Brandwave

Proactive New Zealand vs Vitality Works:Which is more popular?

In September 2026, Proactive New Zealand had more branded searches than Vitality Works among occupational health providers in New Zealand. Proactive New Zealand had about 470 branded searches, while Vitality Works had 40. Proactive New Zealand made up 6.3% of all occupational health provider searches we track, and Vitality Works accounted for 0.53%. When we asked ChatGPT and Google AI Overviews about occupational health providers, Proactive New Zealand appeared in one of the five answers and Vitality Works in none.

Among occupational health providers in New Zealand in September 2026

Who do people search for more?

Proactive New Zealand, about 12 searches for every 1 for Vitality Works

Proactive New Zealand 470 searchesVitality Works 40 searches

Who does AI mention more?

Proactive New Zealand, mentioned in 1 of 5 answers, Vitality Works in 0

Proactive New Zealand in 1 of 5Vitality Works in 0 of 5

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Top occupational health providers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Proactive New Zealand was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Vitality Works did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Habit Health1st
  2. NZProvide2nd
  3. OCCNET3rd
  4. OHM Occupational Health4th
  5. Workplace Health NZ5th
  6. Workforce Health Assessors6th
  7. Proactive New Zealand–
  8. MedPro Healthcare–
  9. Bodycare Workplace Solutions–
  10. Vitality Works–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Habit Health2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • NZProvide2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OCCNET2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Workplace Health NZ2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • OHM Occupational Health2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Proactive New Zealand1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Bodycare Workplace Solutions1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Workforce Health Assessors1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MedPro Healthcare0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vitality Works0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about occupational health providers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Proactive New Zealand or Vitality Works more popular in search?

This chart shows how often people search Google for Proactive New Zealand and Vitality Works by name. Each line represents a brand's share of searches for all ten occupational health providers we track, month by month, from searches in New Zealand.

Proactive New Zealand and Vitality Works among occupational health providers in New Zealand, by month

Share of searches by month for Proactive New Zealand, Vitality Works. The figures are in the table below the chart.

View monthly share of searches table
MonthHabit HealthProactive New ZealandMedPro HealthcareBodycare Workplace SolutionsVitality WorksWorkforce Health AssessorsNZProvideOCCNETWorkplace Health NZOHM Occupational Health
Oct 202588.1%4.5%4.9%0.8%0.8%0.27%0.13%0.13%0.13%0.13%
Nov 202588.6%5%4.2%0.8%0.54%0.4%0.13%0.13%0.13%0.13%
Dec 202583.7%5.7%8.2%0.57%0.76%0.57%0.19%0.19%0.19%0%
Jan 202687.7%5.5%4.2%0.81%0.49%0.49%0.16%0.16%0.32%0.16%
Feb 202689.1%5.3%3.4%0.54%0.81%0.27%0.13%0.13%0.27%0.13%
Mar 202689.2%4.8%3.9%0.77%0.55%0.33%0.11%0.11%0.22%0%
Apr 202687.7%5.3%4.2%0.8%0.93%0.53%0.13%0.13%0.27%0%
May 202687.7%5.3%4.6%0.66%1.1%0.27%0.13%0.13%0.13%0%
Jun 202687.4%5.8%4.4%1.2%0.4%0.26%0.13%0.13%0.13%0.13%
Jul 202688.3%6%3.7%0.93%0.4%0.27%0.13%0.13%0.13%0%
Aug 202688.9%5.2%3.8%0.55%0.55%0.44%0.11%0.11%0.22%0.11%
Sep 202688.4%6.3%3.2%0.8%0.53%0.4%0.13%0.13%0.13%0%

How has the Proactive New Zealand and Vitality Works comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand occupational health providers in September 2026?

2 changes

  1. In September 2026, Proactive New Zealand gained share of searches among occupational health providers in New Zealand, from 5.2% to 6.3%.

  2. Estimated monthly branded searches for Vitality Works in New Zealand fell 33.3% over 12 measured months, from 60 to 40 in September 2026.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Proactive New Zealand’s and Vitality Works’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Proactive New Zealand

6 branded search terms

  • proactive healthcare
  • proactive new zealand
  • proactive nz
  • proactive occupational health
  • proactive4health
  • proactivehealthcare

Vitality Works

3 branded search terms

  • vitality works
  • vitality works sanitarium
  • vitalityworks

How the Brand Demand Index is measured

Other head-to-heads among occupational health providers

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