How popular isThe George in search?
In August 2026, there were an estimated 4.4K branded searches for The George in New Zealand which is up 37.4% over the last 11 months. The George holds 9.7% estimated Share of Search among New Zealand christchurch hotels and is ranked 4th of 6 competitors for search popularity.
Sudima Christchurch Airport27.7%
Rydges Latimer Christchurch23.8%- Novotel Christchurch Cathedral Square23.5%
The George9.7%
Crowne Plaza Christchurch9.4%
Hotel Montreal5.9%
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Which christchurch hotels compete with The George?
Share of Search by month for Sudima Christchurch Airport, Rydges Latimer Christchurch, Novotel Christchurch Cathedral Square, The George, Crowne Plaza Christchurch, Hotel Montreal. The figures are in the table below the chart.
View monthly share of search table
| Month | Sudima Christchurch Airport | Rydges Latimer Christchurch | Novotel Christchurch Cathedral Square | The George | Crowne Plaza Christchurch | Hotel Montreal |
|---|---|---|---|---|---|---|
| Oct 2025 | 30% | 25.1% | 23% | 7.7% | 9.3% | 4.9% |
| Nov 2025 | 29.5% | 25% | 22.5% | 7.9% | 9.1% | 6% |
| Dec 2025 | 29.1% | 24.4% | 24.2% | 7.4% | 8.8% | 6% |
| Jan 2026 | 28.7% | 24.2% | 25% | 8.6% | 8.8% | 4.7% |
| Feb 2026 | 28.3% | 23.7% | 25.1% | 8.8% | 8.5% | 5.7% |
| Mar 2026 | 28.6% | 26.2% | 23.9% | 7.7% | 8.9% | 4.8% |
| Apr 2026 | 29.2% | 24.6% | 25% | 7.5% | 9% | 4.9% |
| May 2026 | 28.3% | 24% | 24.1% | 7.1% | 10.5% | 6% |
| Jun 2026 | 29.6% | 25.1% | 21.5% | 7.5% | 11% | 5.2% |
| Jul 2026 | 27.9% | 23.6% | 23.2% | 9.6% | 10.6% | 5% |
| Aug 2026 | 27.7% | 23.8% | 23.5% | 9.7% | 9.4% | 5.9% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 27.7% | 12.5K | -0.16% | -0.2 points | |
| 2, held 2nd | 23.8% | 10.8K | +1.5% | +0.2 points | |
| 3, held 3rd | 23.5% | 10.6K | +1.7% | +0.2 points | |
| 4, moved from 5th to 4th | 9.7% | 4.4K | +2.1% | +0.1 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 9.4% | 4.2K | -10.9% | -1.2 pointsmoved from 4th to 5th | |
| 6, held 6th | 5.9% | 2.7K | +18.6% | +0.9 points |
27.7%
held 1st · 12.5K estimated branded searches · -0.16% vs prior month · -0.2 points
23.8%
held 2nd · 10.8K estimated branded searches · +1.5% vs prior month · +0.2 points
held 3rd · 10.6K estimated branded searches · +1.7% vs prior month · +0.2 points
9.7%
moved from 5th to 4th · 4.4K estimated branded searches · +2.1% vs prior month · +0.1 points
moved from 4th to 5th · 4.2K estimated branded searches · -10.9% vs prior month · -1.2 points
5.9%
held 6th · 2.7K estimated branded searches · +18.6% vs prior month · +0.9 points
Compare search popularity between The George and its closest rivals

The George vs Sudima Christchurch Airport: compare search popularity
The George vs Rydges Latimer Christchurch: compare search popularity
The George vs Novotel Christchurch Cathedral Square: compare search popularity
The George vs Crowne Plaza Christchurch: compare search popularity
The George vs Hotel Montreal: compare search popularity- Compare The George with any brand
How has branded search demand for The George changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for The George in New Zealand rose from 3.2K to 4.4K.
- Across the 11 months ending August 2026, The George’s estimated Share of Search among christchurch hotels in New Zealand increased from 7.7% to 9.7%.
- Across the 11 months ending August 2026, The George’s estimated Share of Search among christchurch hotels in New Zealand peaked at 9.7% in August 2026 and was lowest at 7.1% in May 2026.
- Across the 11 months ending August 2026, The George rose from 5th to 4th among christchurch hotels in New Zealand.
How did search popularity change for New Zealand christchurch hotels in August 2026?
4 changes

In August 2026, Hotel Montreal gained estimated Share of Search among christchurch hotels in New Zealand, from 5% to 5.9%.

In August 2026, Crowne Plaza Christchurch lost estimated Share of Search among christchurch hotels in New Zealand, from 10.6% to 9.4%.

The George’s estimated Share of Search among christchurch hotels in New Zealand has gained ground for 3 months in a row, from 7.1% to 9.7% in August 2026.
Estimated monthly branded searches for Novotel Christchurch Cathedral Square in New Zealand rose 10.7% over 11 measured months, from 9.6K to 10.6K in August 2026.
How is The George measured?
Brandwave collects information about searches that people make online using The George’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- george hotel christchurch
- the george accommodation
- the george hotel
- the george hotel chch
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Is The George your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.