Brandwave

Sudima Christchurch Airport vs The George:Which is more popular by branded search in New Zealand?

In August 2026, Sudima Christchurch Airport had more branded searches than The George among christchurch hotels in New Zealand. Sudima Christchurch Airport was estimated to have 12.5K branded searches compared to The George’s 4.4K, and held a 27.7% Share of Search versus The George’s 9.7%.

Share of Search among christchurch hotels in New Zealand in August 2026Which is more popular in search, Sudima Christchurch Airport or The George?
Sudima Christchurch Airport27.7%12.5K searches
vs
The George9.7%4.4K searches

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Which is more popular in search, Sudima Christchurch Airport or The George?

Compare the Christchurch hotels travellers choose for city, event and airport stays. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Sudima Christchurch Airport and The George among christchurch hotels in New Zealand, by month

Share of Search by month for Sudima Christchurch Airport, The George. The figures are in the table below the chart.

View monthly share of search table
MonthSudima Christchurch AirportRydges Latimer ChristchurchNovotel Christchurch Cathedral SquareThe GeorgeCrowne Plaza ChristchurchHotel Montreal
Oct 202530%25.1%23%7.7%9.3%4.9%
Nov 202529.5%25%22.5%7.9%9.1%6%
Dec 202529.1%24.4%24.2%7.4%8.8%6%
Jan 202628.7%24.2%25%8.6%8.8%4.7%
Feb 202628.3%23.7%25.1%8.8%8.5%5.7%
Mar 202628.6%26.2%23.9%7.7%8.9%4.8%
Apr 202629.2%24.6%25%7.5%9%4.9%
May 202628.3%24%24.1%7.1%10.5%6%
Jun 202629.6%25.1%21.5%7.5%11%5.2%
Jul 202627.9%23.6%23.2%9.6%10.6%5%
Aug 202627.7%23.8%23.5%9.7%9.4%5.9%
Sep 2026——————

How has the Sudima Christchurch Airport and The George comparison changed over the last 12 months?

How did search popularity change for New Zealand christchurch hotels in August 2026?

  1. The George’s estimated Share of Search among christchurch hotels in New Zealand has gained ground for 3 months in a row, from 7.1% to 9.7% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Sudima Christchurch Airport’s and The George’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sudima Christchurch Airport

3 branded search terms

  • sudima christchurch
  • sudima christchurch airport memorial avenue harewood christchurch
  • sudima christchurch airport shuttle

The George

4 branded search terms

  • george hotel christchurch
  • the george accommodation
  • the george hotel
  • the george hotel chch

How the Brand Demand Index is measured

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