Ballance Agri-Nutrients vs Ravensdown:Which is more popular by branded search in New Zealand?
In August 2026, Ravensdown had more branded searches than Ballance Agri-Nutrients among fertiliser suppliers in New Zealand. Ravensdown was estimated to have 8.2K branded searches compared to Ballance Agri-Nutrients’ 7.2K, and held a 52.3% Share of Search versus Ballance Agri-Nutrients’ 45.8%.
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Which is more popular in search, Ballance Agri-Nutrients or Ravensdown?
Compare fertiliser suppliers serving New Zealand farmers and growers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Ravensdown, Ballance Agri-Nutrients. The figures are in the table below the chart.
View monthly share of search table
| Month | Ravensdown | Ballance Agri-Nutrients | Yara | Kiwi Fertiliser |
|---|---|---|---|---|
| Oct 2025 | 47.1% | 51.2% | 1.3% | 0.43% |
| Nov 2025 | 45.3% | 52.8% | 1.5% | 0.37% |
| Dec 2025 | 47.6% | 50.5% | 1.5% | 0.46% |
| Jan 2026 | 52% | 46% | 1.6% | 0.49% |
| Feb 2026 | 50% | 48.5% | 1.3% | 0.29% |
| Mar 2026 | 50.1% | 48.3% | 1.3% | 0.27% |
| Apr 2026 | 52.1% | 46.1% | 1.5% | 0.28% |
| May 2026 | 44.5% | 53% | 1.7% | 0.78% |
| Jun 2026 | 49.4% | 49.1% | 1.1% | 0.37% |
| Jul 2026 | 49.9% | 48.6% | 1.1% | 0.48% |
| Aug 2026 | 52.3% | 45.8% | 1.5% | 0.38% |
| Sep 2026 | — | — | — | — |
How has the Ballance Agri-Nutrients and Ravensdown comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Ravensdown took it in January 2026, Ballance Agri-Nutrients took it in May 2026, Ravensdown took it in June 2026.
- Across the 11 months ending August 2026, Ballance Agri-Nutrients’ estimated Share of Search among fertiliser suppliers in New Zealand moved from 51.2% to 45.8%, and its estimated monthly branded searches moved from 7.1K to 7.2K.
- Across the 11 months ending August 2026, Ravensdown’s estimated Share of Search among fertiliser suppliers in New Zealand moved from 47.1% to 52.3%, and its estimated monthly branded searches moved from 6.5K to 8.2K.
How did search popularity change for New Zealand fertiliser suppliers in August 2026?
2 changes

In August 2026, Ravensdown gained estimated Share of Search among fertiliser suppliers in New Zealand, from 49.9% to 52.3%.

In August 2026, Ballance Agri-Nutrients lost estimated Share of Search among fertiliser suppliers in New Zealand, from 48.6% to 45.8%.
How each brand is measured
Brandwave collects information about searches that people make online using Ballance Agri-Nutrients’ and Ravensdown’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ballance Agri-Nutrients
10 branded search terms
- ballance
- ballance agri
- ballance agri nutrients
- ballance agri nutrients ltd
- ballance agri nutrients near me
- ballance agri nutrients new zealand
- ballance agri nutrients nz
- ballance agri nutrients price list
- ballance co nz
- ballance fertiliser
Ravensdown
17 branded search terms
- hawkeye ravensdown
- ravensdown
- ravensdown co nz
- ravensdown fertiliser
- ravensdown fertiliser price list
- ravensdown fertiliser prices
- ravensdown fertiliser products
- ravensdown hawkeye
- ravensdown lawn fertiliser
- ravensdown lawn fertilizer
- ravensdown lime
- ravensdown near me
- ravensdown price list
- ravensdown price list 2020
- ravensdown price list 2021
- ravensdown prices
- ravensdown products

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