Neighbourhood cinemas in New Zealand:Which brands are most popular in search?
In August 2026, Monterey Cinema was the most searched among neighbourhood cinemas in New Zealand, with an estimated 18.3K branded searches and 33.3% estimated Share of Search within this set.
Monterey Cinema33.3%
Bridgeway Cinemas27%
Embassy 3 Cinemas14.9%
Starlight Cinema12.1%
The Vic Devonport6.6%
Luxe Cinemas6.1%
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Share of SearchLeaderboard
Compare the independent and boutique cinemas New Zealanders choose for a night at the movies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Monterey Cinema, Bridgeway Cinemas, Embassy 3 Cinemas, Starlight Cinema, The Vic Devonport, Luxe Cinemas. The figures are in the table below the chart.
View monthly share of search table
| Month | Monterey Cinema | Bridgeway Cinemas | Embassy 3 Cinemas | Starlight Cinema | The Vic Devonport | Luxe Cinemas |
|---|---|---|---|---|---|---|
| Oct 2025 | 31.1% | 35.3% | 15.9% | 0.17% | 8.8% | 8.7% |
| Nov 2025 | 35.4% | 33.2% | 14.9% | 0.16% | 8.1% | 8.3% |
| Dec 2025 | 34.9% | 29% | 19.6% | 0.18% | 8.8% | 7.5% |
| Jan 2026 | 36.1% | 30.4% | 16.8% | 0.17% | 7.6% | 9% |
| Feb 2026 | 33.2% | 31% | 17.1% | 0.33% | 9.3% | 9% |
| Mar 2026 | 35.5% | 27.1% | 15% | 2.3% | 10% | 10.1% |
| Apr 2026 | 32.2% | 24.1% | 16.3% | 13.3% | 6% | 8.1% |
| May 2026 | 30.6% | 27% | 14.9% | 12.2% | 6.6% | 8.6% |
| Jun 2026 | 32.5% | 30.2% | 13.6% | 11.1% | 6.1% | 6.6% |
| Jul 2026 | 33.9% | 24.5% | 16.5% | 13.4% | 6% | 5.7% |
| Aug 2026 | 33.3% | 27% | 14.9% | 12.1% | 6.6% | 6.1% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 33.3% | 18.3K | -11.1% | -0.6 points | |
| 2, held 2nd | 27% | 14.8K | 0% | +2.5 points | |
| 3, held 3rd | 14.9% | 8.2K | -18.1% | -1.6 points | |
| 4, held 4th | 12.1% | 6.7K | -18.3% | -1.3 points | |
| 5, held 5th | 6.6% | 3.6K | -0.27% | +0.6 points | |
| 6, held 6th | 6.1% | 3.3K | -3.2% | +0.4 points |
33.3%
held 1st · 18.3K estimated branded searches · -11.1% vs prior month · -0.6 points
27%
held 2nd · 14.8K estimated branded searches · 0% vs prior month · +2.5 points
14.9%
held 3rd · 8.2K estimated branded searches · -18.1% vs prior month · -1.6 points
12.1%
held 4th · 6.7K estimated branded searches · -18.3% vs prior month · -1.3 points
6.6%
held 5th · 3.6K estimated branded searches · -0.27% vs prior month · +0.6 points
6.1%
held 6th · 3.3K estimated branded searches · -3.2% vs prior month · +0.4 points
Compare search popularity between leading brands

