Brandwave

Califia Farms vs So Good:Which is more popular?

In September 2026, So Good had more branded searches than Califia Farms among almond milk brands in New Zealand. So Good had about 410 branded searches, while Califia Farms had 20. So Good made up 45.1% of all almond milk brand searches we track, and Califia Farms accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about almond milk brands, So Good appeared in all five answers and Califia Farms in none.

Among almond milk brands in New Zealand in September 2026

Who do people search for more?

So Good, about 21 searches for every 1 for Califia Farms

So Good 410 searchesCalifia Farms 20 searches

Who does AI mention more?

So Good, mentioned in every answer we collected

So Good in 5 of 5Califia Farms in 0 of 5

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Top almond milk brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, So Good appeared in all five answers. Califia Farms did not appear in any of the five answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • So Good5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Alpro0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Califia Farms0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about almond milk brands

5 answers
  • Asked ChatGPT

    “Which almond milk brand should I buy in New Zealand?”

    1. 1So Good
  • Asked ChatGPT

    “What are the best almond milk brands in New Zealand?”

    1. 1So Good
  • Asked ChatGPT

    “What's the best almond milk brand in New Zealand for coffee and cereal?”

    1. 1So Good
  • Searched Google, AI Overview

    “almond milk nz”

    1. 1So Good
  • Searched Google, AI Overview

    “unsweetened almond milk”

    1. 1So Good

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Califia Farms or So Good more popular in search?

This chart shows how often people search Google for Califia Farms and So Good by name. Each line represents a brand's share of searches for all three almond milk brands we track, month by month, from searches in New Zealand.

Califia Farms and So Good among almond milk brands in New Zealand, by month

Share of searches by month for So Good, Califia Farms. The figures are in the table below the chart.

View monthly share of searches table
MonthAlproSo GoodCalifia Farms
Oct 202555.7%41.8%2.5%
Nov 202553.3%44%2.7%
Dec 202563.2%34.2%2.6%
Jan 202646.7%51.1%2.2%
Feb 202653.8%43.1%3.1%
Mar 202651.9%45.5%2.6%
Apr 202655.1%42.3%2.6%
May 202651.3%44.9%3.8%
Jun 202647.9%49.3%2.8%
Jul 202645.6%51.9%2.5%
Aug 202642.7%54.7%2.7%
Sep 202652.7%45.1%2.2%

How has the Califia Farms and So Good comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand almond milk brands in September 2026?

2 changes
  1. In September 2026, Alpro overtook So Good to become the leader among almond milk brands in New Zealand, with 52.7% of the searches.

  2. In September 2026, So Good lost share of searches among almond milk brands in New Zealand, from 54.7% to 45.1%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Califia Farms’ and So Good’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Califia Farms

3 branded search terms

  • califia
  • califia farms
  • califiafarms

So Good

2 branded search terms

  • so good
  • so good milk

How the Brand Demand Index is measured

Other head-to-heads among almond milk brands

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