Property developers in New Zealand:Which are most popular?

Name: Property developers in New Zealand: Which are searched most?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In October 2026, Mike Greer Homes was the most searched property developer brand in New Zealand, accounting for 28.3% of all searches among the seven brands tracked by the Brandwave Brand Demand Index. When we checked with ChatGPT and Google AI Overviews, Mike Greer Homes, Oakridge Homes and Todd Property were mentioned most often, in two of the four answers. Todd Property was recommended most often, coming first in one out of two responses that gave a list.

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Top property developers in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and one Google AI Overview, Mike Greer Homes, Oakridge Homes and Todd Property were mentioned most often, in two of the four answers. Todd Property was recommended most often, coming first in one out of two answers that gave a list. Fletcher Living was second, and Mike Greer Homes was third. Precinct Properties, which ranked third in searches, was not mentioned at all.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Mike Greer Homes	Named in 1 of 3 ChatGPT answers	Named in 1 of 1 Google AI Overviews	2 of 4
Oakridge Homes	Named in 2 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	2 of 4
Todd Property	Named in 1 of 3 ChatGPT answers	Named in 1 of 1 Google AI Overviews	2 of 4
Fletcher Living	Named in 1 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	1 of 4
Precinct Properties	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4
Kiwi Property	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4
Goodman	Named in 0 of 3 ChatGPT answers	Named in 0 of 1 Google AI Overviews	0 of 4

Mike Greer Homes2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Oakridge Homes2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Todd Property2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Fletcher Living1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Precinct Properties0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Kiwi Property0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Goodman0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about property developers

4 answers

Asked ChatGPT
“Which property developer should I buy in New Zealand?”
Asked ChatGPT
“What are the best property developer brands in New Zealand?”
Asked ChatGPT
“What's the best property developer in New Zealand for a new home?”
1. 1Oakridge Homes
Searched Google, AI Overview
“property developers nz”
1. 1Todd Property
2. 2Mike Greer Homes
Searched Google, AI Overview
“new home builders nz”
Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which property developers do people search for most?

This chart shows how often people search Google for each property developer brand by name. Each line represents a brand's share of searches for all seven property developer brands we track, month by month, from searches in New Zealand.

Share of searches among property developers in New Zealand, by month

Month	Mike Greer Homes	Fletcher Living	Precinct Properties	Kiwi Property	Oakridge Homes	Goodman	Todd Property
Nov 2025	28.1%	22.2%	15.2%	22.2%	6.9%	4.6%	0.82%
Dec 2025	31.4%	26.4%	14.5%	14.5%	7.9%	4.3%	0.83%
Jan 2026	31.2%	31.2%	13%	11.4%	9.4%	3.4%	0.52%
Feb 2026	33.3%	26.4%	13.9%	12.2%	8.2%	5.4%	0.56%
Mar 2026	29.8%	29.8%	12.4%	12.4%	8.9%	6%	0.62%
Apr 2026	33.2%	26.3%	13.8%	12.2%	8.2%	5.4%	0.97%
May 2026	41.7%	22%	11.6%	11.6%	8.3%	4.5%	0.35%
Jun 2026	35.9%	23.5%	12.4%	10.9%	10.9%	5.9%	0.5%
Jul 2026	37.1%	20.5%	16.6%	11.3%	9.2%	5%	0.38%
Aug 2026	33.5%	18.5%	18.5%	15%	8.3%	5.5%	0.58%
Sep 2026	34.9%	23.3%	12.8%	12.8%	8.6%	7%	0.73%
Oct 2026	28.3%	23.8%	19.4%	13.1%	8.8%	5.8%	0.75%

Rank	Brand	Share of searches	Estimated monthly branded searches	vs prior month	Share change
1, held 1st	Mike Greer Homes	28.3%	1.9K	-20.8%	-6.6 points
2, held 2nd	Fletcher LivingFletcher Building	23.8%	1.6K	0%	+0.6 points
3, moved from 4th to 3rd	Precinct Properties	19.4%	1.3K	+47.7%	+6.6 pointsmoved from 4th to 3rd
4, moved from 3rd to 4th	Kiwi Property	13.1%	880	0%	+0.3 pointsmoved from 3rd to 4th
5, held 5th	Oakridge Homes	8.8%	590	0%	+0.2 points
6, held 6th	Goodman	5.8%	390	-18.8%	-1.2 points
7, held 7th	Todd Property	0.75%	50	0%	0 points

1.Mike Greer Homes
28.3%
Held 1st. 1.9K estimated branded searches, -20.8% vs prior month. Share -6.6 points.
2.Fletcher Living
23.8%
Held 2nd. 1.6K estimated branded searches, 0% vs prior month. Share +0.6 points.
3.Precinct Properties
19.4%
Moved from 4th to 3rd. 1.3K estimated branded searches, +47.7% vs prior month. Share +6.6 points.
4.Kiwi Property
13.1%
Moved from 3rd to 4th. 880 estimated branded searches, 0% vs prior month. Share +0.3 points.
5.Oakridge Homes
8.8%
Held 5th. 590 estimated branded searches, 0% vs prior month. Share +0.2 points.
6.Goodman
5.8%
Held 6th. 390 estimated branded searches, -18.8% vs prior month. Share -1.2 points.
7.Todd Property
0.75%
Held 7th. 50 estimated branded searches, 0% vs prior month. Share 0 points.

