DeWalt vs Milwaukee:Which is more popular?
In September 2026, DeWalt had more branded searches than Milwaukee among chasing machine brands in New Zealand. DeWalt had about 4,990 branded searches, while Milwaukee had 2,950. DeWalt made up 28.7% of all chasing machine brand searches we track, and Milwaukee accounted for 17%. When we asked ChatGPT and Google AI Overviews about chasing machine brands, neither DeWalt nor Milwaukee appeared in any of the five answers.
Who do people search for more?
DeWalt, about 69% more searches than Milwaukee
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top chasing machine brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither DeWalt nor Milwaukee showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Makita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Metabo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- AGP3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Bosch2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about chasing machine brands
5 answers
Asked ChatGPT
“Which chasing machine brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best chasing machine brands in New Zealand?”
Asked ChatGPT
“What's the best chasing machine brand in New Zealand for wall groove cutting?”
Searched Google, AI Overview
“wall chasing machine”
Searched Google, AI Overview
“concrete groove cutter”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is DeWalt or Milwaukee more popular in search?
This chart shows how often people search Google for DeWalt and Milwaukee by name. Each line represents a brand's share of searches for all six chasing machine brands we track, month by month, from searches in New Zealand.
Share of searches by month for DeWalt, Milwaukee. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | DeWalt | Milwaukee | Metabo | Bosch | AGP |
|---|---|---|---|---|---|---|
| Oct 2025 | 53.3% | 29.4% | 15.4% | 1.5% | 0.35% | 0% |
| Nov 2025 | 46.5% | 36.7% | 15% | 1.3% | 0.55% | 0% |
| Dec 2025 | 53.1% | 30.2% | 14.9% | 1.5% | 0.35% | 0% |
| Jan 2026 | 54.6% | 30.6% | 12.9% | 1.5% | 0.36% | 0% |
| Feb 2026 | 52.2% | 30.2% | 15% | 1.8% | 0.77% | 0% |
| Mar 2026 | 51.4% | 30.8% | 15.5% | 1.8% | 0.48% | 0.07% |
| Apr 2026 | 53% | 29.7% | 14.9% | 1.8% | 0.5% | 0.07% |
| May 2026 | 50.9% | 28.9% | 18.1% | 1.4% | 0.6% | 0.07% |
| Jun 2026 | 47.5% | 33% | 17.4% | 1.6% | 0.44% | 0% |
| Jul 2026 | 51% | 29.4% | 17.6% | 1.4% | 0.48% | 0.07% |
| Aug 2026 | 45.8% | 30% | 22.6% | 1.3% | 0.3% | 0.06% |
| Sep 2026 | 52.4% | 28.7% | 17% | 1.5% | 0.4% | 0.06% |
How has the DeWalt and Milwaukee comparison changed over the last 12 months?
3 findings
- DeWalt was ahead of Milwaukee in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among chasing machine brands in New Zealand moved from 29.4% to 28.7%, and its estimated monthly branded searches moved from 4.2K to 5K.
- Across the 12 months ending September 2026, Milwaukee’s share of searches among chasing machine brands in New Zealand moved from 15.4% to 17%, and its estimated monthly branded searches moved from 2.2K to 3K.
How did search popularity change for New Zealand chasing machine brands in September 2026?
2 changes
In September 2026, Milwaukee lost share of searches among chasing machine brands in New Zealand, from 22.6% to 17%.
In September 2026, DeWalt lost share of searches among chasing machine brands in New Zealand, from 30% to 28.7%.
How are branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using DeWalt’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among chasing machine brands
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