How popular isSylvia Park in search?
In August 2026, there were an estimated 259K branded searches for Sylvia Park in New Zealand which is up 10.2% over the last 11 months. Sylvia Park holds 40.1% estimated Share of Search among New Zealand auckland shopping centres and is ranked 1st of 8 competitors for search popularity.
- Sylvia Park40.1%
Westfield Newmarket21.1%
Botany Town Centre10.2%Westfield Albany7.7%
Westfield St Lukes7%
Westfield Manukau City6.3%
Commercial Bay5.9%
LynnMall1.8%
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Which auckland shopping centres compete with Sylvia Park?
Share of Search by month for Sylvia Park, Westfield Newmarket, Botany Town Centre, Westfield Albany, Westfield St Lukes, Westfield Manukau City, Commercial Bay. The figures are in the table below the chart.
View monthly share of search table
| Month | Sylvia Park | Westfield Newmarket | Botany Town Centre | Westfield Albany | Westfield St Lukes | Westfield Manukau City | Commercial Bay | LynnMall |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 37.9% | 22.1% | 10.7% | 8.1% | 7.9% | 6.6% | 5.2% | 1.6% |
| Nov 2025 | 39.6% | 23.2% | 9.3% | 8.5% | 6.8% | 5.6% | 5.4% | 1.6% |
| Dec 2025 | 43.5% | 19.2% | 9.5% | 8.6% | 6.2% | 6.9% | 4.4% | 1.8% |
| Jan 2026 | 39.8% | 23% | 9.3% | 8.4% | 7.1% | 5.6% | 5.3% | 1.6% |
| Feb 2026 | 37.3% | 21.8% | 10.5% | 8% | 6.8% | 7.9% | 6.1% | 1.5% |
| Mar 2026 | 36.9% | 22.5% | 10.8% | 8.2% | 6.8% | 6.7% | 6.4% | 1.7% |
| Apr 2026 | 38.6% | 22.4% | 10.8% | 8.2% | 7.1% | 6.6% | 4.3% | 2% |
| May 2026 | 37.7% | 22% | 10.7% | 8% | 7.8% | 6.5% | 5.3% | 2% |
| Jun 2026 | 36.7% | 22.5% | 10.8% | 8.2% | 7.9% | 6.7% | 5.2% | 1.9% |
| Jul 2026 | 40.7% | 20.3% | 10% | 9.1% | 7.2% | 6.1% | 4.8% | 1.8% |
| Aug 2026 | 40.1% | 21.1% | 10.2% | 7.7% | 7% | 6.3% | 5.9% | 1.8% |
| Sep 2026 | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.1% | 259K | -5.1% | -0.6 points | |
| 2, held 2nd | 21.1% | 136K | -0.09% | +0.7 points | |
| 3, held 3rd | 10.2% | 65.8K | -1.8% | +0.2 points | |
| 4, held 4th | 7.7% | 49.9K | -18.1% | -1.4 points | |
| 5, held 5th | 7% | 45.4K | -5.6% | -0.2 points | |
| 6, held 6th | 6.3% | 40.6K | 0% | +0.2 points | |
| 7, held 7th | 5.9% | 38K | +19.3% | +1.1 points | |
| 8, held 8th | 1.8% | 11.3K | -8.3% | -0.1 points |
40.1%
held 1st · 259K estimated branded searches · -5.1% vs prior month · -0.6 points
21.1%
held 2nd · 136K estimated branded searches · -0.09% vs prior month · +0.7 points
10.2%
held 3rd · 65.8K estimated branded searches · -1.8% vs prior month · +0.2 points
7.7%
held 4th · 49.9K estimated branded searches · -18.1% vs prior month · -1.4 points
held 5th · 45.4K estimated branded searches · -5.6% vs prior month · -0.2 points
6.3%
held 6th · 40.6K estimated branded searches · 0% vs prior month · +0.2 points
5.9%
held 7th · 38K estimated branded searches · +19.3% vs prior month · +1.1 points
8.
LynnMall1.8%
held 8th · 11.3K estimated branded searches · -8.3% vs prior month · -0.1 points
Compare search popularity between Sylvia Park and its closest rivals
Sylvia Park vs Westfield Newmarket: compare search popularity
Sylvia Park vs Botany Town Centre: compare search popularitySylvia Park vs Westfield Albany: compare search popularity
Sylvia Park vs Westfield St Lukes: compare search popularity
Sylvia Park vs Westfield Manukau City: compare search popularity
- Compare Sylvia Park with any brand
How has branded search demand for Sylvia Park changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Sylvia Park in New Zealand rose from 235K to 259K.
- Across the 11 months ending August 2026, Sylvia Park’s estimated Share of Search among auckland shopping centres in New Zealand increased from 37.9% to 40.1%.
- Across the 11 months ending August 2026, Sylvia Park’s estimated Share of Search among auckland shopping centres in New Zealand peaked at 43.5% in December 2025 and was lowest at 36.7% in June 2026.
How did search popularity change for New Zealand auckland shopping centres in August 2026?
5 changes

In August 2026, Commercial Bay gained estimated Share of Search among auckland shopping centres in New Zealand, from 4.8% to 5.9%.
In August 2026, Westfield Newmarket gained estimated Share of Search among auckland shopping centres in New Zealand, from 20.3% to 21.1%.
In August 2026, Westfield Albany lost estimated Share of Search among auckland shopping centres in New Zealand, from 9.1% to 7.7%.
In August 2026, Sylvia Park lost estimated Share of Search among auckland shopping centres in New Zealand, from 40.7% to 40.1%.

Estimated monthly branded searches for LynnMall in New Zealand rose 12.3% over 11 measured months, from 10.1K to 11.3K in August 2026.
How is Sylvia Park measured?
Brandwave collects information about searches that people make online using Sylvia Park’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
18 branded search terms
- briscoes sylvia park
- mountain warehouse sylvia park
- opening hours sylvia park
- rebel sports sylvia park
- sylvia park
- sylvia park hours
- sylvia park hours today
- sylvia park mall
- sylvia park mall hours
- sylvia park near me
- sylvia park pak n save
- sylvia park shopping mall
- sylvia park shops
- sylvia park westfield
- sylviapark
- sylviapark co nz
- sylviapark mall
- sylviapark shops
Who owns Sylvia Park?
Sylvia Park is owned by
Kiwi Property. Brandwave also tracks
LynnMall, owned by the same company, in New Zealand.
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Is Sylvia Park your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.