Which brand is most popular in search among property developers in New Zealand?

7 brands

In October 2026, Mike Greer Homes was the most searched among property developer brands in New Zealand, with an estimated 1.9K branded searches, 28.3% of all searches for the seven tracked by the Brandwave Brand Demand Index. Fletcher Living is in 2nd place, 4.5 percentage points behind at 23.8%.

New Zealand property developers, last 12 months ending October 2026
Brand	Share of searches	Peak	Low	Rank
Mike Greer Homes	28.1% → 28.3%	41.7%May 2026	28.1%Nov 2025	1st
Fletcher Living	22.2% → 23.8%	31.2%Jan 2026	18.5%Aug 2026	2nd
Precinct Properties	15.2% → 19.4%	19.4%Oct 2026	11.6%May 2026	4th → 3rd
Kiwi Property	22.2% → 13.1%	22.2%Nov 2025	10.9%Jun 2026	3rd → 4th
Oakridge Homes	6.9% → 8.8%	10.9%Jun 2026	6.9%Nov 2025	5th
Goodman	4.6% → 5.8%	7%Sep 2026	3.4%Jan 2026	6th
Todd Property	0.82% → 0.75%	0.97%Apr 2026	0.35%May 2026	7th

Each finding as a sentence

Across the 12 months ending October 2026, Fletcher Living’s share of searches among property developers in New Zealand increased from 22.2% to 23.8%.
Across the 12 months ending October 2026, Precinct Properties’ share of searches among property developers in New Zealand increased from 15.2% to 19.4%.
Across the 12 months ending October 2026, Kiwi Property’s share of searches among property developers in New Zealand decreased from 22.2% to 13.1%.
Across the 12 months ending October 2026, Oakridge Homes’ share of searches among property developers in New Zealand increased from 6.9% to 8.8%.
Across the 12 months ending October 2026, Goodman’s share of searches among property developers in New Zealand increased from 4.6% to 5.8%.
Across the 12 months ending October 2026, Mike Greer Homes’ share of searches among property developers in New Zealand peaked at 41.7% in May 2026 and was lowest at 28.1% in November 2025.
Across the 12 months ending October 2026, Fletcher Living’s share of searches among property developers in New Zealand peaked at 31.2% in January 2026 and was lowest at 18.5% in August 2026.
Across the 12 months ending October 2026, Precinct Properties’ share of searches among property developers in New Zealand peaked at 19.4% in October 2026 and was lowest at 11.6% in May 2026.
Across the 12 months ending October 2026, Kiwi Property’s share of searches among property developers in New Zealand peaked at 22.2% in November 2025 and was lowest at 10.9% in June 2026.
Across the 12 months ending October 2026, Oakridge Homes’ share of searches among property developers in New Zealand peaked at 10.9% in June 2026 and was lowest at 6.9% in November 2025.
Across the 12 months ending October 2026, Goodman’s share of searches among property developers in New Zealand peaked at 7% in September 2026 and was lowest at 3.4% in January 2026.
Across the 12 months ending October 2026, Precinct Properties rose from 4th to 3rd among property developers in New Zealand.
Across the 12 months ending October 2026, Kiwi Property fell from 3rd to 4th among property developers in New Zealand.
Across the 12 months ending October 2026, Mike Greer Homes and Todd Property held steady: their share of searches among property developers in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand property developers in October 2026?

6 changes

In October 2026, Precinct Properties overtook Kiwi Property to rank 3rd among property developers in New Zealand, with 19.4% of the searches.
In October 2026, Fletcher Living gained share of searches among property developers in New Zealand, from 23.3% to 23.8%.
In October 2026, Mike Greer Homes lost share of searches among property developers in New Zealand, from 34.9% to 28.3%.
In October 2026, Goodman lost share of searches among property developers in New Zealand, from 7% to 5.8%.
Estimated monthly branded searches for Kiwi Property in New Zealand fell 53.7% over 12 measured months, from 1.9K to 880 in October 2026.
Estimated monthly branded searches for Todd Property in New Zealand fell 28.6% over 12 measured months, from 70 to 50 in October 2026.

How are branded searches counted for property developers?

7 search terms

Each brand's share of searches among property developers comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.