Brandwave

How popular isVitality Works?

In September 2026, people searched for Vitality Works by name about 40 times in New Zealand, a 33.3% decrease from the previous year. These searches made up 0.53% of all New Zealand occupational health provider searches, placing Vitality Works fifth out of ten providers. When we asked both ChatGPT and Google AI Overviews about occupational health providers, Vitality Works did not appear in any of the answers.

Search and AI answers in September 2026

Vitality Works is the fifth most searched of 10 competitors and not listed in any AI answer.

  1. Habit HealthShare of searches 88.4%Mentioned in 2 of 5 AI answersPlace in AI recommendations 1st
  2. Proactive New ZealandShare of searches 6.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
  3. MedPro HealthcareShare of searches 3.2%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  4. Bodycare Workplace SolutionsShare of searches 0.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations –
  5. Vitality WorksShare of searches 0.53%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+5 more

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Top occupational health providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Vitality Works did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Habit Health1st
  2. NZProvide2nd
  3. OCCNET3rd
  4. OHM Occupational Health4th
  5. Workplace Health NZ5th
  6. Workforce Health Assessors6th
  7. Proactive New Zealand–
  8. MedPro Healthcare–
  9. Bodycare Workplace Solutions–
  10. Vitality Works–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Habit Health2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NZProvide2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OCCNET2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Workplace Health NZ2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OHM Occupational Health2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Proactive New Zealand1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bodycare Workplace Solutions1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Workforce Health Assessors1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MedPro Healthcare0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vitality Works0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about occupational health providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which occupational health providers compete with Vitality Works?

Vitality Works against occupational health providers in New Zealand, by month

Share of searches by month for Habit Health, Proactive New Zealand, MedPro Healthcare, Vitality Works. The figures are in the table below the chart.

View monthly share of searches table
MonthHabit HealthProactive New ZealandMedPro HealthcareBodycare Workplace SolutionsVitality WorksWorkforce Health AssessorsNZProvideOCCNETWorkplace Health NZOHM Occupational Health
Oct 202588.1%4.5%4.9%0.8%0.8%0.27%0.13%0.13%0.13%0.13%
Nov 202588.6%5%4.2%0.8%0.54%0.4%0.13%0.13%0.13%0.13%
Dec 202583.7%5.7%8.2%0.57%0.76%0.57%0.19%0.19%0.19%0%
Jan 202687.7%5.5%4.2%0.81%0.49%0.49%0.16%0.16%0.32%0.16%
Feb 202689.1%5.3%3.4%0.54%0.81%0.27%0.13%0.13%0.27%0.13%
Mar 202689.2%4.8%3.9%0.77%0.55%0.33%0.11%0.11%0.22%0%
Apr 202687.7%5.3%4.2%0.8%0.93%0.53%0.13%0.13%0.27%0%
May 202687.7%5.3%4.6%0.66%1.1%0.27%0.13%0.13%0.13%0%
Jun 202687.4%5.8%4.4%1.2%0.4%0.26%0.13%0.13%0.13%0.13%
Jul 202688.3%6%3.7%0.93%0.4%0.27%0.13%0.13%0.13%0%
Aug 202688.9%5.2%3.8%0.55%0.55%0.44%0.11%0.11%0.22%0.11%
Sep 202688.4%6.3%3.2%0.8%0.53%0.4%0.13%0.13%0.13%0%
  1. Held 1st. 6.6K estimated branded searches, -18.5% vs prior month. Share -0.6 points.

  2. Held 2nd. 470 estimated branded searches, 0% vs prior month. Share +1.1 points.

  3. Held 3rd. 240 estimated branded searches, -31.4% vs prior month. Share -0.6 points.

  4. Held 4th. 60 estimated branded searches, +20% vs prior month. Share +0.3 points.

  5. Held 5th. 40 estimated branded searches, -20% vs prior month. Share 0 points.

  6. Held 6th. 30 estimated branded searches, -25% vs prior month. Share 0 points.

  7. 7.NZProvide

    0.13%

    Moved from 8th to 7th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.OCCNET

    0.13%

    Moved from 9th to 8th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

  9. Moved from 7th to 9th. 10 estimated branded searches, -50% vs prior month. Share -0.1 points.

  10. Held 10th. 0 estimated branded searches, -100% vs prior month. Share -0.1 points.

Compare popularity between Vitality Works and its closest rivals

How has branded search demand for Vitality Works changed in New Zealand over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Vitality Works in New Zealand fell from 60 to 40.
  • Across the 12 months ending September 2026, Vitality Works’ share of searches among occupational health providers in New Zealand held steady, from 0.8% to 0.53%.

How did search popularity change for New Zealand occupational health providers in September 2026?

6 changes
  1. In September 2026, Proactive New Zealand gained share of searches among occupational health providers in New Zealand, from 5.2% to 6.3%.

  2. In September 2026, MedPro Healthcare lost share of searches among occupational health providers in New Zealand, from 3.8% to 3.2%.

  3. In September 2026, Habit Health lost share of searches among occupational health providers in New Zealand, from 88.9% to 88.4%.

  4. In September 2026, NZProvide rose from 8th to 7th among occupational health providers in New Zealand.

  5. In September 2026, OCCNET rose from 9th to 8th among occupational health providers in New Zealand.

  6. In September 2026, Workplace Health NZ fell from 7th to 9th among occupational health providers in New Zealand.

How are Vitality Works’ branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Vitality Works’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • vitality works
  • vitality works sanitarium
  • vitalityworks

How the Brand Demand Index is measured

Who owns Vitality Works?

Vitality Works is owned by Sanitarium. Brandwave also tracks Weet-Bix, Marmite and So Good, owned by the same company, in New Zealand.

Do you work for Vitality Works? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Vitality Works your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.