Inati vs Twenty Seven Steps:Which is more popular by branded search in New Zealand?
In August 2026, Inati had more branded searches than Twenty Seven Steps among christchurch destination restaurants in New Zealand. Inati was estimated to have 8.6K branded searches compared to Twenty Seven Steps’ 7.1K, and held a 19.3% Share of Search versus Twenty Seven Steps’ 15.9%.
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Which is more popular in search, Inati or Twenty Seven Steps?
Compare restaurants diners can choose between for a meal out in Christchurch, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Inati, Twenty Seven Steps. The figures are in the table below the chart.
View monthly share of search table
| Month | King of Snake | Inati | Twenty Seven Steps | 5th Street | Gatherings |
|---|---|---|---|---|---|
| Oct 2025 | 58.5% | 10.7% | 20.6% | 5.9% | 4.3% |
| Nov 2025 | 52.9% | 13.9% | 22.5% | 5.3% | 5.4% |
| Dec 2025 | 55.2% | 10.2% | 23.4% | 4.5% | 6.7% |
| Jan 2026 | 55.7% | 8.8% | 23.9% | 5.7% | 5.9% |
| Feb 2026 | 54.6% | 10.1% | 23.5% | 5.4% | 6.5% |
| Mar 2026 | 57.1% | 9.1% | 24.5% | 4.6% | 4.6% |
| Apr 2026 | 62.1% | 9.6% | 18% | 5.9% | 4.4% |
| May 2026 | 58.6% | 10.9% | 20.4% | 5.9% | 4.2% |
| Jun 2026 | 40.1% | 43.7% | 9.5% | 3.3% | 3.4% |
| Jul 2026 | 41.8% | 33.5% | 14.8% | 5.1% | 4.8% |
| Aug 2026 | 54.2% | 19.3% | 15.9% | 5.7% | 4.9% |
| Sep 2026 | — | — | — | — | — |
How has the Inati and Twenty Seven Steps comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 11 months ending August 2026: Inati took it in June 2026.
- Across the 11 months ending August 2026, Inati’s estimated Share of Search among christchurch destination restaurants in New Zealand moved from 10.7% to 19.3%, and its estimated monthly branded searches moved from 4.4K to 8.6K.
- Across the 11 months ending August 2026, Twenty Seven Steps’ estimated Share of Search among christchurch destination restaurants in New Zealand moved from 20.6% to 15.9%, and its estimated monthly branded searches moved from 8.5K to 7.1K.
How did search popularity change for New Zealand christchurch destination restaurants in August 2026?
2 changes
In August 2026, Twenty Seven Steps gained estimated Share of Search among christchurch destination restaurants in New Zealand, from 14.8% to 15.9%.
In August 2026, Inati lost estimated Share of Search among christchurch destination restaurants in New Zealand, from 33.5% to 19.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Inati’s and Twenty Seven Steps’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Inati
6 branded search terms
- inati
- inati menu
- inati near me
- inati new zealand
- inati nz
- inati restaurant
Twenty Seven Steps
2 branded search terms
- 27 steps
- twenty seven steps menu
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.