn | 61.1% → 54.5% | 69.9%Dec 2025 | 54.5%Sep 2026 | 1st |
| Tolstoy | 33.3% → 36.4% | 37.8%Aug 2026 | 25.8%Dec 2025 | 2nd |
| Whatmore | 3.5% → 6.8% | 6.8%Sep 2026 | 2%Jan 2026 | 3rd |
| Bambuser | 0.69% → 0.76% | 0.85%Nov 2025 | 0.51%Jan 2026 | 4th |
| Moast | 0.69% → 0.76% | 0.85%Nov 2025 | 0.51%Jan 2026 | 5th |
| Videowise | 0.69% → 0.76% | 0.85%Nov 2025 | 0.51%Jan 2026 | 6th |
| eStreamly | 0% | 0.54%May 2026 | 0%Oct 2025 | 7th |
Each finding as a sentence
- Across the 12 months ending September 2026, Quinn’s share of searches among shoppable video platforms in New Zealand decreased from 61.1% to 54.5%.
- Across the 12 months ending September 2026, Tolstoy’s share of searches among shoppable video platforms in New Zealand increased from 33.3% to 36.4%.
- Across the 12 months ending September 2026, Whatmore’s share of searches among shoppable video platforms in New Zealand increased from 3.5% to 6.8%.
- Across the 12 months ending September 2026, Quinn’s share of searches among shoppable video platforms in New Zealand peaked at 69.9% in December 2025 and was lowest at 54.5% in September 2026.
- Across the 12 months ending September 2026, Tolstoy’s share of searches among shoppable video platforms in New Zealand peaked at 37.8% in August 2026 and was lowest at 25.8% in December 2025.
- Across the 12 months ending September 2026, Whatmore’s share of searches among shoppable video platforms in New Zealand peaked at 6.8% in September 2026 and was lowest at 2% in January 2026.
- Across the 12 months ending September 2026, Bambuser, Moast, Videowise and eStreamly held steady: their share of searches among shoppable video platforms in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand shoppable video platforms in September 2026?
3 changes
In September 2026, Whatmore gained share of searches among shoppable video platforms in New Zealand, from 3.1% to 6.8%.
In September 2026, Quinn lost share of searches among shoppable video platforms in New Zealand, from 56.7% to 54.5%.
In September 2026, Tolstoy lost share of searches among shoppable video platforms in New Zealand, from 37.8% to 36.4%.
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