Climbing harness brands in New Zealand:Which are most popular?
In September 2026, Arc'teryx was the most searched climbing harness brand in New Zealand, accounting for 86.4% of all searches among the four brands we track. When we checked with ChatGPT and Google AI Overviews, Black Diamond showed up in every answer. Black Diamond and Petzl tied as the most recommended.
Arc'teryxShare of searches 86.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Black DiamondShare of searches 11.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
PetzlShare of searches 1.7%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st- OcúnShare of searches 0.05%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
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Top climbing harness brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and two Google AI Overviews, Black Diamond appeared every time. Black Diamond and Petzl tied as the most recommended. Ocún was third. Arc'teryx, which ranked first in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Black Diamond1st
- Petzl1st
- Ocún3rd
- Arc'teryx–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Black Diamond5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Petzl4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Ocún2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Arc'teryx0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about climbing harness brands
5 answers
Asked ChatGPT
“Which climbing harness brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best climbing harness brands in New Zealand?”
Asked ChatGPT
“What's the best climbing harness brand in New Zealand for sport climbing?”
Searched Google, AI Overview
“harness for climbing”
Searched Google, AI Overview
“sport climbing harness”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which climbing harness brands do people search for most?
This chart shows how often people search Google for each climbing harness brand by name. Each line represents a brand's share of searches for all four climbing harness brands we track, month by month, from searches in New Zealand.
Share of searches by month for Arc'teryx, Black Diamond. The figures are in the table below the chart.
View monthly share of searches table
| Month | Arc'teryx | Black Diamond | Petzl | Ocún |
|---|---|---|---|---|
| Oct 2025 | 85.2% | 12.2% | 2.5% | 0.08% |
| Nov 2025 | 86.3% | 11% | 2.6% | 0.07% |
| Dec 2025 | 87% | 11.2% | 1.7% | 0.07% |
| Jan 2026 | 87% | 10.8% | 2.1% | 0.07% |
| Feb 2026 | 84.6% | 13.1% | 2.1% | 0.16% |
| Mar 2026 | 85.5% | 12.4% | 2% | 0.08% |
| Apr 2026 | 87% | 11.3% | 1.6% | 0.06% |
| May 2026 | 84.9% | 12.9% | 2.1% | 0.07% |
| Jun 2026 | 87.8% | 10.4% | 1.7% | 0.05% |
| Jul 2026 | 88.4% | 9.9% | 1.6% | 0.05% |
| Aug 2026 | 88.6% | 9.8% | 1.4% | 0.09% |
| Sep 2026 | 86.4% | 11.8% | 1.7% | 0.05% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 86.4% | 15.8K | -20.9% | -2.3 points | |
| 2, held 2nd | 11.8% | 2.2K | -2.7% | +2 points | |
| 3, held 3rd | 1.7% | 320 | 0% | +0.3 points | |
| 4, held 4th | 0.05% | 10 | -50% | 0 points |
86.4%
Held 1st. 15.8K estimated branded searches, -20.9% vs prior month. Share -2.3 points.
11.8%
Held 2nd. 2.2K estimated branded searches, -2.7% vs prior month. Share +2 points.
3.
Petzl1.7%
Held 3rd. 320 estimated branded searches, 0% vs prior month. Share +0.3 points.
4.Ocún
0.05%
Held 4th. 10 estimated branded searches, -50% vs prior month. Share 0 points.
Which brand is most popular in search among climbing harness brands in New Zealand?
4 brands
In September 2026, Arc'teryx was the most searched among climbing harness brands in New Zealand, with an estimated 15.8K branded searches, 86.4% of all searches for the four we track. Black Diamond is in 2nd place, 74.6 percentage points behind at 11.8%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Arc'teryx | 85.2% → 86.4% | 88.6%Aug 2026 | 84.6%Feb 2026 | 1st |
| Black Diamond | 12.2% → 11.8% | 13.1%Feb 2026 | 9.8%Aug 2026 | 2nd |
| Petzl | 2.5% → 1.7% | 2.6%Nov 2025 | 1.4%Aug 2026 | 3rd |
| Ocún | 0.08% → 0.05% | 0.16%Feb 2026 | 0.05%Jul 2026 | 4th |
Each finding as a sentence
- Across the 12 months ending September 2026, Arc'teryx’s share of searches among climbing harness brands in New Zealand increased from 85.2% to 86.4%.
- Across the 12 months ending September 2026, Petzl’s share of searches among climbing harness brands in New Zealand decreased from 2.5% to 1.7%.
- Across the 12 months ending September 2026, Arc'teryx’s share of searches among climbing harness brands in New Zealand peaked at 88.6% in August 2026 and was lowest at 84.6% in February 2026.
- Across the 12 months ending September 2026, Black Diamond’s share of searches among climbing harness brands in New Zealand peaked at 13.1% in February 2026 and was lowest at 9.8% in August 2026.
- Across the 12 months ending September 2026, Petzl’s share of searches among climbing harness brands in New Zealand peaked at 2.6% in November 2025 and was lowest at 1.4% in August 2026.
- Across the 12 months ending September 2026, Black Diamond and Ocún held steady: their share of searches among climbing harness brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand climbing harness brands in September 2026?
2 changes
In September 2026, Black Diamond gained share of searches among climbing harness brands in New Zealand, from 9.8% to 11.8%.
In September 2026, Arc'teryx lost share of searches among climbing harness brands in New Zealand, from 88.6% to 86.4%.
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