Brandwave

Dunstalls vs Howard & Gannon:Which is more popular by branded search in New Zealand?

In August 2026, Dunstalls had more branded searches than Howard & Gannon among napier funeral directors in New Zealand. Dunstalls was estimated to have 930 branded searches compared to Howard & Gannon’s 520, and held a 32.2% Share of Search versus Howard & Gannon’s 18%.

Share of Search among napier funeral directors in New Zealand in August 2026Which is more popular in search, Dunstalls or Howard & Gannon?
Dunstalls32.2%930 searches
vs
Howard & Gannon18%520 searches

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Which is more popular in search, Dunstalls or Howard & Gannon?

Compare Napier funeral directors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dunstalls and Howard & Gannon among napier funeral directors in New Zealand, by month

Share of Search by month for Dunstalls, Howard & Gannon. The figures are in the table below the chart.

View monthly share of search table
MonthBeth ShanDunstallsHoward & Gannon
Oct 202558%28.8%13.2%
Nov 202557.2%27%15.8%
Dec 202560.4%27.1%12.4%
Jan 202662.7%25.8%11.5%
Feb 202643.7%45.9%10.4%
Mar 202652.5%31.7%15.8%
Apr 202656.4%34.4%9.1%
May 202661.3%27.4%11.3%
Jun 202653.3%37%9.7%
Jul 202657.5%32.6%9.8%
Aug 202649.8%32.2%18%
Sep 2026———

How has the Dunstalls and Howard & Gannon comparison changed over the last 12 months?

How did search popularity change for New Zealand napier funeral directors in August 2026?

  1. In August 2026, Howard & Gannon gained estimated Share of Search among napier funeral directors in New Zealand, from 9.8% to 18%.

  2. Estimated monthly branded searches for Dunstalls in New Zealand rose 25.7% over 11 measured months, from 740 to 930 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Dunstalls’ and Howard & Gannon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dunstalls

12 branded search terms

  • dunstall's funeral services
  • dunstall’s funeral services
  • dunstall's funeral services napier
  • dunstall’s funeral services napier
  • dunstalls
  • dunstalls co nz
  • dunstalls funeral
  • dunstalls funeral directors
  • dunstalls funeral home
  • dunstalls funeral services
  • dunstalls funeral services napier
  • dunstalls.co.nz

Howard & Gannon

2 branded search terms

  • howard & gannon funerals
  • howard and gannon

How the Brand Demand Index is measured

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