Brandwave

How popular isTwenty Seven Steps?

In September 2026, people searched for Twenty Seven Steps by name about 6,990 times in New Zealand, a 17.7% decrease from the previous year. These searches made up 13.3% of all New Zealand Christchurch destination restaurant searches, placing Twenty Seven Steps third out of seven restaurants. When we asked both ChatGPT and Google AI Overviews about Christchurch destination restaurants, Twenty Seven Steps appeared in one of the three answers and was the fifth most recommended of the seven.

Search and AI answers in September 2026

Twenty Seven Steps is the third most searched of 7 competitors and the fifth most recommended in AI answers.

  1. King of SnakeShare of searches 46.1%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. 5th StreetShare of searches 16.1%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  3. Twenty Seven StepsShare of searches 13.3%Mentioned in 1 of 3 AI answersPlace in AI recommendations 5th
  4. InatiShare of searches 13.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  5. Tussock HillShare of searches 6.9%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd

+2 more

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Top Christchurch destination restaurants in ChatGPT and Google AI Overviews

In three ChatGPT questions, Twenty Seven Steps was mentioned in one out of three: in one of the three ChatGPT answers. Twenty Seven Steps is the fifth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Inati1st
  2. Tussock Hill2nd
  3. Londo3rd
  4. Gatherings4th
  5. Twenty Seven Steps5th
  6. King of Snake–
  7. 5th Street–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Inati3 of 3Named in 3 of 3 ChatGPT answers
  • Tussock Hill3 of 3Named in 3 of 3 ChatGPT answers
  • Londo2 of 3Named in 2 of 3 ChatGPT answers
  • Twenty Seven Steps1 of 3Named in 1 of 3 ChatGPT answers
  • Gatherings1 of 3Named in 1 of 3 ChatGPT answers
  • King of Snake0 of 3Named in 0 of 3 ChatGPT answers
  • 5th Street0 of 3Named in 0 of 3 ChatGPT answers

See every answer about Christchurch destination restaurants

3 answers

  • Asked ChatGPT

    “Which destination restaurant should I go to in Christchurch, New Zealand?”

    1. 1Inati
    2. 2Tussock Hill
    3. 3Londo

  • Asked ChatGPT

    “What are the best destination restaurants in Christchurch, New Zealand?”

    1. 1Tussock Hill
    2. 2Inati
    3. 3Gatherings
    4. 4Londo
    5. 5Twenty Seven Steps

  • Asked ChatGPT

    “What's the best destination restaurant in Christchurch, New Zealand for a special meal?”

    1. 1Inati
    2. 2Tussock Hill

  • Searched Google, AI Overview

    “best restaurants christchurch”

    Google showed no AI Overview for this search.

  • Searched Google, AI Overview

    “christchurch fine dining”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Which Christchurch destination restaurants compete with Twenty Seven Steps?

Twenty Seven Steps against Christchurch destination restaurants in New Zealand, by month

Share of searches by month for King of Snake, 5th Street, Twenty Seven Steps, Inati, Tussock Hill, Gatherings. The figures are in the table below the chart.

View monthly share of searches table
MonthKing of Snake5th StreetTwenty Seven StepsInatiTussock HillGatheringsLondo
Oct 202547.1%20.1%16.6%8.6%3.7%2.5%1.4%
Nov 202543.2%18.3%18.4%11.3%4.3%3.4%1.1%
Dec 202546.4%16.1%19.7%8.6%3.8%4.5%0.92%
Jan 202645.6%19.3%19.6%7.2%3.7%3.7%0.91%
Feb 202646.7%16.2%20.1%8.5%3%4.6%0.93%
Mar 202647.9%16.6%20.6%7.6%3.1%3.1%1.2%
Apr 202651.8%18.6%15%8%2.8%2.8%1%
May 202649.4%17%17.2%9.1%3.2%2.6%1.4%
Jun 202629.5%10.2%7%32.1%18.1%1.6%1.6%
Jul 202632%13.5%11.3%25.6%12.9%2.6%2.1%
Aug 202644.3%15.6%13%15.7%6.6%2.9%1.8%
Sep 202646.1%16.1%13.3%13.1%6.9%3.1%1.4%

  1. 1.King of Snake

    46.1%

    Held 1st. 24.1K estimated branded searches, 0% vs prior month. Share +1.8 points.

  2. 2.5th Street

    16.1%

    Moved from 3rd to 2nd. 8.4K estimated branded searches, -0.82% vs prior month. Share +0.5 points.

  3. 3.Twenty Seven Steps

    13.3%

    Moved from 4th to 3rd. 7K estimated branded searches, -1.3% vs prior month. Share +0.4 points.

  4. 4.Inati

    13.1%

    Moved from 2nd to 4th. 6.9K estimated branded searches, -19.8% vs prior month. Share -2.6 points.

  5. 5.Tussock Hill

    6.9%

    Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share +0.3 points.

  6. 6.Gatherings

    3.1%

    Held 6th. 1.6K estimated branded searches, 0% vs prior month. Share +0.1 points.

  7. 7.Londo

    1.4%

    Held 7th. 720 estimated branded searches, -28% vs prior month. Share -0.5 points.

Compare popularity between Twenty Seven Steps and its closest rivals

Every comparison with Twenty Seven Steps

6 comparisons

How has branded search demand for Twenty Seven Steps changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Twenty Seven Steps in New Zealand fell from 8.5K to 7K.
  • Across the 12 months ending September 2026, Twenty Seven Steps’ share of searches among Christchurch destination restaurants in New Zealand decreased from 16.6% to 13.3%.
  • Across the 12 months ending September 2026, Twenty Seven Steps’ share of searches among Christchurch destination restaurants in New Zealand peaked at 20.6% in March 2026 and was lowest at 7% in June 2026.

How did search popularity change for New Zealand Christchurch destination restaurants in September 2026?

6 changes

  1. In September 2026, 5th Street overtook Inati to rank 2nd among Christchurch destination restaurants in New Zealand, with 16.1% of the searches.

  2. In September 2026, King of Snake gained share of searches among Christchurch destination restaurants in New Zealand, from 44.3% to 46.1%.

  3. In September 2026, Inati lost share of searches among Christchurch destination restaurants in New Zealand, from 15.7% to 13.1%.

  4. Twenty Seven Steps’ share of searches among Christchurch destination restaurants in New Zealand has gained ground for 3 months in a row, from 7% to 13.3% in September 2026.

  5. Gatherings’ share of searches among Christchurch destination restaurants in New Zealand has gained ground for 3 months in a row, from 1.6% to 3.1% in September 2026.

  6. Estimated monthly branded searches for Tussock Hill in New Zealand rose 89.5% over 12 measured months, from 1.9K to 3.6K in September 2026.

How are Twenty Seven Steps’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Twenty Seven Steps’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • 27 steps
  • twenty seven steps menu

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How the Brand Demand Index is measured

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