Brandwave

Apollo Scooters vs Segway-Ninebot:Which is more popular?

In September 2026, Segway-Ninebot had more branded searches than Apollo Scooters among electric scooter brands in New Zealand. Segway-Ninebot had about 4,700 branded searches, while Apollo Scooters had 170. Segway-Ninebot made up 79.9% of all electric scooter brand searches we track, and Apollo Scooters accounted for 2.9%. When we asked ChatGPT and Google AI Overviews about electric scooter brands, Segway-Ninebot appeared in all four answers and Apollo Scooters in one. Segway-Ninebot was mentioned before Apollo Scooters in every answer.

Among electric scooter brands in New Zealand in September 2026

Who do people search for more?

Segway-Ninebot, about 28 searches for every 1 for Apollo Scooters

Segway-Ninebot 4.7K searchesApollo Scooters 170 searches

Who does AI mention more?

Segway-Ninebot, mentioned in every answer we collected

Segway-Ninebot in 4 of 4Apollo Scooters in 1 of 4

Who does AI recommend more?

Segway-Ninebot, named ahead of Apollo Scooters in every answer

Segway-Ninebot first in 4Apollo Scooters never first

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Top electric scooter brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Segway-Ninebot appeared in all four answers. Apollo Scooters was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Segway-Ninebot was listed before Apollo Scooters in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Segway-Ninebot1st
  2. Xiaomi Electric Scooter2nd
  3. InMotion3rd
  4. Kaabo4th
  5. Inokim5th
  6. Apollo Scooters6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Segway-Ninebot4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Xiaomi Electric Scooter4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • InMotion3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Kaabo2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Inokim2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Apollo Scooters1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about electric scooter brands

4 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Apollo Scooters or Segway-Ninebot more popular in search?

This chart shows how often people search Google for Apollo Scooters and Segway-Ninebot by name. Each line represents a brand's share of searches for all six electric scooter brands we track, month by month, from searches in New Zealand.

Apollo Scooters and Segway-Ninebot among electric scooter brands in New Zealand, by month

Share of searches by month for Segway-Ninebot, Apollo Scooters. The figures are in the table below the chart.

View monthly share of searches table
MonthSegway-NinebotKaaboXiaomi Electric ScooterApollo ScootersInMotionInokim
Oct 202579.4%7.7%6.6%3%1.7%1.5%
Nov 202577.1%8.1%7.1%3.2%2.9%1.7%
Dec 202579.2%7.9%5.8%2.7%3.1%1.3%
Jan 202678.9%7.2%6.7%2.7%2.4%2.1%
Feb 202677.3%7.7%7.9%2.7%2.9%1.5%
Mar 202675.4%8.1%9.1%2.6%3.4%1.4%
Apr 202675.6%8.6%7.9%4.1%2.5%1.3%
May 202677.9%7.8%5.2%4%3.2%1.8%
Jun 202677.4%7.4%5.6%4.3%3.2%2.2%
Jul 202677.8%7.1%6.4%3.6%3.1%2%
Aug 202681.2%8.1%4.8%2.1%2.9%0.86%
Sep 202679.9%7.3%5.3%2.9%2.9%1.7%

How has the Apollo Scooters and Segway-Ninebot comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand electric scooter brands in September 2026?

2 changes
  1. In September 2026, Apollo Scooters overtook InMotion to rank 4th among electric scooter brands in New Zealand, with 2.9% of the searches.

  2. In September 2026, Segway-Ninebot lost share of searches among electric scooter brands in New Zealand, from 81.2% to 79.9%.

How are branded searches counted?

12 search terms

Brandwave collects information about searches that people make online using Apollo Scooters’ and Segway-Ninebot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Apollo Scooters

3 branded search terms

  • apollo phantom
  • apollo phantom 2
  • apollo scooter

Segway-Ninebot

9 branded search terms

  • nine bot segway
  • ninebot
  • ninebot go kart
  • ninebot gokart
  • segway
  • segway kart
  • segway ninebot
  • segway ninebot scooter
  • segwayninebot

How the Brand Demand Index is measured

Other head-to-heads among electric scooter brands

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