How popular isThe Web Guys?
In September 2026, people searched for The Web Guys by name about 600 times in New Zealand, a 25% decrease from the previous year. These searches made up 41.6% of all New Zealand Auckland web design agency searches, placing The Web Guys second out of five agencies. When we asked both ChatGPT and Google AI Overviews about Auckland web design agencies, The Web Guys appeared in all answers.
The Web Guys is the second most searched of 5 competitors.
White RabbitShare of searches 44.2%Mentioned in 0 of 3 AI answers
The Web GuysShare of searches 41.6%Mentioned in 3 of 3 AI answers
Kiwi Web DesignShare of searches 12.4%Mentioned in 1 of 3 AI answers
ClaristoneShare of searches 0.88%Mentioned in 0 of 3 AI answers
Ultimate Web DesignsShare of searches 0.88%Mentioned in 0 of 3 AI answers
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Top Auckland web design agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions, The Web Guys appeared in all three answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- The Web Guys3 of 3Named in 3 of 3 ChatGPT answers
- Kiwi Web Design1 of 3Named in 1 of 3 ChatGPT answers
- White Rabbit0 of 3Named in 0 of 3 ChatGPT answers
- Claristone0 of 3Named in 0 of 3 ChatGPT answers
- Ultimate Web Designs0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Auckland web design agencies
3 answers
Asked ChatGPT
“Which web design agency should I hire in Auckland, New Zealand?”
Asked ChatGPT
“What are the best web design agencies in Auckland, New Zealand?”
Asked ChatGPT
“What's the best web design agency in Auckland, New Zealand for a new website?”
Searched Google, AI Overview
“web design auckland”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“website designers auckland”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Which Auckland web design agencies compete with The Web Guys?
Share of searches by month for White Rabbit, The Web Guys, Kiwi Web Design. The figures are in the table below the chart.
View monthly share of searches table
| Month | White Rabbit | The Web Guys | Kiwi Web Design | Claristone | Ultimate Web Designs |
|---|---|---|---|---|---|
| Oct 2025 | 39.9% | 37.9% | 20.9% | 0.65% | 0.65% |
| Nov 2025 | 30.7% | 52.3% | 16.1% | 0.5% | 0.5% |
| Dec 2025 | 34.5% | 50% | 14.2% | 0.68% | 0.68% |
| Jan 2026 | 39.4% | 38.5% | 20.2% | 0.96% | 0.96% |
| Feb 2026 | 37.7% | 50% | 10.4% | 0.94% | 0.94% |
| Mar 2026 | 43.5% | 42.6% | 12.2% | 0.87% | 0.87% |
| Apr 2026 | 32.3% | 51.6% | 13.5% | 1.9% | 0.65% |
| May 2026 | 36% | 49.6% | 12.2% | 0.72% | 1.4% |
| Jun 2026 | 45.5% | 41.8% | 10% | 1.8% | 0.91% |
| Jul 2026 | 35.7% | 43.8% | 18.8% | 0.89% | 0.89% |
| Aug 2026 | 45.9% | 39.4% | 12.8% | 0.92% | 0.92% |
| Sep 2026 | 44.2% | 41.6% | 12.4% | 0.88% | 0.88% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.2% | 500 | 0% | -1.6 points | |
| 2, held 2nd | 41.6% | 470 | +9.3% | +2.1 points | |
| 3, held 3rd | 12.4% | 140 | 0% | -0.5 points | |
| 4, held 4th | 0.88% | 10 | 0% | 0 points | |
| 5, held 5th | 0.88% | 10 | 0% | 0 points |
44.2%
Held 1st. 500 estimated branded searches, 0% vs prior month. Share -1.6 points.
41.6%
Held 2nd. 470 estimated branded searches, +9.3% vs prior month. Share +2.1 points.
12.4%
Held 3rd. 140 estimated branded searches, 0% vs prior month. Share -0.5 points.
0.88%
Held 4th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
0.88%
Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between The Web Guys and its closest rivals
Every comparison with The Web Guys
2 comparisons
How has branded search demand for The Web Guys changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for The Web Guys in New Zealand fell from 800 to 600.
- Across the 12 months ending September 2026, The Web Guys’ share of searches among Auckland web design agencies in New Zealand increased from 37.9% to 41.6%.
- Across the 12 months ending September 2026, The Web Guys’ share of searches among Auckland web design agencies in New Zealand peaked at 52.3% in November 2025 and was lowest at 37.9% in October 2025.
How did search popularity change for New Zealand Auckland web design agencies in September 2026?
3 changes
In September 2026, The Web Guys gained share of searches among Auckland web design agencies in New Zealand, from 39.4% to 41.6%.
In September 2026, White Rabbit lost share of searches among Auckland web design agencies in New Zealand, from 45.9% to 44.2%.
Estimated monthly branded searches for Kiwi Web Design in New Zealand fell 56.3% over 12 measured months, from 320 to 140 in September 2026.
How are The Web Guys’ branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using The Web Guys’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- the web guys
- the web guys nz
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