Auckland accounting firms in New Zealand:Which brands are most popular in search?
In August 2026, SBA was the most searched among auckland accounting firms in New Zealand, with an estimated 2.3K branded searches and 88.6% estimated Share of Search within this set.
SBA88.6%
Auctus10.2%
Accounting Plus Solutions1.2%
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Share of SearchLeaderboard
Compare Auckland accounting firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for SBA, Auctus. The figures are in the table below the chart.
View monthly share of search table
| Month | SBA | Auctus | Accounting Plus Solutions |
|---|---|---|---|
| Oct 2025 | 94.7% | 3.8% | 1.4% |
| Nov 2025 | 94.2% | 4.8% | 1.1% |
| Dec 2025 | 94.4% | 4.2% | 1.4% |
| Jan 2026 | 95.5% | 3% | 1.5% |
| Feb 2026 | 95.1% | 3.9% | 0.97% |
| Mar 2026 | 92% | 7.3% | 0.77% |
| Apr 2026 | 95.3% | 3.8% | 0.85% |
| May 2026 | 95.7% | 3% | 1.3% |
| Jun 2026 | 96.3% | 2.6% | 1.1% |
| Jul 2026 | 96.2% | 2.9% | 0.96% |
| Aug 2026 | 88.6% | 10.2% | 1.2% |
| Sep 2026 | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 88.6% | 2.3K | +12.5% | -7.6 points | |
| 2, held 2nd | 10.2% | 260 | +333.3% | +7.4 points | |
| 3, held 3rd | 1.2% | 30 | +50% | +0.2 points |
Compare search popularity between leading brands
Which brand is most popular in search among auckland accounting firms in New Zealand?
3 brands
In August 2026, SBA was the most searched among auckland accounting firms in New Zealand, with an estimated 2.3K branded searches and 88.6% estimated Share of Search within this set. Auctus is in 2nd place, 78.3 percentage points behind at 10.2% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| 94.7% → 88.6% | 96.3%Jun 2026 | 88.6%Aug 2026 | 1st | |
| 3.8% → 10.2% | 10.2%Aug 2026 | 2.6%Jun 2026 | 2nd | |
| 1.4% → 1.2% | 1.5%Jan 2026 | 0.77%Mar 2026 | 3rd |
Each finding as a sentence
- Across the 11 months ending August 2026, SBA’s estimated Share of Search among auckland accounting firms in New Zealand decreased from 94.7% to 88.6%.
- Across the 11 months ending August 2026, Auctus’ estimated Share of Search among auckland accounting firms in New Zealand increased from 3.8% to 10.2%.
- Across the 11 months ending August 2026, SBA’s estimated Share of Search among auckland accounting firms in New Zealand peaked at 96.3% in June 2026 and was lowest at 88.6% in August 2026.
- Across the 11 months ending August 2026, Auctus’ estimated Share of Search among auckland accounting firms in New Zealand peaked at 10.2% in August 2026 and was lowest at 2.6% in June 2026.
- Across the 11 months ending August 2026, Accounting Plus Solutions held steady: its estimated Share of Search among auckland accounting firms in New Zealand moved less than 0.5 percentage points.
How did search popularity change for New Zealand auckland accounting firms in August 2026?
2 changes

In August 2026, Auctus gained estimated Share of Search among auckland accounting firms in New Zealand, from 2.9% to 10.2%.

In August 2026, SBA lost estimated Share of Search among auckland accounting firms in New Zealand, from 96.2% to 88.6%.

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