Brandwave

How popular isThe Palms?

In September 2026, people searched for The Palms by name about 23,200 times in New Zealand, about the same as the previous year. These searches made up 9.8% of all New Zealand Christchurch shopping centre searches, placing The Palms fourth out of eight centres. When we asked both ChatGPT and Google AI Overviews about Christchurch shopping centres, The Palms appeared in two of the three answers and was the fourth most recommended of the eight.

Search and AI answers in September 2026

The Palms is the fourth most searched of 8 competitors and the fourth most recommended in AI answers.

  1. Westfield RiccartonShare of searches 37.3%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  2. Riverside MarketShare of searches 26.9%Mentioned in 1 of 3 AI answersPlace in AI recommendations 6th
  3. NorthlandsShare of searches 12.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
  4. The PalmsShare of searches 9.8%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
  5. The Hub HornbyShare of searches 6.5%Mentioned in 0 of 3 AI answersPlace in AI recommendations –

+3 more

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Top Christchurch shopping centres in ChatGPT and Google AI Overviews

In three ChatGPT questions, The Palms was mentioned in two out of three: in two of the three ChatGPT answers. The Palms is the fourth most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Westfield Riccarton1st
  2. The Crossing2nd
  3. Northlands3rd
  4. The Palms4th
  5. The Tannery5th
  6. Riverside Market6th
  7. The Hub Hornby–
  8. Eastgate–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Christchurch shopping centres

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Which Christchurch shopping centres compete with The Palms?

The Palms against Christchurch shopping centres in New Zealand, by month

Share of searches by month for Westfield Riccarton, Riverside Market, Northlands, The Palms, The Hub Hornby, Eastgate, The Crossing. The figures are in the table below the chart.

View monthly share of searches table
MonthWestfield RiccartonRiverside MarketNorthlandsThe PalmsThe Hub HornbyEastgateThe CrossingThe Tannery
Oct 202535.6%25.7%14.3%9.1%7.6%4.7%2.6%0.35%
Nov 202537.5%27.6%12.8%8.1%6.8%4.1%2.9%0.31%
Dec 202537%25.8%16.1%7.6%6.6%4%2.7%0.27%
Jan 202631.3%33.4%14.7%8%5.5%4%2.8%0.31%
Feb 202631.8%34.9%12.6%8.3%5.7%3.5%3%0.26%
Mar 202631.9%34.5%12.6%8.3%5.8%4.2%2.4%0.32%
Apr 202636.1%30.6%12.5%7.5%6.3%4%2.7%0.29%
May 202636%25.4%13.9%9.2%7.4%4.6%3.3%0.29%
Jun 202638.3%22.9%14.7%9.8%6.7%5%2.3%0.31%
Jul 202636.6%26.1%14.6%9.2%6.4%4%2.7%0.36%
Aug 202636.3%26.2%13.9%9.5%6.3%4.7%2.8%0.25%
Sep 202637.3%26.9%12.1%9.8%6.5%4.1%2.9%0.31%
  1. Held 1st. 86.8K estimated branded searches, -0.05% vs prior month. Share +1 points.

  2. Held 2nd. 62.7K estimated branded searches, +0.05% vs prior month. Share +0.7 points.

  3. 3.Northlands

    12.1%

    Held 3rd. 28.3K estimated branded searches, -14.8% vs prior month. Share -1.7 points.

  4. 4.The Palms

    9.8%

    Held 4th. 22.9K estimated branded searches, +1.1% vs prior month. Share +0.4 points.

  5. Held 5th. 15.1K estimated branded searches, +0.27% vs prior month. Share +0.2 points.

  6. 6.Eastgate

    4.1%

    Held 6th. 9.5K estimated branded searches, -15.8% vs prior month. Share -0.6 points.

  7. Held 7th. 6.6K estimated branded searches, +0.15% vs prior month. Share +0.1 points.

  8. Held 8th. 720 estimated branded searches, +22% vs prior month. Share +0.1 points.

Compare popularity between The Palms and its closest rivals

Every comparison with The Palms

7 comparisons

How has branded search demand for The Palms changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for The Palms in New Zealand held steady, from 23.1K to 23.2K.
  • Across the 12 months ending September 2026, The Palms’ share of searches among Christchurch shopping centres in New Zealand increased from 9.1% to 9.8%.
  • Across the 12 months ending September 2026, The Palms’ share of searches among Christchurch shopping centres in New Zealand peaked at 9.8% in September 2026 and was lowest at 7.5% in April 2026.

How did search popularity change for New Zealand Christchurch shopping centres in September 2026?

6 changes
  1. In September 2026, Westfield Riccarton gained share of searches among Christchurch shopping centres in New Zealand, from 36.3% to 37.3%.

  2. In September 2026, Riverside Market gained share of searches among Christchurch shopping centres in New Zealand, from 26.2% to 26.9%.

  3. In September 2026, Northlands lost share of searches among Christchurch shopping centres in New Zealand, from 13.9% to 12.1%.

  4. In September 2026, Eastgate lost share of searches among Christchurch shopping centres in New Zealand, from 4.7% to 4.1%.

  5. The Crossing’s share of searches among Christchurch shopping centres in New Zealand has gained ground for 3 months in a row, from 2.3% to 2.9% in September 2026.

  6. Estimated monthly branded searches for The Hub Hornby in New Zealand fell 21.6% over 12 measured months, from 19.3K to 15.1K in September 2026.

How are The Palms’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using The Palms’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • the palms christchurch
  • the palms shopping centre

Do you work for The Palms? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is The Palms your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.