Brandwave

Bosch vs Fisher & Paykel:Which is more popular?

In September 2026, Fisher & Paykel had more branded searches than Bosch among induction stove brands in New Zealand. Fisher & Paykel had about 20,100 branded searches, while Bosch had 460. Fisher & Paykel made up 71.9% of all induction stove brand searches we track, and Bosch accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about induction stove brands, both Bosch and Fisher & Paykel appeared in all five answers. Bosch was mentioned before Fisher & Paykel in four out of five answers.

Among induction stove brands in New Zealand in September 2026

Who do people search for more?

Fisher & Paykel, about 44 searches for every 1 for Bosch

Fisher & Paykel 20.1K searchesBosch 460 searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Bosch in 5 of 5Fisher & Paykel in 5 of 5

Who does AI recommend more?

Bosch, named ahead of Fisher & Paykel in 4 of 5 answers

Bosch first in 4Fisher & Paykel first in 1

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Top induction stove brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Bosch and Fisher & Paykel showed up in all five answers. Bosch was listed before Fisher & Paykel in four of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Bosch1st
  2. Fisher & Paykel2nd
  3. Miele3rd
  4. KitchenAid–
  5. Samsung–
  6. LG–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fisher & Paykel5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Bosch5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Miele4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • KitchenAid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Samsung0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LG0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about induction stove brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Bosch or Fisher & Paykel more popular in search?

This chart shows how often people search Google for Bosch and Fisher & Paykel by name. Each line represents a brand's share of searches for all six induction stove brands we track, month by month, from searches in New Zealand.

Bosch and Fisher & Paykel among induction stove brands in New Zealand, by month

Share of searches by month for Fisher & Paykel, Bosch. The figures are in the table below the chart.

View monthly share of searches table
MonthFisher & PaykelKitchenAidBoschSamsungLGMiele
Oct 202572.2%23%1.5%1.4%0.98%0.91%
Nov 202565.6%30.3%1.3%1.3%0.95%0.56%
Dec 202560.7%35.3%1.1%1.4%0.87%0.63%
Jan 202668.7%26.8%1.5%1.3%0.95%0.72%
Feb 202672.9%22.8%1.6%1.2%0.87%0.76%
Mar 202676.3%19.6%1.2%1.2%0.89%0.8%
Apr 202672.5%22.3%1.6%1.4%1.3%0.91%
May 202675.7%20.1%1.5%0.99%0.93%0.81%
Jun 202676.1%19.5%1.4%1%1.2%0.81%
Jul 202678%18%1.3%1.1%0.93%0.73%
Aug 202676%19.6%1.3%1.5%1%0.64%
Sep 202671.9%23.3%1.6%1.4%1%0.75%

How has the Bosch and Fisher & Paykel comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand induction stove brands in September 2026?

2 changes
  1. In September 2026, Fisher & Paykel lost share of searches among induction stove brands in New Zealand, from 76% to 71.9%.

  2. In September 2026, Bosch rose from 4th to 3rd among induction stove brands in New Zealand.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Bosch’s and Fisher & Paykel’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bosch

2 branded search terms

  • bosch 10kg washing machine
  • bosch cooktop

Fisher & Paykel

5 branded search terms

  • fisher & paykel
  • fisher and paykel
  • fisher paykel
  • fisher paykel dishdrawer
  • fisherpaykel

How the Brand Demand Index is measured

Other head-to-heads among induction stove brands

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