Monterey Cinema vs Bridgeway Cinemas: compare search popularity
Monterey Cinema vs Embassy 3 Cinemas: compare search popularity
Monterey Cinema vs Starlight Cinema: compare search popularity
Monterey Cinema vs The Vic Devonport: compare search popularity
Bridgeway Cinemas vs Embassy 3 Cinemas: compare search popularity
Bridgeway Cinemas vs Starlight Cinema: compare search popularity
Bridgeway Cinemas vs The Vic Devonport: compare search popularity
Embassy 3 Cinemas vs Starlight Cinema: compare search popularity
Embassy 3 Cinemas vs The Vic Devonport: compare search popularity
Starlight Cinema vs The Vic Devonport: compare search popularity- Compare any of these brands
Which brand is most popular in search among neighbourhood cinemas in New Zealand?
6 brands
In August 2026, Monterey Cinema was the most searched among neighbourhood cinemas in New Zealand, with an estimated 18.3K branded searches and 33.3% estimated Share of Search within this set. Bridgeway Cinemas is in 2nd place, 6.3 percentage points behind at 27% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 31.1% → 33.3% | 36.1%Jan 2026 | 30.6%May 2026 | 2nd → 1st | |
| 35.3% → 27% | 35.3%Oct 2025 | 24.1%Apr 2026 | 1st → 2nd | |
| 15.9% → 14.9% | 19.6%Dec 2025 | 13.6%Jun 2026 | 3rd | |
| 0.17% → 12.1% | 13.4%Jul 2026 | 0.16%Nov 2025 | 6th → 4th | |
| 8.8% → 6.6% | 10%Mar 2026 | 6%Apr 2026 | 4th → 5th | |
| 8.7% → 6.1% | 10.1%Mar 2026 | 5.7%Jul 2026 | 5th → 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, Monterey Cinema’s estimated Share of Search among neighbourhood cinemas in New Zealand increased from 31.1% to 33.3%.
- Across the 11 months ending August 2026, Bridgeway Cinemas’ estimated Share of Search among neighbourhood cinemas in New Zealand decreased from 35.3% to 27%.
- Across the 11 months ending August 2026, Embassy 3 Cinemas’ estimated Share of Search among neighbourhood cinemas in New Zealand decreased from 15.9% to 14.9%.
- Across the 11 months ending August 2026, Starlight Cinema’s estimated Share of Search among neighbourhood cinemas in New Zealand increased from 0.17% to 12.1%.
- Across the 11 months ending August 2026, The Vic Devonport’s estimated Share of Search among neighbourhood cinemas in New Zealand decreased from 8.8% to 6.6%.
- Across the 11 months ending August 2026, Luxe Cinemas’ estimated Share of Search among neighbourhood cinemas in New Zealand decreased from 8.7% to 6.1%.
- Across the 11 months ending August 2026, Monterey Cinema’s estimated Share of Search among neighbourhood cinemas in New Zealand peaked at 36.1% in January 2026 and was lowest at 30.6% in May 2026.
- Across the 11 months ending August 2026, Bridgeway Cinemas’ estimated Share of Search among neighbourhood cinemas in New Zealand peaked at 35.3% in October 2025 and was lowest at 24.1% in April 2026.
- Across the 11 months ending August 2026, Embassy 3 Cinemas’ estimated Share of Search among neighbourhood cinemas in New Zealand peaked at 19.6% in December 2025 and was lowest at 13.6% in June 2026.
- Across the 11 months ending August 2026, Starlight Cinema’s estimated Share of Search among neighbourhood cinemas in New Zealand peaked at 13.4% in July 2026 and was lowest at 0.16% in November 2025.
- Across the 11 months ending August 2026, The Vic Devonport’s estimated Share of Search among neighbourhood cinemas in New Zealand peaked at 10% in March 2026 and was lowest at 6% in April 2026.
- Across the 11 months ending August 2026, Luxe Cinemas’ estimated Share of Search among neighbourhood cinemas in New Zealand peaked at 10.1% in March 2026 and was lowest at 5.7% in July 2026.
- Across the 11 months ending August 2026, Monterey Cinema rose from 2nd to 1st among neighbourhood cinemas in New Zealand.
- Across the 11 months ending August 2026, Bridgeway Cinemas fell from 1st to 2nd among neighbourhood cinemas in New Zealand.
- Across the 11 months ending August 2026, Starlight Cinema rose from 6th to 4th among neighbourhood cinemas in New Zealand.
- Across the 11 months ending August 2026, The Vic Devonport fell from 4th to 5th among neighbourhood cinemas in New Zealand.
- Across the 11 months ending August 2026, Luxe Cinemas fell from 5th to 6th among neighbourhood cinemas in New Zealand.
How did search popularity change for New Zealand neighbourhood cinemas in August 2026?
5 changes

In August 2026, Bridgeway Cinemas gained estimated Share of Search among neighbourhood cinemas in New Zealand, from 24.5% to 27%.

In August 2026, The Vic Devonport gained estimated Share of Search among neighbourhood cinemas in New Zealand, from 6% to 6.6%.

In August 2026, Embassy 3 Cinemas lost estimated Share of Search among neighbourhood cinemas in New Zealand, from 16.5% to 14.9%.

In August 2026, Starlight Cinema lost estimated Share of Search among neighbourhood cinemas in New Zealand, from 13.4% to 12.1%.

In August 2026, Monterey Cinema lost estimated Share of Search among neighbourhood cinemas in New Zealand, from 33.9% to 33.3%.

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