Brandwave

How popular isSuno in search?

In August 2026, there were an estimated 5.9K branded searches for Suno in New Zealand which is down 6.2% over the last 11 months. Suno holds 37.4% estimated Share of Search among New Zealand AI music generators and is ranked 2nd of 5 competitors for search popularity.

Share of Search, August 2026
  1. ElevenLabs57.7%
  2. Suno37.4%
  3. Udio4.3%
  4. Soundraw0.51%
  5. AIVA0.13%
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Which AI music generators compete with Suno?

Suno against AI music generators in New Zealand, by month

Share of Search by month for ElevenLabs, Suno, Udio. The figures are in the table below the chart.

View monthly share of search table
MonthElevenLabsSunoUdioSoundrawAIVA
Oct 202547.2%46%5.6%0.95%0.22%
Nov 202545.6%48%5.5%0.76%0.21%
Dec 202546.9%48.3%3.9%0.73%0.15%
Jan 202651.1%44.3%3.6%0.82%0.14%
Feb 202654.7%40.8%3.7%0.62%0.21%
Mar 202649.1%46.2%3.9%0.77%0.06%
Apr 202652.8%41.6%4.9%0.49%0.18%
May 202650.8%44.2%4.4%0.44%0.11%
Jun 202655.6%39.4%4.7%0.24%0.06%
Jul 202661.5%34.1%4%0.3%0.12%
Aug 202657.7%37.4%4.3%0.51%0.13%
Sep 2026—————

  1. 1.ElevenLabs

    57.7%

    held 1st · 9.1K estimated branded searches · -9.9% vs prior month · -3.8 points

  2. 2.Suno

    37.4%

    held 2nd · 5.9K estimated branded searches · +5.5% vs prior month · +3.3 points

  3. 3.Udio

    4.3%

    held 3rd · 680 estimated branded searches · +3% vs prior month · +0.3 points

  4. 4.Soundraw

    0.51%

    held 4th · 80 estimated branded searches · +60% vs prior month · +0.2 points

  5. 5.AIVA

    0.13%

    held 5th · 20 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Suno and its closest rivals

How has branded search demand for Suno changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Suno in New Zealand fell from 6.3K to 5.9K.
  • Across the 11 months ending August 2026, Suno’s estimated Share of Search among AI music generators in New Zealand decreased from 46% to 37.4%.
  • Across the 11 months ending August 2026, Suno’s estimated Share of Search among AI music generators in New Zealand peaked at 48.3% in December 2025 and was lowest at 34.1% in July 2026.

How did search popularity change for New Zealand AI music generators in August 2026?

  1. In August 2026, Suno gained estimated Share of Search among AI music generators in New Zealand, from 34.1% to 37.4%.

  2. In August 2026, ElevenLabs lost estimated Share of Search among AI music generators in New Zealand, from 61.5% to 57.7%.

  3. Estimated monthly branded searches for Soundraw in New Zealand fell 38.5% over 11 measured months, from 130 to 80 in August 2026.

  4. Estimated monthly branded searches for AIVA in New Zealand fell 33.3% over 11 measured months, from 30 to 20 in August 2026.

  5. Estimated monthly branded searches for Udio in New Zealand fell 11.7% over 11 measured months, from 770 to 680 in August 2026.

How is Suno measured?

Brandwave collects information about searches that people make online using Suno’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • suno ai
  • suno ai music
  • suno ai song
  • suno app
  • suno music
  • suno song generator

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How the Brand Demand Index is measured

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