Brandwave

Gallagher vs Strainrite:Which is more popular?

In September 2026, Strainrite had more branded searches than Gallagher among electric fence brands in New Zealand. Strainrite had about 620 branded searches, while Gallagher had 320. Strainrite made up 55.4% of all electric fence brand searches we track, and Gallagher accounted for 28.6%. When we asked ChatGPT and Google AI Overviews about electric fence brands, Gallagher appeared in three of the four answers and Strainrite in one. Gallagher was mentioned before Strainrite in every answer.

Among electric fence brands in New Zealand in September 2026

Who do people search for more?

Strainrite, about 94% more searches than Gallagher

Strainrite 620 searchesGallagher 320 searches

Who does AI mention more?

Gallagher, mentioned in 3 of 4 answers, Strainrite in 1

Gallagher in 3 of 4Strainrite in 1 of 4

Who does AI recommend more?

Gallagher, named ahead of Strainrite in every answer

Gallagher first in 3Strainrite never first

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Top electric fence brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Gallagher was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Strainrite was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Gallagher was listed before Strainrite in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gallagher1st
  2. Speedrite2nd
  3. Patriot3rd
  4. Strainrite4th
  5. Hayes–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Gallagher3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Speedrite3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Patriot3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Strainrite1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Hayes0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about electric fence brands

4 answers

  • Asked ChatGPT

    “Which electric fence brand should I buy in New Zealand?”

    1. 1Gallagher
    2. 2Speedrite
    3. 3Patriot

  • Asked ChatGPT

    “What are the best electric fence brands in New Zealand?”

    1. 1Gallagher
    2. 2Speedrite
    3. 3Patriot
    4. 4Strainrite

  • Asked ChatGPT

    “What's the best electric fence brand in New Zealand for a farm paddock?”

    1. 1Gallagher
    2. 2Speedrite
    3. 3Patriot

  • Searched Google, AI Overview

    “best electric fence”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “fence energiser nz”

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

    Is Gallagher or Strainrite more popular in search?

    This chart shows how often people search Google for Gallagher and Strainrite by name. Each line represents a brand's share of searches for all five electric fence brands we track, month by month, from searches in New Zealand.

    Gallagher and Strainrite among electric fence brands in New Zealand, by month

    Share of searches by month for Strainrite, Gallagher. The figures are in the table below the chart.

    View monthly share of searches table
    MonthStrainriteGallagherSpeedriteHayesPatriot
    Oct 202555.2%26%15.6%3.1%0%
    Nov 202552%28.4%16.7%2.9%0%
    Dec 202554.2%31.3%13.3%1.2%0%
    Jan 202649%31.3%14.6%4.2%1%
    Feb 202653.4%29.1%15.5%1.9%0%
    Mar 202650.8%31.4%16.1%1.7%0%
    Apr 202649.2%29.7%17.8%2.5%0.85%
    May 202650.7%30.4%17.4%1.4%0%
    Jun 202649.2%33.9%15.8%1.1%0%
    Jul 202650.7%30.8%17.1%1.4%0%
    Aug 202648.3%33.6%16.4%1.7%0%
    Sep 202655.4%28.6%15.2%0.89%0%

    How has the Gallagher and Strainrite comparison changed over the last 12 months?

    3 findings

    How did search popularity change for New Zealand electric fence brands in September 2026?

    2 changes

    1. In September 2026, Strainrite gained share of searches among electric fence brands in New Zealand, from 48.3% to 55.4%.

    2. In September 2026, Gallagher lost share of searches among electric fence brands in New Zealand, from 33.6% to 28.6%.

    How are branded searches counted?

    10 search terms

    Brandwave collects information about searches that people make online using Gallagher’s and Strainrite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

    Gallagher

    3 branded search terms

    • gallagher electric fence
    • gallagher energiser
    • gallagher fence

    Strainrite

    7 branded search terms

    • strainrite
    • strainrite electric fence
    • strainrite fence
    • strainrite fencing
    • strainrite fencing pliers
    • strainrite wire strainer
    • strainrite wire twister

    How the Brand Demand Index is measured

    Other head-to-heads among electric fence brands

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