Brandwave

eShip vs GoSweetSpot:Which is more popular in New Zealand?

In October 2026, GoSweetSpot had more branded searches than eShip among ecommerce shipping software in New Zealand. GoSweetSpot had about 1,780 branded searches, while eShip had 1,650. GoSweetSpot made up 22.3% of all ecommerce shipping software searches we track, and eShip accounted for 20.7%. When we asked ChatGPT and Google AI Overviews about ecommerce shipping software, eShip appeared in four of the five answers and GoSweetSpot in three. GoSweetSpot was mentioned before eShip in three out of four answers that named either.

Among ecommerce shipping software in New Zealand in October 2026

Who do people search for more?

GoSweetSpot, about 8% more searches than eShip

GoSweetSpot 1.8K searcheseShip 1.6K searches

Who does AI mention more?

eShip, mentioned in 4 of 5 answers, GoSweetSpot in 3

eShip in 4 of 5GoSweetSpot in 3 of 5

Who does AI recommend more?

GoSweetSpot, named ahead of eShip in 3 of 4 answers

GoSweetSpot first in 3eShip first in 1

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Top ecommerce shipping software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, eShip was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. GoSweetSpot was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. GoSweetSpot was listed before eShip in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. GoSweetSpot1st
  2. Starshipit2nd
  3. eShip3rd
  4. ShipStation4th
  5. Zappy5th
  6. Pirate Ship6th
  7. Shippit–
  8. Sendle–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • eShip4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GoSweetSpot3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Starshipit3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pirate Ship2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ShipStation2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Zappy1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Shippit0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sendle0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ecommerce shipping software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is eShip or GoSweetSpot more popular in search?

This chart shows how often people search Google for eShip and GoSweetSpot by name. Each line represents a brand's share of searches for all eight ecommerce shipping software we track, month by month, from searches in New Zealand.

eShip and GoSweetSpot among ecommerce shipping software in New Zealand, by month

Share of searches by month for GoSweetSpot, eShip. The figures are in the table below the chart.

View monthly share of searches table
MonthGoSweetSpotZappyeShipStarshipitPirate ShipShippitShipStationSendle
Nov 202521.9%22.1%19.2%16.5%12.8%4.7%1.6%1.2%
Dec 202527.4%21.8%16.8%14%10.2%7.2%1.1%1.5%
Jan 202621.8%18.1%16.3%16.4%9.9%5.6%1.7%10.1%
Feb 202626.6%21.8%16.1%16.3%12.1%4.4%1.5%1.2%
Mar 202628.6%22.8%17.2%14%10.4%4.6%1.1%1.3%
Apr 202623.5%23%18%14.8%14.2%4.5%0.98%0.98%
May 202620.6%23.4%19.2%15.7%15%4.4%1%0.81%
Jun 202623.4%22.6%18.2%18.3%11%4.5%1.2%0.66%
Jul 202624.2%23.6%19.3%15.5%11.7%3.6%1.6%0.58%
Aug 202623.4%23.1%18.5%15.1%14.4%3.8%1.3%0.44%
Sep 202621.4%22.3%16.6%24.7%10.1%3.4%0.91%0.51%
Oct 202622.3%22.3%20.7%16.8%12.5%4%1.1%0.38%

How has branded search for eShip and GoSweetSpot changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand ecommerce shipping software in October 2026?

2 changes
  1. In October 2026, GoSweetSpot overtook Starshipit and Zappy to become the leader among ecommerce shipping software in New Zealand, with 22.3% of the searches.

  2. In October 2026, eShip overtook Starshipit to rank 3rd among ecommerce shipping software in New Zealand, with 20.7% of the searches.

How are eShip’s and GoSweetSpot’s branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using eShip’s and GoSweetSpot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

eShip

2 branded search terms

  • eship
  • eship nz

GoSweetSpot

5 branded search terms

  • gosweetspot
  • gosweetspot api
  • gosweetspot courier
  • gosweetspot nzc
  • nzc gosweetspot

How the Brand Demand Index is measured

Other head-to-heads among ecommerce shipping software

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